SALIGIA-7 is a transmedia sci-fi thriller that bridges broadcast, online, social and console games, live ‘alternate reality game’ events, mobile, print and theatrical. Zombies are sighted on the streets of major cities. These zombies RUN! Governments and police initiate a campaign of denial and disinformation, while deploying SWAT squads to carry out clean-up operations. Citizens organise and push for action. They start to track the zombies down, intent on finding out what is going on. Managing to expose government cover-up tactics, they stumble on more questions than answers about who or what is behind the outbreak.