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Sales and Pricing Comparison
Dashboard
APC vs. Competitors
Confidential Property of Schneider Electric
Presented by: Rizel San Pascual
Page 2Confidential Property of Schneider Electric |
Overview/ Proposed Plan:
1. Create a Tableau Dashboard that will show related information/
overview for all products.
2. Compare products from competitors. (Pricing)
3. Create a visual presentation of the percentage of product sales per
state (NAM)
Page 3Confidential Property of Schneider Electric |
Scope
Basic Product Information
APC Symmetra PX 125kW Scalable to 500kW
without Bypass, Distribution or Batteries-Parallel
Capable
SY125K500D-NB
Includes: Assembly service , Installation guide , Network
Management Card , Start-Up Service , User Manual
Page 4Confidential Property of Schneider Electric |
APC Product Competitor Product
Product Pricing Comparison
Page 5Confidential Property of Schneider Electric |
Visual presentation of yearly
revenue per state thru the use
of map.
Sales and Pricing Comparison Dashboard
APC vs. Competitors
Page 6Confidential Property of Schneider Electric |
Background
1. What is competitor analysis?
• In general, Competitor analysis in marketing and strategic management is an assessment of the strengths
and weaknesses of current and potential competitors.
2. What should be included in a competitor analysis?
A competitive analysis covers five key topics:
• Your company's competitors.
• Competitor product summaries.
• Competitor strengths and weaknesses.
• The strategies used by each competitor to achieve their objectives.
• The market outlook.
Page 7Confidential Property of Schneider Electric |
Objective
• The main objective of this project is to show the users the difference in sales
and product pricing between APC and its competitors.
Page 8Confidential Property of Schneider Electric |
Inputs:
• Product Hierarchy table (PM_L_PROD_HIER)
• Group Define table (PM_L_GROUP_DEFINE)
• MKT_ECLERX_PRICING
• MKT_NPD_SHARE
• DW_Oracle_Orders
• Competitor Data – contains competitor categories. (manual data search)
Page 9Confidential Property of Schneider Electric |
Dashboard includes the ff. data in graphs:
• Sales Trends and Differences
• Top 10 Companies in Sales
• Pricing Comparison
Page 10Confidential Property of Schneider Electric |
Scope and Limitation
Sales Trends and Differences:
Page 11Confidential Property of Schneider Electric |
• APC sales trend from year 2014 up to the
present.
• Competitor sales trend from year 2014 up to
the present.
• Competitor categorization.
• Data for the competitors depends on the
update of MKT_NPD_Share table.
• Categorization for each competitor is
manually done by the publisher – if there
would be new competitors on the list,
publisher should check first and identify its
category by editing the csv file.
Scope and Limitation
Top 10 Companies in Sales:
Page 12Confidential Property of Schneider Electric |
• Top 10 companies that has the biggest
sales/revenue from the last 3 years.
• Can be filtered per quarter.
• Limitations are the same in sales trends as
per the data source for this graph also uses
data from MKT_NPD_Share table.
• Due to limited data, we could only have the
information per country and not per state.
(as this part was originally planned to be a
visual presentation using a Map)
Scope and Limitation
Pricing Comparison:
Page 13Confidential Property of Schneider Electric |
• Difference between APC SKU prices vs
competitor product prices.
• Grouped by Product Division
• Relevant APC SKU’s can also be searched
using a Wildcard Match filter.
• Computation for the Percentage Difference
between APC and competitors products.
• Only displays the Maximum price an APC
SKU and competitor products has. This was
due to the fact that these products are
distributed to different distributors/websites.
THANK YOU.
Page 14Confidential Property of Schneider Electric |

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Sales and Pricing Comparison

  • 1. Sales and Pricing Comparison Dashboard APC vs. Competitors Confidential Property of Schneider Electric Presented by: Rizel San Pascual
  • 2. Page 2Confidential Property of Schneider Electric | Overview/ Proposed Plan: 1. Create a Tableau Dashboard that will show related information/ overview for all products. 2. Compare products from competitors. (Pricing) 3. Create a visual presentation of the percentage of product sales per state (NAM)
  • 3. Page 3Confidential Property of Schneider Electric | Scope Basic Product Information APC Symmetra PX 125kW Scalable to 500kW without Bypass, Distribution or Batteries-Parallel Capable SY125K500D-NB Includes: Assembly service , Installation guide , Network Management Card , Start-Up Service , User Manual
  • 4. Page 4Confidential Property of Schneider Electric | APC Product Competitor Product Product Pricing Comparison
  • 5. Page 5Confidential Property of Schneider Electric | Visual presentation of yearly revenue per state thru the use of map.
  • 6. Sales and Pricing Comparison Dashboard APC vs. Competitors Page 6Confidential Property of Schneider Electric |
  • 7. Background 1. What is competitor analysis? • In general, Competitor analysis in marketing and strategic management is an assessment of the strengths and weaknesses of current and potential competitors. 2. What should be included in a competitor analysis? A competitive analysis covers five key topics: • Your company's competitors. • Competitor product summaries. • Competitor strengths and weaknesses. • The strategies used by each competitor to achieve their objectives. • The market outlook. Page 7Confidential Property of Schneider Electric |
  • 8. Objective • The main objective of this project is to show the users the difference in sales and product pricing between APC and its competitors. Page 8Confidential Property of Schneider Electric |
  • 9. Inputs: • Product Hierarchy table (PM_L_PROD_HIER) • Group Define table (PM_L_GROUP_DEFINE) • MKT_ECLERX_PRICING • MKT_NPD_SHARE • DW_Oracle_Orders • Competitor Data – contains competitor categories. (manual data search) Page 9Confidential Property of Schneider Electric |
  • 10. Dashboard includes the ff. data in graphs: • Sales Trends and Differences • Top 10 Companies in Sales • Pricing Comparison Page 10Confidential Property of Schneider Electric |
  • 11. Scope and Limitation Sales Trends and Differences: Page 11Confidential Property of Schneider Electric | • APC sales trend from year 2014 up to the present. • Competitor sales trend from year 2014 up to the present. • Competitor categorization. • Data for the competitors depends on the update of MKT_NPD_Share table. • Categorization for each competitor is manually done by the publisher – if there would be new competitors on the list, publisher should check first and identify its category by editing the csv file.
  • 12. Scope and Limitation Top 10 Companies in Sales: Page 12Confidential Property of Schneider Electric | • Top 10 companies that has the biggest sales/revenue from the last 3 years. • Can be filtered per quarter. • Limitations are the same in sales trends as per the data source for this graph also uses data from MKT_NPD_Share table. • Due to limited data, we could only have the information per country and not per state. (as this part was originally planned to be a visual presentation using a Map)
  • 13. Scope and Limitation Pricing Comparison: Page 13Confidential Property of Schneider Electric | • Difference between APC SKU prices vs competitor product prices. • Grouped by Product Division • Relevant APC SKU’s can also be searched using a Wildcard Match filter. • Computation for the Percentage Difference between APC and competitors products. • Only displays the Maximum price an APC SKU and competitor products has. This was due to the fact that these products are distributed to different distributors/websites.
  • 14. THANK YOU. Page 14Confidential Property of Schneider Electric |