Sales and Marketing Tech Stack- Sales P2P Innovation Factory- Presented by Randy Hendriks

•Download as PPTX, PDF•

1 like•378 views

This document outlines a presentation about sales and marketing trends given by Randy Hendriks of VA Partners. It introduces Randy and his background working in non-profits and social impact enterprises. The presentation discusses how sales and marketing are interconnected and how buyers now self-educate using online content. It also presents a framework for organizing digital tools into phases of research and discover, plan and collaborate, manage, create, engage, execute, and analyze.

Sales

www.vapartners.ca @vapartners
Introductions
 Name
 Your Product or Service
 Something you’ve heard of, but would like to learn
more about
 Bonus- favorite/latest app

www.vapartners.ca @vapartners
Backgrounder- Randy Hendriks
 Worked in Non-Profit/ Charity Space
 Doctorate- Developing Community Leaders
 IF Client>> Social Impact Enterprises>>ImpactStore.ca
 IF Client Services
 VA Partners Provides outsourced sales and marketing support

www.vapartners.ca @vapartners
Starting Point:
Sales and Marketing are Interconnected

www.vapartners.ca @vapartners
Starting Point: Sales is Changing

www.vapartners.ca @vapartners
Start Point: Buyers Self Educate

www.vapartners.ca @vapartners
Starting Point: Content is King

www.vapartners.ca @vapartners
Starting Point: Process is Power

www.vapartners.ca @vapartners
Starting Point: Tools need to be
organized

www.vapartners.ca @vapartners
Starting Point: Digital Tools need to be
organized

www.vapartners.ca @vapartners
Research and Discover

www.vapartners.ca @vapartners
Plan and Collaborate

www.vapartners.ca @vapartners
Quick tech hacks

www.vapartners.ca @vapartners
Thankyou!
Randy Hendriks
rhendriks@vapartners.ca
289 214 1133

Sales and Marketing Tech Stack- Sales P2P Innovation Factory- Presented by Randy Hendriks

What's hot

CCIM Live! Vendor Runway - NewDirt

CCIM Institute

You've Landed a New Lateral - Now What?

John Hellerman

In our April webinar, we covered proven ways to use your CRM to convert your real estate leads into clients quickly. Having a CRM that can help you move your leads through your pipeline quickly will drastically increase your conversion rate (and your commission). Take a look at our slides from the webinar and let us know if you have any questions. We look forward to seeing you on one of our monthly webinars held on the last Wednesday of each month. Visit us on our Facebook Page for more information: Facebook.com/TotalExpertInc

Convert Your Leads Faster - April Webinar

Total Expert

3 Must-Use Tools For Effective Sales Professionals

David Van der Auwera

We are extremely excited to announce the first of some major improvements to the Total Expert system coming to you over the next few months. At Total Expert, our goal is very straight forward, we strive to build tools that allow you to spend less time in technology and more time in front of your customers. Our engineering team has been on a mission to make the Total Expert platform easier to use and easier to implement into your day-to-day business. With that goal in mind, this round of updates features improvements to our user dashboard as well as many small tweaks that make the Total Expert interface easier to navigate.

Total Expert Dashboard Features Update

Total Expert

Paypal case-study-en-us

Jen Fiocca

With growing competition, increasing digital marketing spend and shrinking margins, merchants have to take the right decision all the time. As a store owner, not only do you have to look at multiple dimensions across campaigns, visitors, customers, products, payments and returns but also master the underlying technologies that run them. We recently organized a #Webinar titled "Business Decisions that can Help Boost E-commerce Sales" on 24th April. The key points covered in the Webinar were: 1. Decision touch points around what to sell, how to sell and whom to sell 2. What data you need to make informed decisions 3. How to get reliable and meaningful data 4. How to use that data to increase sales This is a Free Webinar and we encourage you to attend it. #Business #Ecommerce #Sales Integrate your line of business applications under one single platform: https://www.appseconnect.com/integrations/

Webinar: Business Decisions that can Help Boost Ecommerce Sales

APPSeCONNECT

LinkedIn Sales Navigator_PayPal_Case Study

Jesse Rothstein

PayPal achieved 3000% ROI with LinkedIn Sales Navigator

Empire Selling

Introducing NfP 360 for Microsoft Dynamics CRM - Microsoft for Charities Even...

m-hance

The Diamond Strategy

Total Expert

GIVING TREE - Stanford Facebook Class

StanFan

Track B - 5 Ways to have control of the traffic sent by meta networks

Affiliate Summit

Marketing Growth Stack

Alex Rascanu

Marketing is one of the most critical components of a managed services strategy. Current customers and the local market see the dealer as a hardware provider. They are not aware of the managed services offerings and how they could benefit. Even if they are, they may not see the dealer as a credible, competent provider of IT-related services. Unfortunately, most sales-focused organizations do not see marketing as a strategic driver and neglect to deploy a full marketing strategy. In this session you will learn proven marketing strategies to develop awareness, prove value and build credibility.

Photizo transform 2013 marketing strategies for managed services

Darrell Amy

B2B Online Marketing Programs

pearljohnson10

If you sell through a dealer or partner network, you know the importance of supporting those channels with resources and insights needed to win more deals and keep customers coming back for more. However, this proves challenging without a mechanism to share data and provide seamless access to product experts and marketing libraries. Enter Salesforce Partner Communities. Partner Communities integrate with your existing Salesforce org, giving partners unprecedented ability to collaborate on deals in a secure environment. What’s more, through the common thread of Salesforce, you can use Partner Communities and Pardot as powerful tools to gain insights needed to find, win and keep customers. Join Matt Dillon, Co-Founder of Nuvem Consulting, as he shares valuable information on how to leverage these technologies to grow your business.

Using Pardot and Communities: Marketing with Partner and Dealer Networks

Stephanie Gaughen

The signs of change are everywhere. With the Salesforce acquisition of ExactTarget and Oracle’s acquisition of Eloqua, the lines between CRM and marketing automation are disappearing. At the same time the roles and expectations of sales and marketing teams are being re-written. Rather than simply driving and managing leads in the upper funnel, progressive companies are discovering a new hourglass model aimed at both accelerating customer acquisition and strengthening customer retention. For a look at the new model leading companies are using to manage and drive growth, tune into this exclusive webinar, which will explore how high growth B2B and B2C organizations are: re-modeling their approach to their people, process and technology, and developing new ways to measure and track the success of their customer acquisitions and retention models. Keep up with the rapidly changing sales and marketing landscape and make sure your teams are modeled for future growth and success.

It's The End of the Funnel As We Know It [Webinar]

G3 Communications

Nick krest - approaching new business strategies

Nickkrest

What's hot (19)

CCIM Live! Vendor Runway - NewDirt

You've Landed a New Lateral - Now What?

Convert Your Leads Faster - April Webinar

3 Must-Use Tools For Effective Sales Professionals

Total Expert Dashboard Features Update

Paypal case-study-en-us

Webinar: Business Decisions that can Help Boost Ecommerce Sales

LinkedIn Sales Navigator_PayPal_Case Study

PayPal achieved 3000% ROI with LinkedIn Sales Navigator

Introducing NfP 360 for Microsoft Dynamics CRM - Microsoft for Charities Even...

The Diamond Strategy

GIVING TREE - Stanford Facebook Class

Track B - 5 Ways to have control of the traffic sent by meta networks

Marketing Growth Stack

Photizo transform 2013 marketing strategies for managed services

B2B Online Marketing Programs

Using Pardot and Communities: Marketing with Partner and Dealer Networks

It's The End of the Funnel As We Know It [Webinar]

Nick krest - approaching new business strategies

Similar to Sales and Marketing Tech Stack- Sales P2P Innovation Factory- Presented by Randy Hendriks

B2B Sales Tools and Tips

Venture Accelerator Partners

Lunch and learn sales tools

Randy Hendriks

Launching your dream Shopify store is exhilarating! But as your business scales, the need for expert development often arises. Choosing the right development company is crucial for transforming your vision into a thriving online business. But with countless options available, how do you find the perfect fit? We'll walk you through a streamlined process, from defining your project requirements to evaluating portfolios and securing quotes.

7 Quick Steps to Choose the Best Shopify Development Company

Aureate Labs

Technology, Sales & Marketing Tips for B2B or SaaS Businesses

Connect Labs

You can’t personalize content without knowing the interests and behaviors of your audience. And you won’t be able to understand their preferences without first having a holistic view of customer data across systems. After Episode Two you should have an understanding of what data to collect and how to define your customer segments. Now you are ready to tackle the challenge of developing and executing on a persona-based content strategy, at scale. In Episode Three, you will learn tips for accelerating your content creation and delivery in order to continuously drive engagement and conversions across all of your individual segments, including: Determining value propositions for each of your individual personas Creating diverse types of content to support each stage of the buyer’s journey Increasing content efficiency by repurposing relevant materials Evaluating and iterating your content strategy in order to capitalize on your content marketing efforts

Episode 3: How to Execute a Persona-based Content Strategy at Scale

Acquia

Mapa research brochure-creditcard-dashboard

Mapa International Limited

How to Find a Great VA!

IVAAOrg

Slides used on October 27th, 2016 during webinar "How to ensure Partner Fit. It's not as simple as it may seem." http://www.tenegopartnering.com/resource/partner-fit-for-growth In this webinar, you will learn: ● Five areas for Evaluation ● Key information to look for ● How detailed should your evaluation be ● How to evaluate your existing partners ● Understand underperformers ● What to look for in new partners

Partner fit - Tenego Webinar

Donagh Kiernan

Building a Revenue Engine: Demand Gen, Funnels and Smarketing

Hana Abaza

Influencer Marketing best practice Rene Power 4 June 2014

Barrett Dixon Bell

Hear, ask your questions and learn from Tenego's experience in working with many growing companies in different markets on how to continually seek scale your business while better enabling the channel as a true extension to your business? ● What is Partner Operations and how can it help your channel growth ● What are the responsibilities and metrics of success for Partner Operations? ● How Partner Operations can be the central core engine to drive channel growth? ● How do you align Partner Operations, Partner Management and your Partner Program implementation? ● What are the key tools, methodologies and capabilities needed in building your Partner Operations? For more details, access: http://www.tenego.com/resource/partner-operations

Partner operations

Donagh Kiernan

EMEA Salesforce Consulting Partners - Marketing, Programs and Operations Upda...

Salesforce Partners

Optimizing With Your Merchant Partner

Affiliate Summit

Demand Metric - Partnership Marketing Platforms

Jesse Hopps

UW Entrefest - 10 Startup Business Models that work and 3 that fail

Dave Parker

Mapa research brochure-mortgage-dashboard

Mapa International Limited

Quarterly Marketing Call Presentation 1 22 10

Scientia Groups

Mapa research brochure-savings-dashboard

Mapa International Limited

Mapa research brochure-uk-internetbanking-dashboard

Mapa International Limited

Paradigm shift - eCommerce SI to eCommerce Agency

Vatsal Shah

Similar to Sales and Marketing Tech Stack- Sales P2P Innovation Factory- Presented by Randy Hendriks (20)

B2B Sales Tools and Tips

Lunch and learn sales tools

7 Quick Steps to Choose the Best Shopify Development Company

Technology, Sales & Marketing Tips for B2B or SaaS Businesses

Episode 3: How to Execute a Persona-based Content Strategy at Scale

Mapa research brochure-creditcard-dashboard

How to Find a Great VA!

Partner fit - Tenego Webinar

Building a Revenue Engine: Demand Gen, Funnels and Smarketing

Influencer Marketing best practice Rene Power 4 June 2014

Partner operations

EMEA Salesforce Consulting Partners - Marketing, Programs and Operations Upda...

Optimizing With Your Merchant Partner

Demand Metric - Partnership Marketing Platforms

UW Entrefest - 10 Startup Business Models that work and 3 that fail

Mapa research brochure-mortgage-dashboard

Quarterly Marketing Call Presentation 1 22 10

Mapa research brochure-savings-dashboard

Mapa research brochure-uk-internetbanking-dashboard

Paradigm shift - eCommerce SI to eCommerce Agency