As a former strategic planner at Saatchi & Saatchi Wellness and founder of the Account Planners of NYC, one of the largest, most active communities of advertising strategists in the world, I am passionate about taking a user-centric approach to marketing and growing user pipelines through community development. With experience in marketing strategy, community development, strategic partnerships and event production, I am hungry to apply my skills in an entrepreneurial atmosphere that is positively changing the way people interact and connect. If you or your company are interested in learning more, please email me at Ryan.Drumwright@gmail.com. I look forward to hearing any and all feedback, Ryan Drumwright @Ryan_Drumwright www.ryandrumwright.com

1. RYAN DRUMWRIGHT
A Chronically Curious Strategist, and Connector of People and
Ideas

2. WORK EXPERIENCE
Saatchi & Saatchi Wellness- Jr. Strategic Planner
Aug. 2010 - Oct. 2012
Lucid NYC- Director of Community Development
Oct. 2012 - Present
Account Planners of New York City- Founder
Jan 2008 - Present
Sony Online Entertainment- Social Media Analyst Intern
June 2009 - Aug. 2009
Social Rocket- Community Manager and Community
Development Intern For CLIO Awards
March 2009 - May 2010

3. IN A NUTSHELL
Ryan
Chronically Connector of
Curious Strategist People + Ideas

4. THE CHRONICALLY CURIOUS
STRATEGIST IN ACTION

5. USED PRIMARY RESEARCH TECHNIQUES, INCLUDING
SOCIAL MEDIA SCRAPING, TO UNCOVER CONSUMER
INSIGHTS AND DEVELOP MARKETING STRATEGIES
BASED OFF THOSE INSIGHTS

6. ANALYZED CURRENT AND POTENTIAL CLIENTS’
SOCIAL MEDIA PROFILES, AND DESIGNED A
STRATEGY ON HOW SAATCHI COULD BEST RELATE
TO EACH CLIENT

7. DESIGNED THE CLIO AWARDS’ FIRST SOCIAL MEDIA
STRATEGY, BUILDING AN ENGAGED COMMUNITY
OF OVER 4,000 FANS AND FOLLOWERS

8. REVIEWED ANALYTICS REPORTS, AND
DEVELOPED OPTIMIZATION PLANS
BASED OFF THOSE INSIGHTS

9. WROTE AGENCY’S WEEKLY
INNOVATION NEWSLETTER

10. ANALYZED TRENDS IN SOCIAL MEDIA, TECHNOLOGY,
HEALTH AND WELLNESS, AND DETERMINED
IMPLICATIONS FOR THE ADVERTISING INDUSTRY

11. THE CONNECTOR OF PEOPLE
AND IDEAS IN ACTION

12. FOUNDED THE ACCOUNT PLANNERS OF NEW YORK
CITY, A COMMUNITY OF OVER 2,500 STRATEGIC
PLANNERS ON LINKEDIN AND FACEBOOK

13. PARTNERED WITH SPONSORS TO
PRODUCE ACCOUNT PLANNERS OF
NEW YORK CITY NETWORKING EVENTS

14. DEVELOPED RELATIONSHIPS WITH AD AGENCY
EXECUTIVES AND RECRUITED STRATEGIC TALENT
FROM THE ACCOUNT PLANNERS OF NEW YORK CITY
COMMUNITY

15. PURSUED RELATIONSHIPS WITH INFLUENTIAL
ADVERTISING BLOGGERS AND JOURNALISTS IN
NORTH AMERICA, EUROPE AND AFRICA, AND INVITED
THEM TO BLOG AND LIVE-TWEET THE CLIO AWARDS

16. IDENTIFIED AN OPPORTUNITY TO BROADEN SAATCHI WELLNESS’
“WELLNESS” PORTFOLIO, AND BUILT A RELATIONSHIP WITH THE
CEO OF A SOCIALLY-CONSCIOUS CONDOM STARTUP, EVENTUALLY
BRINGING THE STARTUP ON AS A PRO BONO CLIENT

17. BUILT RELATIONSHIPS WITH KEY STAKEHOLDERS
AT THE ACE HOTEL NYC, AND DEVELOPED A
PARTNERSHIP BETWEEN L. AND THE ACE

18. FOUNDED THE SOCIAL INNOVATORS SUPPER, A
PRIVATE COMMUNITY OF SOCIAL ENTREPRENEURS
AND DO-GOODERS WHO MEET ONCE A MONTH IN
A DINNER PARTY SETTING

19. HOW I CAN HELP YOUR
COMPANY
• Conduct prospect research, including a social media analysis, that
gathers insights on how to motivate prospects to take action
• Build B2B and B2C sales pipelines through community development
• Turn consumer insights into actionable marketing strategies and
tactics
• Plan and produce virtual and IRL events
• Humanize brands through social media tools and face-to-face
networking

20. WHAT IT’S LIKE TO WORK
WITH ME
Ryan was responsible for implementing the CLIO Awards' initial foray into the Social Media spectrum.We were able to go from
zero to warp speed with his assistance, gaining followers at an impressive rate. He was able to quickly learn who our target
audience was and connect with them on an equal footing in no time at all. More surprisingly, when attending our events, he
was able to network with top people in the advertising industry with an amazing sense of ease, something I have continued to
watch him do to this day. His ability to network with people from all levels and backgrounds because of
his vast knowledge-base is probably what still impresses me most.
- Bill Clancy, Global Ambassador Program Manager & Entries Manager at CLIO Awards
Ryan Drumwright is a dream to work with. He has a preternatural talent when it comes to connecting with
people, and is terrific in terms of strategic thinking and using social media. He is also the hardest worker
I've ever seen. Smart and endlessly energetic, he is one special guy!
- Barbara Lippert, Editor-at-Large at MediaPost
In today's fast-paced world of social media, the ability to gather data from the marketplace and analyze it quickly can make all
the difference in how your brand is perceived and ultimately affect the bottom line. Ryan has uncanny ability to collect
and analyze data from a myriad of sources and the intelligence to recommend a course of action
that can make a brand shine.
- Karl Vontz, Director of Events at CLIO Awards

21. LET’S CHAT
Ryan Drumwright
Email: Ryan.Drumwright@gmail.com
Mobile: 803.417.8690
Website: www.ryandrumwright.com
Twitter: @Ryan_Drumwright
LinkedIn: www.linkedin.com/in/ryandrumwright
Facebook: www.Facebook.com/ryan.drumwright