The media plan was created by a collaborative team to promote JPL's new Mars colonization project. Key elements included an animated logo, promo video, and website. Team members were assigned specific roles: Gabe and Mason designed the logo and animated logo storyboards, Melanie and Laura created the promo video storyboard, and Jordan worked on the website wireframe. Research was conducted on NASA technologies to inform the design concepts. The plan aims to effectively communicate JPL's vision for new Mars technologies through creative and client-focused media elements.