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Rituraj Singh The Man behind Redbus.pptx
- 1. Janardhan Rai NagarRajasthan Vidyapeeth (deemed to be University) Departments of Management Faculty Mangement Studies (FMS) PRESENTED BY: RITURAJ SINGH THAKORE SUBMITTED TO: DR. HINA KHAN MAM SEMESTER: MBA 1ST SEM ROLL NO: 9338
- 2. CONTENT • Introduction • Education •Leadership at BITS Pilani • Carrer Beginnings • Birth of the red bus • Challenge faced • Growth and success • Future vision • Presently working • Conclusion
- 3. The Bussiness Personof Phaninder Sama Co-Founder of Redbus “I love innovative businesses that change our world. I am deeply interested in learning new perspectives and disruptions that make our world better.“
- 4. INTRODUCTION • PHANINDER SAMA •Born on August 15, 1980, • Phanindra was born in a small village of Tadapaikal in the Nizamabad district of Telangana in 1980. • He lost his dad at an age when he could not understand why things were happening. This major incident in Phanindra’s life shook up his childhood.
- 5. EDUCATION • For his10th and +2 years, Phanindra relocated to his Uncle's residence in Hyderabad. • He was an exceptional student in his academics. He received an average of 80% in SSC and 97 percent in Intermediate. • Phanindra was a very bright student from the very beginning. • After his schooling, he got admission to the Birla Institute of Technology and Science where he studied Electrical and Electronics Engineering and became an engineer.
- 6. Leardership at BITSPilani • In BITS, he had to deal with a lot of problems. He exhibited leadership characteristics, and as a result, he was named team leader of the photography club at BITS University. • Later, he attended the Indian Institute of Science and became proficient in computer networks. He studied Responsible Leadership and Sustainable Business Practices at the Swedish Institute, and Economics and Psychology at Stanford University, and received the Chevening Fellowship from King’s College London.
- 7. CARRER BEGINNINGS • PhanindraSama didn't set out to become an entrepreneur • His journey began as a design engineer. • He started his professional career at ST Microelectronics and later moved to Texas Instruments as a Senior Design Engineer. • During his tenure in these roles, he gained valuable technical experience and industry insights. • However, the pivotal moment came when he missed his bus, prompting him to think about how technology could solve everyday problems, leading him down the entrepreneurial path.
- 8. THE BIRTH OFA REDBUS • In the mid-2000s, Phanindra Sama was a frequent bus traveler, often commuting to visit his family. • On one occasion, he missed his bus due to the lack of an efficient booking system, which sparked the idea for RedBus. • Recognizing the inconvenience faced by many travelers like himself, he envisioned a platform that would simplify the process of booking bus tickets and ensure a seamless travel • The frustration of missing a bus turned into an entrepreneurial opportunity for Sama. Identifying a gap in the market, he conceptualized an online platform where users could conveniently book bus tickets. • He began to develop his idea while still employed at Texas Instruments. • His vision was to create India's largest and most user-friendly bus ticketing platform. With this goal, he co-founded RedBus.
- 9. CHALLENGE FACED • Securingcapital Phaninder and his co-founders had to raise capital to get RedBus off the ground. • Convincing bus operators phaninder and his team had to convince bus operators to offer seats online. • Competing with other operators phaninder and his team had to compete with other operators for seats and customers. • Lack of industry knowledge phaninder and his team had little industry or software knowledge when they started RedBus.
- 10. GROWTH AND SUCCESS •GROWTH • Increased Bus Travel • Industry Standardization • Economic Impact • SUCCESS • Digital Disruption • Extensive Network • Mobile App Focus • Data-driven Marketing •
- 11. FUTURE VISION • afuture where innovation is celebrated and entrepreneurs are encouraged to challenge the status quo. He believes that entrepreneurship can help shape the future by creating opportunities, promoting equality, and fostering creativity. • BuildingPromoting equality and justice • Cherishing and celebrating the freedom to bring ideas to reality a brighter future for India with abundant opportunities
- 12. PRESENTLY WORKING • Position:Chief Innovation Officer, Government of Telangana • Focus area: Fostering innovation and driving growth within the Telangana government • Other involvement: He is also on the board of directors at T-Works, a prominent hardware prototyping center in India.
- 13. CONCLUSION • Phanindra Samahas now continued to fund new startups, as an angel investor. The nicest part about his newly created site is that he did not start it as a business. He merely intended to find a solution and assist everyone who was experiencing the same difficulties he had. • Sama's success story demonstrates how a small idea can grow into a multi-crore business. • It exemplifies the transformative power of identifying real-world problems, applying innovative solutions, and persistently working toward societal improvement.
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