This document provides an overview of careers in retailing. It discusses marketing occupations in retail management, including duties like setting marketing, branding, and promotion goals. It recommends an associate's or bachelor's degree in business with relevant coursework. Salaries typically range from $30,000 to $100,000 annually. Common employers include Syracuse University, University of South Carolina, and University of Phoenix. The lifestyle associated with retail careers is described as normal based on salary. Personal traits like strong communication skills are important.

1. Retailing
Jay & Fred R.

2. A) Marketing Occupation:
• Provides access to all retail jobs, Retail
Management
• Set and execute
marketing, branding, promotions goals
for the brand.

3. B) Duties & Responsibilities:
• The salesman of a retail store is to sell goods
& make people want to buy the items that the
store offers.

4. C) Educational Requirements
• Require a college
education, an
associate's or bachelor's
degree program in
business

5. D) Recommended Courses
• Classes recommended for this type of job:
– M419 Retail Strategy
– M303 Marketing Research
– M342 Management, Analysis, and Display of
Marketing Data
– M343 Database Marketing
– M344 Creativity and Communication
– M450 Marketing Strategy

6. E) Employment Outlook
• Retail sales workers include
both those who sell retail
merchandise, such as
clothing, furniture, and
automobiles, (called retail
salespersons) and those who
sell spare and replacement
parts and
equipment, especially car
parts, (called parts
salespersons). Both groups help
customers find the products
they want and process
customers’ payments.

7. F) Salary Range
• The salary range is 30K to 100K.

8. G) Schools Offering Training
• I’m only going to give you a few schools(3)
• Syracuse University in New York
• University of South Carolina – Columbia
• University of Phoenix - Arizona

9. H) Lifestyle Associated With It:
• Just a pretty normal lifestyle, based on salary.
03-2_chainz-dope_peddler.mp3

10. I)Geographic Availability
• where to place retail stores based on where
their customers are. The use of retail
geography has grown significantly in the past
decade due to the use of geographic
information systems

11. J) Personal Traits Needed
• Personal traits needed:
– You just need to be able to have good
communication with others, because you have to
be able to communicate to help others.

12. K) Work Environment
• Most every problem in a retail job can be
classified into two categories:
• Co-workers
• Customers
• Co-workers
• If there is a co-worker that you just simply have
too many issues with, here are some things you
can try to deal with them:
• Ask for a change in where you, or they, work
• Ask for a schedule adjustment
• Try to get them to go do a job where you are
not.
• Go find another task to do away from them.

13. L) Pictures of People in Position

14. M) List Sources of Career Information
• http://sbinfocanada.about.com/od/retail/Reta
il_Management.htm
• http://www.careers-in-
marketing.com/rtsal.htm