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ERIN WALKER
1209 Firth Court | Franklin, TN 37067
(615) 319-6569 | erinmwalker@me.com
Account Management/Marketing Professional
Account Manager | Promotions Director | Marketing Manager | Project Manager
Hands-on Account Management and Marketing Professional with proven expertise in promotions
and project management. Known by clients and associates for being creative and detail-oriented
and offering superior interpersonal skills. Outstanding talent for quickly acquiring product
knowledge and adapting to diverse markets and complex environments. Ability to unify internal
and external project teams to meet aggressive goals, timelines and projections. Open to a variety of
industries, opportunities and roles.
CORE COMPETENCIES
Account Management • Creative Services • Operations Management • Project Management
Marketing • Event Planning • Communications • Team Leadership • Problem Solving
Collaboration • Agency/Vendor Management • Advertising
PROFESSIONAL SKILLS
ACCOUNT MANAGEMENT
• Highly organized and detail-oriented, skilled at breaking large, complex tasks into well-
defined milestones, so that projects are finished on time and within budget.
• Collaborates with all internal teams, not just Creative, to encourage innovative and
imaginative ideas, while still holding each member accountable.
• Exceptional ability to quickly gain rapport with others, effectively improving both the
wrok environment and the quality of all projects.
• Possesses a well-defined sense of diplomacy, including solid negotiation, conflict
resolution, and people management skills.
ADVERTISING | MARKETING | PROMOTIONS | CREATIVE SERVICES
MANAGEMENT
• Leads, develops, and manages the strategy, tactics, and creative direction for marketing
initiatives for the company and its brands.
• Works closely with Sales to execute relevant and timely campaigns, collateral, and projects
to help grow the company, acquire new customers and retain existing customers.
• Strategizes to improve company’s online presence, and uses current digital marketing
strategies and approaches to increase sales and customer satisfaction.
• Develops promotional strategy and calendar; innovates concepts, evolves target metrics,
refines calendar planning, shapes event strategy and ensures event quality.
• Analyzes campaign and event performance and partners with others to maximize sell
through and to achieve revenue and profitability goals.
OPERATIONS | PROJECT MANAGEMENT
• Highly organized and detail-oriented, skilled at breaking large, complex tasks into well-
defined milestones, so that projects are finished on time and within budget.
• Exceptional ability to quickly gain rapport with others, effectively improving both the
work environment and the quality of all projects.
• Identifies and organizes resources required to achieve successful implementation in
accordance with detailed project plans.
• Successful record of managing complex projects, problem-solving, quickly defining issues
and focusing team efforts under demanding circumstances where top performance is
expected.
Page 2 | Erin Walker
RELEVANT EXPERIENCE
AMAZING ATHLETES FRANCHISE SYSTEMS 2015 – Present
A youth-based sports fitness program that teaches children life skills, motor development and healthy
habits through sports.
Advertising & Administration
Responsibilities include: Researching and managing advertising and marketing initiatives for
corporate and franchisee purposes; daily administration of contracts and reports;
Communicating with franchisees regarding operations; assisting in management of day-to-
day operations.
STAY AT HOME PARENT 2009 – 2015
ST. LUKE’S COMMUNITY HOUSE 2005 – 2009
A social service agency providing support to low-income families
Marketing Manager
Responsibilities included: designing and creating all marketing plans and materials;
maintaining and designing Internet site through CMS (SiteMason); tracking and recording all
donations using DonorPerfect software.
NASHVILLE PREDATORS (NHL) 2002 – 2005
A professional ice hockey team.
Game Presentation Coordinator (2002 – 2005)
Responsibilities included: bidding and purchasing printed materials and office supplies;
directing all promotions during Nashville Predators games; ensuring NHL regulations were
met during in-game promotions.
Office Coordinator (2003 – 2004)
Receptionist (2002 – 2003)
COLLEGE INTERNSHIPS
FRESNO GRIZLIES | AAA BASEBALL CLUB
GREATER CHATTANOOGA SPORTS & EVENTS COMMITTEE
NASHVILLE SOUNDS | AAA BASEBALL CLUB
EDUCATION
THE UNIVERSITY OF TENNESSEE – CHATTANOOGA
Bachelor of Science, Exercise Science, Health & Leisure Studies (EHLS)
Concentration: Sports Administration
• Dean’s List; Member of Phi Eta Rho
SOFTWARE PROFICIENCIES
Microsoft Office (Word, Excel & PowerPoint) • Adobe Creative Suite
COMMUNITY INVOLVEMENT
Best Buddies TN, Gala Board Member (2014 – 2015)
A-Game Admirals U-14 Hockey Team, Team Manager (2014 – 2015)

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Resume.ErinWalker.2016

  • 1. ERIN WALKER 1209 Firth Court | Franklin, TN 37067 (615) 319-6569 | erinmwalker@me.com Account Management/Marketing Professional Account Manager | Promotions Director | Marketing Manager | Project Manager Hands-on Account Management and Marketing Professional with proven expertise in promotions and project management. Known by clients and associates for being creative and detail-oriented and offering superior interpersonal skills. Outstanding talent for quickly acquiring product knowledge and adapting to diverse markets and complex environments. Ability to unify internal and external project teams to meet aggressive goals, timelines and projections. Open to a variety of industries, opportunities and roles. CORE COMPETENCIES Account Management • Creative Services • Operations Management • Project Management Marketing • Event Planning • Communications • Team Leadership • Problem Solving Collaboration • Agency/Vendor Management • Advertising PROFESSIONAL SKILLS ACCOUNT MANAGEMENT • Highly organized and detail-oriented, skilled at breaking large, complex tasks into well- defined milestones, so that projects are finished on time and within budget. • Collaborates with all internal teams, not just Creative, to encourage innovative and imaginative ideas, while still holding each member accountable. • Exceptional ability to quickly gain rapport with others, effectively improving both the wrok environment and the quality of all projects. • Possesses a well-defined sense of diplomacy, including solid negotiation, conflict resolution, and people management skills. ADVERTISING | MARKETING | PROMOTIONS | CREATIVE SERVICES MANAGEMENT • Leads, develops, and manages the strategy, tactics, and creative direction for marketing initiatives for the company and its brands. • Works closely with Sales to execute relevant and timely campaigns, collateral, and projects to help grow the company, acquire new customers and retain existing customers. • Strategizes to improve company’s online presence, and uses current digital marketing strategies and approaches to increase sales and customer satisfaction. • Develops promotional strategy and calendar; innovates concepts, evolves target metrics, refines calendar planning, shapes event strategy and ensures event quality. • Analyzes campaign and event performance and partners with others to maximize sell through and to achieve revenue and profitability goals. OPERATIONS | PROJECT MANAGEMENT • Highly organized and detail-oriented, skilled at breaking large, complex tasks into well- defined milestones, so that projects are finished on time and within budget. • Exceptional ability to quickly gain rapport with others, effectively improving both the work environment and the quality of all projects. • Identifies and organizes resources required to achieve successful implementation in accordance with detailed project plans. • Successful record of managing complex projects, problem-solving, quickly defining issues and focusing team efforts under demanding circumstances where top performance is expected.
  • 2. Page 2 | Erin Walker RELEVANT EXPERIENCE AMAZING ATHLETES FRANCHISE SYSTEMS 2015 – Present A youth-based sports fitness program that teaches children life skills, motor development and healthy habits through sports. Advertising & Administration Responsibilities include: Researching and managing advertising and marketing initiatives for corporate and franchisee purposes; daily administration of contracts and reports; Communicating with franchisees regarding operations; assisting in management of day-to- day operations. STAY AT HOME PARENT 2009 – 2015 ST. LUKE’S COMMUNITY HOUSE 2005 – 2009 A social service agency providing support to low-income families Marketing Manager Responsibilities included: designing and creating all marketing plans and materials; maintaining and designing Internet site through CMS (SiteMason); tracking and recording all donations using DonorPerfect software. NASHVILLE PREDATORS (NHL) 2002 – 2005 A professional ice hockey team. Game Presentation Coordinator (2002 – 2005) Responsibilities included: bidding and purchasing printed materials and office supplies; directing all promotions during Nashville Predators games; ensuring NHL regulations were met during in-game promotions. Office Coordinator (2003 – 2004) Receptionist (2002 – 2003) COLLEGE INTERNSHIPS FRESNO GRIZLIES | AAA BASEBALL CLUB GREATER CHATTANOOGA SPORTS & EVENTS COMMITTEE NASHVILLE SOUNDS | AAA BASEBALL CLUB EDUCATION THE UNIVERSITY OF TENNESSEE – CHATTANOOGA Bachelor of Science, Exercise Science, Health & Leisure Studies (EHLS) Concentration: Sports Administration • Dean’s List; Member of Phi Eta Rho SOFTWARE PROFICIENCIES Microsoft Office (Word, Excel & PowerPoint) • Adobe Creative Suite COMMUNITY INVOLVEMENT Best Buddies TN, Gala Board Member (2014 – 2015) A-Game Admirals U-14 Hockey Team, Team Manager (2014 – 2015)