1. Skills
Marketing Department Management
Graphic Design
Branding Strategy
Marketing Campaign Creation
Social Media Management
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
(Paid Search, Display, Retargeting)
Web and Print Advertising
CRM Management
Data Analysis
Customer Relations
Team Building and Management
Interviewing
Public Speaking
Market Research
Professional Writing
Radio Broadcasting
Software
Adobe Creative Suite
Google Adwords
Microsoft Office
Windows/Mac OS
Final Cut Pro
Marketing Specialist and Graphic Designer with talent for managing teams,
systems and data analysis in multi-tiered businesses. Creative problem solver with
exceptional proficiency for organization and target market focused goals. Results
oriented with customer satisfaction, branding and advertising expertise.
Summer Rain Ursomarso
summer.ursomarso@gmail.com
540.597.9325
Experience
Marketing Coordinator
Union Park Automotive Group | Wilmington, Delaware | February 2015 - Current
• Developed/redesigned company marketing portfolio and trajectory for six brands under the
umbrella of the automotive group
• Manage all marketing and advertising of BMW, Honda, Buick, GMC, Volvo and Jaguar
brands at dealer-level while giving each brand its own voice
• Marketing campaign creation, budget management and data analysis
• Create in-house graphic design solutions for online, print, and television ads using
Adobe Creative Suite
• Manage email campaigns and customer data in Customer Relations Management (CRM)
system with accuracy
• Manage company branding, online reputation, department ratings and customer loyalty
• Over see Search Engine Optimization and Search Engine Marketing for six brand
websites. Google Adwords campaign experienced
• Radio and television script writing
• Video content creation and editing in Final Cut Pro
2. Education
Bridgewater College
Bridgewater, Virginia | 2010 - 2014 | Summa Cum Laude
• B.A. in Art (Graphic Design) | Minor in Communications | Recognition in Spanish
• Philomathes Honor Society | Alpha Chi National Honor Society | Dean’s List
Founder/Owner
Summer Rain Design | February 2013 - December 2015
• Freelance graphic designer and marketing consultant
• Analyzed and coached small businesses on branding and startup marketing strategies
• Social media management and consultation
Experience Continued...
Marketing & Communications Coordinator/Stock Manager
Good Food-Good People | Floyd, Virginia |
Summers: May 2010 - August 2013, Full Time: May - December 2014
• Managed web-based marketing functions - WordPress
• Graphic design and branding for company advertising
• Social media management and social media skills training for company members
• Stock management and inventory control
• Transportation logistics
• Brand management and representation in live and internet based outlets
• Online and face-to-face customer service
Graphic Design & Marketing Intern
Roanoke Natural Foods Co-op | Roanoke, Virginia | May - August 2012
• Explored marketing strategy and analyzed branding projections
• Graphic design layout and logo conception
• Newsletter article research and writing
Community Engagement
Toastmaster - Vice President of Public Relations/Competent Communicator and
Competent Leadership Track
Brandywine Toastmasters Club 359 | Wilmington, Delaware | October 2015 - Current
• Positive, confident and humorous speaker
• Competent in speech creation, delivery and organizational leadership
• Manager of club’s public relations - website and social
Assistant Producer
TEDxWilmington | Wilmington, Delaware | February 2016 - August 2016
• Key member of team providing TEDx community events
• Email marketing, data organization and communications management