Qualified (M.Tech. in Chemical) Chemical/Process Engineer with international experience in Process Design, Construction, Commissioning & Operations in a number of water and waste water treatment industries. Spearheading the engineering team in strategic D&B projects to achieve company goals. Excellent team player with good analytical & innovative problem solving skills.I have also been considered an enthusiastic and hard worker.
Qualified (M.Tech. in Chemical) Chemical/Process Engineer with international experience in Process Design, Construction, Commissioning & Operations in a number of water and waste water treatment industries. Spearheading the engineering team in strategic D&B projects to achieve company goals. Excellent team player with good analytical & innovative problem solving skills.I have also been considered an enthusiastic and hard worker.
Seeking a challenging and rewarding opportunity in an organization of repute which recognizes and utilizes my true potential while nurturing my analytical and technical skills and to attain Mechanical Engineering position to demonstrate expert technical skills and accomplishing challenging projects in dynamic work environment.
Seeking a challenging and rewarding opportunity in an organization of repute which recognizes and utilizes my true potential while nurturing my analytical and technical skills and to attain Mechanical Engineering position to demonstrate expert technical skills and accomplishing challenging projects in dynamic work environment.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
Resume
1. CURRICULUM VITAE
CH.B.R.Sastry
Citizenship: Indian
Email: chbrsastry@gmail.com
Mobile No. 9491642462.
Objective
Desire to work in a challenging atmosphere which quenches my thirst for innovation and to be a pioneer
in the selected field of work so as to keep my organization ahead in light of global competition.
Experience Summary:
Organization Location Designation Duration
SYSKA LED Hyderabad Area Sales Manager Feb 2018 to till date
Cheriesh Power Tech Hyderabad Marketing manager Jan 2016 to Fed 2018
Bhagyashree Industries. Hyderabad Marketing manager Oct 2015 to Dec 2016
S2litepvtltd Hyderabad, India Marketing manager Dec 2013 –Aug 2015.
KripaTelecom Pvt. Ltd. Bangalore, India Sales/Technical Engineer Aug 2011 - Oct 2013
Experience in LED lights
Job Role: Head of the Marketing.
Clients: Indian Railways.
HAL.
ONGC.
Municipalities.
Steel plant.
NREDAP.
Lighting Dealers (Distributors)
Electrical contractors
BHEL
Company: SYSKA LED.
Scope of work:
The scope of this project is to Marketing LED lights for different applications.
It consists of selection of LED’s, selection and testing of LED Driver for the proper light.
Dealers follow up in south India and only for Railways.
Only for South Central Railways:
1.Secunderabad Division.
2.hyderabad.Division.
3.Guntakal Division.
4.guntur division.
5.Vijayawada division.
2. 6.Visakapatanam division.
7.Nanded division.
Company: Cheriesh Power Technologies.
Scope of work:
The scope of this project is to Marketing LED lights for different applications.
It consists of selection of LED’s, selection and testing of LED Driver for the proper light.
Dealers follow up in south India.
Company: Bhagyashree Industries.
Scope of work:
The scope of this project is to Marketing LED lights for different applications.
It consists of selection of LED’s, selection and testing of LED Driver for the proper light.
Dealers follow up in south India.
Company: S2litepvtltd, Hyderabad.
Scope of the project:
The scope of this project is to Marketing, testing and troubleshooting LED lights for different
applications.
It consists of selection of LED’s, selection and testing of LED Driver for the proper light & for
solar applications selection of Solar Panels, Battery and UPS System
Roles and Contribution:
o ISO /CE / Internal level Product Documentation.
o Good knowledge of Vendor identification & development.
o Working out on BOMs.
o Have Fair Knowledge on Solar Panels.
o Preparing ROI (Return on Investment) charts for Products.
o Have fair knowledge on LED Drivers testing.
o Coordinating with laboratories for getting Test Reports for the products.
o Good Interaction with the customers for any Technical Support.
Company: KRIPA TELECOM PVT LIMITED, Bangalore
3. Scope of the project:
The scope of this project is to Marketing, testing and troubleshooting LED lights for different
applications.
It consists of selection of LED’s, selection and testing of LED Driver for the proper light & for
solar applications selection of Solar Panels, Battery and UPS System
Roles and Contribution:
o ISO /CE / Internal level Product Documentation.
o Good knowledge of Vendor identification & development.
o Working out on BOMs.
o Have Fair Knowledge on Solar Panels.
o Preparing ROI (Return on Investment) charts for Products.
o Have fair knowledge on LED Drivers testing.
o Coordinating with laboratories for getting Test Reports for the products.
o Good Interaction with the customers for any Technical Support.
TECHNICAL SKILL SET:
Languages : C, C++,
Databases : Oracle 10g
Operating Systems : Win 7, Windows NT/2000/XP, Windows Server 2003/2008
Web Technologies : XML, HTML
Education
2007-2010 Btech in computer Engineering in Priyadharni Engineering college.
2004-2007 Diploma in computer Engineering, PRR polytechnic collage, Giddalure.
2001-2003 Sri nagarjuna junior college, cherukupalli.
2000-2001 10th Grade, MNM High school gudavallii.
