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Restaurant pitch
- 1. INTRO • WHATEVER THEOCCASION, WE WELCOME YOU. IT’S EASY TO RESERVE A TABLE WITH OUR HANDY BOOKING TOOL. • IN TODAY’S BUSY DIGITAL WORLD, IT SEEMS CUSTOMERS ARE ALWAYS LOOKING FOR INSTANT GRATIFICATION. • ONLINE RESTAURANT & TABLE BOOKING PLATFORMS CREATE THE HOT NEW TREND THAT MEETS THE NEEDS OF TODAY’S MOBILE GENERATION PERFECTLY.
- 2. The Problem Users don’tknow their value to businesses Businesses have no way of building a relationship with their customers Commerce is not a personal experience for both parties
- 3. A web/mobile marketplacewhere users and businesses can connect, and set a fair price of purchase The Solution
- 4. Every business winsand loses new customers every day before the potential customer even sets foot out the door. With so many businesses to choose from, being number one on Google is almost never the only deciding credibility or trust factor. ONLINE LOCAL BUSINESS RATINGS AND REVIEWS PLATFORMS These days, you’re dealing with an educated customer who does their research and does not care what you have to say about your business: they care what others have to say. Welcome to the word-of-mouth marketing
- 5. 72% of consumerstrust online reviews as much as personal recommendations 52% said that positive online reviews make them more likely to use the local business 16% of consumers said they used the Internet every week to find local businesses (vs. 9% in 2010) 27% of consumers regularly use online reviews to determine whether a local business is a good business (vs. 22% in 2010) There’s a decline in the number of reviews being read by consumers – they are forming opinions faster and trusting reviews more. The continued growth of mobile internet usage suggests that more and more consumers will be searching and finding local businesses online
- 6. Connecting people with greatlocal businesses Businesses, both small and large, use our platform to engage with consumers at the critical moment when they are deciding where to spend their money.
- 7. THE ONLINE RESERVATION •IF YOUR RESTAURANT OFFERS MORE THAN FAST FOOD OR CASUAL FAST DINING, THE ONLINE BOOKING APP IS FOR YOU. IT’S INCREDIBLY FRUSTRATING FOR DINERS TO STAND IN LINE WAITING FOR A TABLE. YET, MANY RESTAURANTS ARE TOO BUSY TO THINK ABOUT TAKING RESERVATIONS BY PHONE. • ENTER THE ONLINE BOOKING APP FOR YOUR RESTAURANT WEBSITE. YOU’VE GOT SEVERAL CHOICES WHEN IT COMES TO APPS, AND THE ADVANTAGES ARE MANY. TAKING ONLINE RESERVATIONS ALLOWS YOU TO: • DECREASE THE NUMBER OF PHONE CALLS DURING THE BUSY HOURS. • INCREASE WORKPLACE PRODUCTIVITY BY MANAGING YOUR STAFF’S TIME BETTER. (TWEET THIS) • TAKE RESERVATIONS EVEN WHEN YOU ARE TOO BUSY TO ANSWER THE PHONE, OR YOUR RESTAURANT IS CLOSED. • PLUS, BY TAKING ONLINE BOOKINGS, YOU HAVE THE ADDED BENEFIT OF CAPTURING YOUR CUSTOMER’S EMAIL ADDRESS AND CONTACT INFORMATION. (TWEET THIS) THIS MEANS YOU HAVE THE ABILITY TO CAPTURE THEIR ATTENTION AND MARKET TO THEM IN THE FUTURE.
- 8. THE PREPAID ONLINERESERVATION • GROWING IN POPULARITY IS THE PAID ONLINE RESERVATION. WITH THIS FORM OF BOOKING, YOUR CUSTOMERS CAN MAKE A RESERVATION AT YOUR RESTAURANT IN THE SAME WAY THEY BUY AIRLINE TICKETS OR RENT A CAR. • THEY CAN PRE-PAY FOR THEIR RESERVATION. THIS BENEFITS YOU IN SEVERAL WAYS. FIRST, YOU GET PAID BEFORE DINNER. SECOND, YOU ENSURE YOU GET PAID SOMETHING EVEN IF THEY DON’T SHOW UP BECAUSE YOU SET A NON-REFUNDABLE AMOUNT. • THIRD, YOUR NO-SHOW NUMBERS WILL DECREASE AS PEOPLE ARE MORE INCLINED TO FOLLOW THROUGH WITH THEIR RESERVATIONS BECAUSE THEY’VE ALREADY PAID. • ONE STUDY SHOWS THAT ADDING A NO-SHOW PENALTY AS HIGH AS THE PRICE OF A MEAL RESULTED IN A STATISTICALLY SIGNIFICANT DECREASE IN THE NUMBER OF NO-SHOW RESERVATIONS MADE BY FINE DINING CUSTOMERS. • NOW THAT WE’VE TALKED ABOUT THE BENEFITS OF OFFERING AN ONLINE BOOKING COMPONENT TO YOUR RESTAURANT WEBSITE AND INTRODUCED YOU TO A NOVEL NEW IDEA IN THE PREPAID RESERVATION, LET’S LOOK AT THE BEST ONLINE BOOKING APPS.
- 9. ONLINE BOOKING APP •WE LIKE THIS APP BECAUSE IT NOT ONLY ALLOWS YOU TO TAKE ONLINE RESERVATIONS, BUT YOU CAN ALSO CUSTOMIZE A SEATING CHART AND ORGANIZE YOUR TABLES AND YOUR STAFF. • WHEN IT COMES TO TAKING ONLINE RESERVATIONS, THIS SYSTEM KNOWS WHAT IT’S DOING. YOU’LL NEVER MISS A RESERVATION AGAIN BECAUSE YOU CAN TAKE THEM 24 HOURS A DAY, SEVEN DAYS A WEEK. IT’S SIMPLE TO SET UP AND ACCEPT RESERVATIONS RIGHT FROM YOUR WEBSITE (AND YOUR YELP PAGE, TOO). • THE ONLINE BOOKING SYSTEM ALLOWS YOU TO INTEGRATE CREDIT CARD HOLDS, SEND CONFIRMATION EMAILS AND REMINDERS. ADDITIONALLY, YOU CAN ALSO ADD CREDIT CARD HOLDS WHEN YOU TAKE OVER-THE-PHONE RESERVATIONS. • PLUS, THE ONLINE RESERVATION SYSTEM AUTOMATICALLY CONFIRMS AND REMINDS YOUR DINERS ABOUT THEIR UPCOMING RESERVATION SO YOU DON’T HAVE TO. • INSIDE YOUR RESTAURANT, RESERVATION MANAGEMENT COULDN’T BE EASIER. THE SYSTEM WILL SEND SMS TEXT MESSAGES WHEN YOUR GUEST’S TABLE IS READY AND GIVES THEM TIME QUOTES, TOO. • THE REPORTING SYSTEM INSIDE SEAT ME IS TOP NOTCH. YOU CAN KEEP TRACK OF YOUR CUSTOMERS’ DINING PREFERENCES, ALLERGIES, SPECIAL OCCASIONS AND MUCH MORE. YOU CAN EXPORT YOUR CONTACT INFORMATION TO USE IN YOUR EMAIL MARKETING TO RETARGET CUSTOMERS.
- 10. BENEFITS TO MANAGEMENT •1. SHOWCASE YOUR RESTAURANT –PICS/VIDEOS. • 2.PRESENT YOUR MENU WITH PICS, PRICE AND WAIT TIME ECT. • 3.GET ORGERS FROM VISTORS BEFORE ARRIVAL TO MINIMIZE IDLE TIME. • 4. INCREASE VISITORS!- BE FOUND VERY EASILY BY PEOPLE ON THE MOVE. • 5.PUSH COUPONS /DEALS/OFFERS TO MOBILE PHONES & INCREASE VISITORS.
- 11. BENEFITS TO COSTUMERS •1.EASY OPTION TO HUNT DOWN THE BEST DEALS IN RESTAURANTS! • 2.ENJOY THE CONVENIENCE OF ORDERING FROM PHONES WELL BEFORE ARRIVAL. • 3.CHECK MENU ITEMS AND PLAN AHEAD!. • 4. KNOW YOUR RESTAURANT WELL. • 5.RESERVE DEALS BEFORE HAND AND PICK UP FROM STORE!
- 12. WHAT ARE THERESTATURANT VISITORS LOOKING FOR? VISITORS LOOK FOR CONVENIENCE,INFORMATION& DEALS! • VISITORS ARE IMPORTANT ! EVERYONE WANTS TO ALL LESS ! • VISITORS WHILE ON THE MOVE ARE LOKING TO CHECK MENUS/PRICES ETC. EVEN BEFORE THEY ARRIVE AT A RESTAURANT. • VISITORS LIKE TO KNOW ABOUT ANY PROMOTIONAL DEALS OR EVENTS. • VISITORS OFTEN WANT TO ORDER FOR THEIR MEALS IN ADVANCE TO MINIMIZE WAIT TIMES. • VISITORS WANT TO PLACE ORDERS FOR PICK UP FROM RESTAURANT OR HOME DELIVERY IN AN EASY AND CONVENIENT WAY. • OFTEN VISITORS WANT TO CHECK THE LOCATION.,OPEN HOURS AND DIRECTIONS TO A RESTATURANT.
- 13. RESTAURANT APP- FEATURERICH ! • MOBILE APP FOR THE RESTAURANT VISITORS. • SUPPORT FOR RESTAURANT MANAGERS TO MANAGE CONTENT IN APP. • CUSTOMERS CAN SHOW COUPONS FROM THE APP AND AVAIL DISCOUNTS. • RESTATURANT INFO IN PICS,VIDROS,&TEXT • VISITORS CAN BROWSE MENU DETAILS & ORDER MENU FROM TABLE USING APP. • LOYALITY POINTS-INCREASE CUSTOMER VISITS. • CUSTOMERS CAN RESERVE DEALS & PICK UP! • SOCIAL SHARE PICS AND RESTAURANT EVENTS. • PUSH DEALS TO THE CUSTOMERS!
- 15. TO CONCLUDE • WE’VELOOKED AT ALL THE BEST ASPECTS OF ONLINE RESERVATIONS SYSTEMS YOU CAN INTEGRATE WITH YOUR WEBSITE. EVERY POINT OF THIS PRESENTATION MAKES RESERVATIONS EASY FOR YOUR CUSTOMER. DINERS HAVE IMMEDIATE ACCESS TO YOUR SYSTEM AND DON’T HAVE TO WAIT TO TALK TO SOMEONE. • BY OFFERING AN ONLINE BOOKING APP FOR YOUR RESTAURANT WEBSITE, YOU NOT ONLY STREAMLINE YOUR BUSINESS OPERATIONS, BUT YOU MEET THE NEEDS OF A GENERATION OF PEOPLE DESIRING INSTANT GRATIFICATION. • TODAY’S DIGITAL GENERATION WANTS THINGS MADE IMMEDIATELY AVAILABLE TO THEM. THAT’S WHY YOU SHOULD ADD AN ONLINE RESERVATION APP TO YOUR RESTAURANT WEBSITE TODAY. • YOU CAN BET YOUR COMPETITORS ARE LOOKING AT AN ONLINE BOOKING APP, SO STAY A STEP AHEAD AND ADD YOURS TODAY.