Research @ the Social Media Lab (@SMLabTO)

1. About the Social Media Lab
Philip Mai
Research &
Communications
Manager
@phmai

2.  Located in the heart of
downtown Toronto
 Distinctly urban, culturally
diverse and inclusive
 100 undergraduate and
graduate programs,
38,000+ students
 Home to #1 University-
based startup incubator in
North America
 MBA program ranks among
top 100 in the world by The
Economist
About Ryerson University
@SMLabTO

3. OUR TEAM
 Online Communities
 Social Network Analysis (SNA)
 Information Visualization & Information
Dashboard
 Text Mining & Distributed Computing
 Computer Mediated Communication
OUR EXPERTISE
 Director (1), Post Doc and
Research Associates (3) , PhD
Students(5), Master’s students
(3), Undergraduate students(2),
Research and Communications
Manager(1), System
Administrator (1)
 Faculty Research Collaborators
across Canada and abroad
(USA, UK, Brazil, S.Korea, Hong
Kong)
@SMLabTO

4. At the Social Media Lab
we study…
@SMLabTO

5. How social media can support
online communities, social activism
and political engagement?
@SMLabTO

6. What does it mean to be
“influential” online?
@SMLabTO

7. How to detect
and stop
the spread of
rumours &
misinformation
in social media?
@SMLabTO

8. How “second screens”
change the way
we watch TV?
@SMLabTO

9. Learning Analytics for
the Social Media Age:
Can Social Help to
Enhance Teaching &
Learning in Highered?
@SMLabTO

10. How to make Legacy
Biodiversity Heritage
Artifacts Sharable
Through Social Media?
@SMLabTO

11. @SMLabTO
Creating the
Infrastructure and
Framework For
Sharing & Tracking
Digital Objects on
Social Media(Out of
Print Books, Digitized
Objects, etc…)

12. At the Social Media Lab
we develop
Data Analytics Software
@SMLabTO

13. Social Media Data Visualizations Understanding
@SMLabTO

14. NETLYTIC.ORG
a social media data analytic
platform designed to analyze
conversational data and visualize
social networks
• Twitter, Youtube, Instagram,
Facebook, blogs, etc…
DATA ANALYTIC
PLATFORM
@SMLabTO

15. MYTWEEPS.COM
Daily Insights About Your Tweeps
(aka your Twitter followers)
We call it a "reverse" Twitter
because instead of seeing
tweets from people whom you
follow, the app shows you tweets
from people who follow you.
WEB
APPLICATION
@SMLabTO

16. POLIDASHBOARD.COM
Live Twitter analytics dashboard
featuring statistics and insights about
politics in general and federal elections
in particular (2015 –Canada, 2016 -US,
UK, Spain, etc…)
INFORMATION DASHBOARD
@SMLabTO

17. SocialMediaAndSociety.org
 2 Keynote Speakers
 400+ Authors
 28 Countries
 18 Full Papers
 69 WIP Papers
 6 Workshops
 5 Panels
 43 Posters
Publishing
Opportunities
@SMLabTO
INTERNATIONAL
CONFERENCE

18.  Two funded ($4k CAD ea.) and two
self-funded position
 Open to faculty researchers & senior
PhD students
 1-4 months in length
 Application Accepted
Sept 15 - Dec 15
@SMLabTO
VISITING SCHOLAR PROGRAM
HTTP://SOCIALMEDIALAB.CA/VISIT/

19. Thank You!
@SMLabTO
Philip Mai
Research &
Communications
Manager
@phmai