The Movie Maker magazine targets an audience aged 25-54 who are employed and interested in films and filmmaking. 42% have a film education and 82% plan to make a film within a year. The magazine provides knowledge on how films are made through interviews and advice for filmmakers. The Film Maker magazine audience is aged 33-44, mostly male, employed, and college educated. The magazine supports independent filmmakers and has helped over 7,000 films through resources and funding. It aims to help independent filmmakers pursue their passion. The Empire magazine targets males aged 18-40 who are employed, in a relationship, and university educated with limited free time. The audience enjoys mainstream films like action, romance and

1. Research 1: Magazine

2. https://www.moviemaker.com/wp-
content/uploads/2020/01/MovieMaker-Media-Kit-
1.21.20.pdf
Audience Profile:
Age: 25-54
Employed
42% Film Program educated
82% planning a film production purchase
within the next 12 months.
Interests: Films, Film making.
The Audience profile for Movie Maker is
mainly aimed at People that enjoy the
making / plan on making a piece of film
media. The primary place that people
are to read this magazine is in America
as that where it is produced.
Audience Profile (According
to Movie Maker) for the
Movie Maker magazine.

3. https://www.moviemaker.com/wp-
content/uploads/2020/01/MovieMaker-Media-Kit-
1.21.20.pdf
Mission statement (According to
Movie Maker) for the Movie
Maker magazine.
The Movie Maker magazine use their
unique knowledge and insight on how
movies are made and the craft behind
them, their main focus is to share this
knowledge and get exclusive
interviews with the 'best movie makers
in Hollywood'. They offer profiles,
advice, insider tips and reviews that
they use to make smart, informed
choices.

4. https://www.moviemaker.com/wp-
content/uploads/2020/01/MovieMaker-Media-Kit-
1.21.20.pdf

5. Film Maker Magazine

6. https://filmmakermagazine.com/wp-
content/uploads/2017/02/fm-
mediakit-2017.pdf
Audience Profile:
Age: 33% 35 – 44
56% male – 44% female
Employed (22% under 30K)
44% college educated
37% masters educated
Interests: Films, Film making.
The Audience profile for Film Maker is
mainly aimed at People that are: Film
makers, Film Enthusiants, industry
professionals and critics.
Audience Profile (According
to Film Maker) for the
Film Maker magazine.

7. https://filmmakermagazine.com/wp-
content/uploads/2017/02/fm-
mediakit-2017.pdf
Mission statement (According to
Film Maker) for the Film
Maker magazine.
The Film maker magazine is an American-
operated magazine this is the 'premier
advocacy organization for independent
filmmakers, championing the future of
storytelling...' They have supported over
7,000 films and offered recourses to more
than 20,000 filmmakers over its 35-year
history. Their primary focus is to help
independent film makers peruse their
passion by advertising these independent
films and allowing them to reach an
audience.

8. Empire Magazine

9. https://www.bauermedia.co.uk/media-
packs/empire/
Audience Profile:
Age: 18-40
Gender: ¾ male
Employed
In a relationship (Not necessarily married)
University educated
People with limited free time
Interests: Films, Mainstream films, these are
often action films but can be other genres
such as romance and horror.
Audience Profile
(According to Bauer) for
the Empire magazine.

10. https://www.bauermedia.co.uk/media-
packs/empire/
The Empire magazine uses their influence
and notability to gain access to special
'behind the scenes locations' to produce
special and unique stories about mainstream
films. They produce 'premium and polished'
content for mainstream film-watchers to
enjoy.
Mission statement
(According to Bauer) for
the Empire magazine.

11. https://www.bauermedia.co.uk/media-
packs/empire/
The Empire magazine gets exclusives
with on-set interviews, talks to A-list actors
and have a vast authority over the film
magazine market. They are able to produce
sections in their magazines such as behind
the scenes information, exclusive interviews
and knowledge on the movies unlike anyone
else.
Contents &
Sections (According to
Bauer) for The Empire
magazine.