S.MOHAMED MUSTHAFA II,M.SC.MICROBIOLOGY SPK,COLLEGE,ALWARKURICHI-627412 TAMILNADU,INDIA

1. SUBMITTEDTO,
DR.G.RAMANATHAN
ASSISTANT PROFESSOR OF MICROBIOLOGY
SPKC- ALWARKURCHI
DATE 25.11.2021
DAY THURSDAY

2. SYNOPSIS
INTRODUCTION
RESEARCH DATA
TYPES OF RESEARCH DATA
GRAPHICAL REPRESENTATION
CONCLUSION

3. INTRODUCTION
WHATIS RESEARCH?
RE SEARCH PROCESS
AGAIN FIND  STEP BY STEP
 PHASES
INFORMAL
RESEARCH
FORMAL

4. RESEARCH
 Policy
enhancement
Or
improvements
 Policy
formulation

5. Research data is any information that has been collected,
observed, generated or created to validate original research
findings. Although usually digital, research data also includes non-
digital formats such as laboratory notebooks and diaries

6. 2) SECONDARY DATA :
Are those which have been collected by someone
else and which have already been passed through the
statistical process are Sa known as Secondary data.
TYPES OF DATA
1)PRIMARY DATA
Are those which are collected a fresh and for
the first time and thus happen to be original in
character and known as Primary data.

7. Primary Data Vs Secondary Data
 Primary data is the original first
source data. This kind of data is
collected directly through personal
experiences or evidence
What is  Secondary data is already
collected data. These data are
already collected and recorded
by researchers for relevant
purposes
 Brings outstanding business outcomes
& provides authentic information
 The data is original & authentic as
it is collected by marketers for the
first time
Why is it
important?
 It is cheap & has a wide
variety of sources as well as
time-saving
 As it is previously collected,
secondary data is already
cleaned & ready for analysis.
 Audience Segmentation
 Marketing Campaign
 Optimization
 Audience Retention
What are its
uses?
 Easy Market Research
 Market Knowledge & Decision
Making
 Effective Problem Solving
 Surveys
 Interviews
How to
collect?  Government Records

13.  Graphical representation of data is the
geometrical image of a set of data.
 It is a mathematical picture.
 It enables us to think about a statistical
problem in visual terms.
Graphical Representation of
Data

15. UNGROUPED DATA
LINE GRAPH
BAR GRAPH
PIE DIAGRAM
OR
CIRCLE GRAPH
UGROUPED DATA
HISTOGRAM
FREQUENCY
POLYGON
FREQUENCY CURVE

21. CONCLUSION
 Primary data are original in character
because the researcher himself collects the
data.
 Secondary data are not original.
 They collected by somebody else.
 The researcher only makes use of them.