This presentation talks about how to go about releasing apps on the Google Play and other app stores. Also various ways in which developers can monetize.
And the survey says: Your customers would rather use an app to get information about your company than a computer. Most people prefer their phones or tablets over computers.
Get ahead of your competition and take over your industry with a mobile app or a mobile website.
The document discusses how mobile apps are often filled with unwanted advertisements and that most people dislike ads on apps. A survey found that 4 out of 5 people said they disliked ads on mobile apps. The document then provides reasons why people dislike ads, such as ads feeling intrusive on personal mobile devices. It argues that companies should focus on building apps instead of ads in order to develop long-term customer relationships. Examples are given of successful brand apps in India from companies like Jio, Airtel, and Jabong that provide value and incentives to customers to use the apps regularly.
Ratings and reviews in the App Store and Google PlayAppFollow
This document discusses conversion rates in app stores and how app ratings and reviews can impact those conversion rates. It notes that 79% of users check the app rating before downloading and that 40% trust app reviews more than opinions from friends and family. The document recommends monitoring reviews, responding to every review, and using featured or curated reviews to increase conversion rates from page views to installs by 4-8% in the app store.
Founders Den App Store Optimization by Yann KronbergEdith Yeung
This document provides guidance on app store optimization (ASO) to maximize app distribution and monetization. It discusses:
1) How to effectively market an app through various channels like the app store, social media, and third party networks.
2) Tips for optimizing key elements like app title, screenshots, keywords and categories to improve search ranking and conversions.
3) The importance of metrics like user engagement, lifetime value and store ranking for monitoring performance and optimizing user acquisition campaigns.
App Ratings & Reviews: How to improve them and why it mattersApptentive
A presentation from Apptentive about the role that App Ratings & Reviews play in app downloads, conversions and the app funnel. Advice on how to proactively improve your app's ratings and reviews is included, along with data on results.
Shopclues vs Koovs- App Content Competitive AnalysisSakshi Garg
The presentation involves the competitive analysis of two commercial apps i.e. Shopclues and Koovs.
It contains the difference on the basis of features, ratings, customer reviews and push notification content analysis
This document discusses the benefits of mobile websites versus mobile apps. It provides statistics on mobile usage and shopping behaviors. For mobile websites, it lists universal compatibility, short development time, integration with content management systems, and mobile search engine optimization as key benefits. Example success stories of mobile websites for Singapore businesses are provided. Mobile apps allow access to device features, offline use, and monetization through in-app purchases. Example success stories of mobile apps for Singapore organizations are also highlighted. The document concludes by identifying industries that benefit from each approach.
27 sep today's manager products & services_streamlined payment process with t...Bridget Kow
PayPal unveiled two new mobile commerce solutions to streamline the payment process for mobile shopping websites and optimize checkout for mobile devices like smartphones and tablets. Mobile commerce is one of the fastest growing retail trends as mobile devices change how people shop and pay every day. PayPal drives this change by allowing payments on web-enabled mobile devices to be completed in as little as two clicks. The solutions make PayPal payments on mobile devices easier for merchants and customers without requiring merchants to modify their existing websites.
And the survey says: Your customers would rather use an app to get information about your company than a computer. Most people prefer their phones or tablets over computers.
Get ahead of your competition and take over your industry with a mobile app or a mobile website.
The document discusses how mobile apps are often filled with unwanted advertisements and that most people dislike ads on apps. A survey found that 4 out of 5 people said they disliked ads on mobile apps. The document then provides reasons why people dislike ads, such as ads feeling intrusive on personal mobile devices. It argues that companies should focus on building apps instead of ads in order to develop long-term customer relationships. Examples are given of successful brand apps in India from companies like Jio, Airtel, and Jabong that provide value and incentives to customers to use the apps regularly.
Ratings and reviews in the App Store and Google PlayAppFollow
This document discusses conversion rates in app stores and how app ratings and reviews can impact those conversion rates. It notes that 79% of users check the app rating before downloading and that 40% trust app reviews more than opinions from friends and family. The document recommends monitoring reviews, responding to every review, and using featured or curated reviews to increase conversion rates from page views to installs by 4-8% in the app store.
Founders Den App Store Optimization by Yann KronbergEdith Yeung
This document provides guidance on app store optimization (ASO) to maximize app distribution and monetization. It discusses:
1) How to effectively market an app through various channels like the app store, social media, and third party networks.
2) Tips for optimizing key elements like app title, screenshots, keywords and categories to improve search ranking and conversions.
3) The importance of metrics like user engagement, lifetime value and store ranking for monitoring performance and optimizing user acquisition campaigns.
App Ratings & Reviews: How to improve them and why it mattersApptentive
A presentation from Apptentive about the role that App Ratings & Reviews play in app downloads, conversions and the app funnel. Advice on how to proactively improve your app's ratings and reviews is included, along with data on results.
Shopclues vs Koovs- App Content Competitive AnalysisSakshi Garg
The presentation involves the competitive analysis of two commercial apps i.e. Shopclues and Koovs.
It contains the difference on the basis of features, ratings, customer reviews and push notification content analysis
This document discusses the benefits of mobile websites versus mobile apps. It provides statistics on mobile usage and shopping behaviors. For mobile websites, it lists universal compatibility, short development time, integration with content management systems, and mobile search engine optimization as key benefits. Example success stories of mobile websites for Singapore businesses are provided. Mobile apps allow access to device features, offline use, and monetization through in-app purchases. Example success stories of mobile apps for Singapore organizations are also highlighted. The document concludes by identifying industries that benefit from each approach.
27 sep today's manager products & services_streamlined payment process with t...Bridget Kow
PayPal unveiled two new mobile commerce solutions to streamline the payment process for mobile shopping websites and optimize checkout for mobile devices like smartphones and tablets. Mobile commerce is one of the fastest growing retail trends as mobile devices change how people shop and pay every day. PayPal drives this change by allowing payments on web-enabled mobile devices to be completed in as little as two clicks. The solutions make PayPal payments on mobile devices easier for merchants and customers without requiring merchants to modify their existing websites.
The document summarizes usability tests conducted on a mobile app version of a car manual. It includes:
1) An introduction stating the app was tested with participants to provide feedback. Recordings of prototype tests using the Lookback app were analyzed.
2) A summary of the tests stating they were conducted outside of class with group members testing two participants each. The Lookback app recorded screens and audio to provide feedback.
3) Issues found included incorrect swiping, overlapping links, unclear buttons, and inoperable or inaccurate links between screens.
Business Advantage of Responsive DesignSqueeze Mobi
Responsive design is a web design and development technique that creates a site or system that reacts to the size of a user’s screen. It will optimise a user’s browsing experience by creating a flexible and responsive web page, optimized for the device that is accessing it.
You'll find in the slides tips and tricks on why responsive design is important to a business.
The templates shown in this presentation are all in the Squeezemobillionaire platform. The mobile app and site builder in this platform has the feature to add news feeds to the sites/apps. Get to know more about what is included in the platform here: https://www.squeezemobillionaire.com/sign-up/pricing/
Working with Mobile Partners by Bob UphamEdith Yeung
This document discusses working with mobile partners to monetize apps. It outlines the shifting mobile landscape from carriers dominating in the early 2000s to apps now having more leverage. Most user time is spent inside apps, especially games, Facebook, and other popular apps. Partnerships allow using user data and deep links to drive more app installs and improve monetization strategies. Working with carriers and device makers requires considering user privacy, content issues, deal structures, and each partner's processes.
This document outlines key features and functionality for a proposed mobile app called Compuslip. It would allow users to view participating shops and stores on a map, see daily specials and available vouchers for each store, view item listings, and manage reward points and purchase slips on a personalized dashboard. Security of user data and the code would be prioritized. Both native Android and iOS apps as well as a hybrid approach are under consideration.
The document compares mobile apps and mobile websites for small businesses. A survey of over 500 small businesses found that 73% reported a higher return on investment from mobile apps than mobile websites. Customers also preferred apps over mobile websites, with 81% preferring apps for getting new customers and 86% for retaining existing customers. However, the document notes that both apps and mobile-optimized websites are important for a complete mobile strategy. It provides details on the advantages and disadvantages of each approach.
This document discusses how mobile apps are better for brands than mobile ads. It notes that consumers spend most of their mobile time on apps, not websites. A survey found that consumers devote 82% of their time to apps. The document then discusses the advantages of brand apps, including adding convenience for customers, offering unique value, providing social value, and offering incentives. It provides examples of successful brand apps like Jio, Airtel, Jabong, Ola, and Paytm that have many features and incentives to encourage regular usage and build customer loyalty over time compared to ads.
Responsive website design ensures websites are accessible and usable across all devices by automatically adjusting layouts and resizing content. It uses a single code base that responds to different screen sizes and orientations through flexible grids and media queries, allowing content to dynamically resize depending on whether viewed on a mobile phone, tablet, laptop or desktop computer. This provides an optimal viewing experience for all users regardless of which device they access the site with.
ICT - Based Instructional Media For Reading SkillIrwan Syah
The document summarizes the development of an educational media project to teach reading to first grade high school students in Indonesia using the jigsaw technique. It includes:
1. The steps taken to create the Microsoft PowerPoint-based media with a game concept including jigsaw puzzles and multiple choice exercises.
2. A literature review defining reading and describing techniques like jigsaw that were used.
3. The results of a mini research project showing the media improved students' reading abilities.
4. Analysis of questionnaire results finding 81.25% of students felt the media improved their reading.
ICT Based Instructional Media - Reading (Media Pembelajaran)Irwan Syah
Ini adalah media pembelajaran berbasis komputer untuk pembelajaran reading skill. Media ini dapat digunakan sebagai salah satu alternative dalam pembelajaran membaca.
The document discusses various statistics related to online activity and digital media. It notes that there are over 4 billion Google searches daily, and that if Facebook was a country it would be the third largest by population. It also discusses how online advertising has surpassed traditional media in spending, and how marketing is now heavily technology-driven and data-focused. The role of social media, mobile, and digital optimization are emphasized as important areas for online marketing.
This presentation comes with many additional notes (pdf): http://de.slideshare.net/nicolayludwig/howto-present-38614718
- Ganzheitliche Handlungskompetenz
- Getting Information and Handling Sources
- Successful Presentation
-- Route of a Presentation
-- Presentation Techniques
-- Materials: Perception and Visualization
-- Personal Impression of the Presenter
- IHK – Evaluation for the Graduation
July 2013 Meetup : Introduction To App Publish - Ujjwal KabraBlrDroid
This document introduces InMobi App Publish, which allows developers to easily distribute their Android apps to over 300 alternative app stores with a single submission process. It addresses the challenges of distributing to these stores individually, such as complex agreements and low return on investment. App Publish provides global reach, access to over 300 million additional Android users, and estimates over 1 billion downloads with less competition than Google Play. It offers features like marketing translations, image manipulations, and a single dashboard for reports and payments across all stores.
How app monetization is different from what we have learned from the web - An...Sociality Rocks!
Many casual and social game developers have moved to mobile, but since the economics of mobile and web are very different not all of these transitions have been successful. While helping companies like Rovio, Digital Chocolate, Badoo and many others find their monetization strategy on mobile, we have distinguished key factors that developers should change in their monetization strategies while moving to mobile. Andrei Demenjev is sharing these key points so you can learn from and avoid the mistakes made by early adopters of the mobile platform.
This document outlines an agenda for a Google Dev Fest on Android Auto. It includes an introductory demo of Android Auto capabilities, guidelines for setting up hardware and enabling apps, UI guidelines to minimize distraction, and a discussion of the future of connected cars. Developers can create apps that integrate with Android Auto to allow users hands-free access to messaging, media, and other apps while driving safely. The document provides resources for developers to get started with Android Auto.
The document summarizes usability tests conducted on a mobile app version of a car manual. It includes:
1) An introduction stating the app was tested with participants to provide feedback. Recordings of prototype tests using the Lookback app were analyzed.
2) A summary of the tests stating they were conducted outside of class with group members testing two participants each. The Lookback app recorded screens and audio to provide feedback.
3) Issues found included incorrect swiping, overlapping links, unclear buttons, and inoperable or inaccurate links between screens.
Business Advantage of Responsive DesignSqueeze Mobi
Responsive design is a web design and development technique that creates a site or system that reacts to the size of a user’s screen. It will optimise a user’s browsing experience by creating a flexible and responsive web page, optimized for the device that is accessing it.
You'll find in the slides tips and tricks on why responsive design is important to a business.
The templates shown in this presentation are all in the Squeezemobillionaire platform. The mobile app and site builder in this platform has the feature to add news feeds to the sites/apps. Get to know more about what is included in the platform here: https://www.squeezemobillionaire.com/sign-up/pricing/
Working with Mobile Partners by Bob UphamEdith Yeung
This document discusses working with mobile partners to monetize apps. It outlines the shifting mobile landscape from carriers dominating in the early 2000s to apps now having more leverage. Most user time is spent inside apps, especially games, Facebook, and other popular apps. Partnerships allow using user data and deep links to drive more app installs and improve monetization strategies. Working with carriers and device makers requires considering user privacy, content issues, deal structures, and each partner's processes.
This document outlines key features and functionality for a proposed mobile app called Compuslip. It would allow users to view participating shops and stores on a map, see daily specials and available vouchers for each store, view item listings, and manage reward points and purchase slips on a personalized dashboard. Security of user data and the code would be prioritized. Both native Android and iOS apps as well as a hybrid approach are under consideration.
The document compares mobile apps and mobile websites for small businesses. A survey of over 500 small businesses found that 73% reported a higher return on investment from mobile apps than mobile websites. Customers also preferred apps over mobile websites, with 81% preferring apps for getting new customers and 86% for retaining existing customers. However, the document notes that both apps and mobile-optimized websites are important for a complete mobile strategy. It provides details on the advantages and disadvantages of each approach.
This document discusses how mobile apps are better for brands than mobile ads. It notes that consumers spend most of their mobile time on apps, not websites. A survey found that consumers devote 82% of their time to apps. The document then discusses the advantages of brand apps, including adding convenience for customers, offering unique value, providing social value, and offering incentives. It provides examples of successful brand apps like Jio, Airtel, Jabong, Ola, and Paytm that have many features and incentives to encourage regular usage and build customer loyalty over time compared to ads.
Responsive website design ensures websites are accessible and usable across all devices by automatically adjusting layouts and resizing content. It uses a single code base that responds to different screen sizes and orientations through flexible grids and media queries, allowing content to dynamically resize depending on whether viewed on a mobile phone, tablet, laptop or desktop computer. This provides an optimal viewing experience for all users regardless of which device they access the site with.
ICT - Based Instructional Media For Reading SkillIrwan Syah
The document summarizes the development of an educational media project to teach reading to first grade high school students in Indonesia using the jigsaw technique. It includes:
1. The steps taken to create the Microsoft PowerPoint-based media with a game concept including jigsaw puzzles and multiple choice exercises.
2. A literature review defining reading and describing techniques like jigsaw that were used.
3. The results of a mini research project showing the media improved students' reading abilities.
4. Analysis of questionnaire results finding 81.25% of students felt the media improved their reading.
ICT Based Instructional Media - Reading (Media Pembelajaran)Irwan Syah
Ini adalah media pembelajaran berbasis komputer untuk pembelajaran reading skill. Media ini dapat digunakan sebagai salah satu alternative dalam pembelajaran membaca.
The document discusses various statistics related to online activity and digital media. It notes that there are over 4 billion Google searches daily, and that if Facebook was a country it would be the third largest by population. It also discusses how online advertising has surpassed traditional media in spending, and how marketing is now heavily technology-driven and data-focused. The role of social media, mobile, and digital optimization are emphasized as important areas for online marketing.
This presentation comes with many additional notes (pdf): http://de.slideshare.net/nicolayludwig/howto-present-38614718
- Ganzheitliche Handlungskompetenz
- Getting Information and Handling Sources
- Successful Presentation
-- Route of a Presentation
-- Presentation Techniques
-- Materials: Perception and Visualization
-- Personal Impression of the Presenter
- IHK – Evaluation for the Graduation
July 2013 Meetup : Introduction To App Publish - Ujjwal KabraBlrDroid
This document introduces InMobi App Publish, which allows developers to easily distribute their Android apps to over 300 alternative app stores with a single submission process. It addresses the challenges of distributing to these stores individually, such as complex agreements and low return on investment. App Publish provides global reach, access to over 300 million additional Android users, and estimates over 1 billion downloads with less competition than Google Play. It offers features like marketing translations, image manipulations, and a single dashboard for reports and payments across all stores.
How app monetization is different from what we have learned from the web - An...Sociality Rocks!
Many casual and social game developers have moved to mobile, but since the economics of mobile and web are very different not all of these transitions have been successful. While helping companies like Rovio, Digital Chocolate, Badoo and many others find their monetization strategy on mobile, we have distinguished key factors that developers should change in their monetization strategies while moving to mobile. Andrei Demenjev is sharing these key points so you can learn from and avoid the mistakes made by early adopters of the mobile platform.
This document outlines an agenda for a Google Dev Fest on Android Auto. It includes an introductory demo of Android Auto capabilities, guidelines for setting up hardware and enabling apps, UI guidelines to minimize distraction, and a discussion of the future of connected cars. Developers can create apps that integrate with Android Auto to allow users hands-free access to messaging, media, and other apps while driving safely. The document provides resources for developers to get started with Android Auto.
Why You Should Be In The Mobile Apps Business!Bobby Wan
“How To DOMINATE A Virtually Untapped $4.4 Billion Dollar Market Place And Create Your Own Professional App Within Minutes. Fast, Easy And Simple To Use!”
The World's Easiest To Use And Feature Rich App Builder Tool.
If you're in Business – you're in the App Business – it's as simple as that!
To Your Success,
Bob
http://tiny.cc/41ygwx
Mobile Software Engineering Crash Course - C07 Frameworks and ConclusionMohammad Shaker
This document discusses mobile software engineering frameworks and provides a conclusion. It lists popular frameworks like jQuery Mobile, PhoneGap, and Sencha Touch. It includes links to websites about PhoneGap and Google Play store guidelines. It also discusses app pricing differences between Android and iOS markets, with Android apps typically costing more. The document concludes by providing a market share link showing Android and iOS usage in the US.
Ujjwal Kabra from InMobi introduces App Publish, a service that simplifies distributing Android apps to alternative app stores. App Publish allows developers to submit their apps to multiple stores at once, handling localization, image requirements, and reporting/settlements through a single dashboard. This provides access to over 300 million additional Android users beyond Google Play by reaching users on independent, operator, and OEM app stores globally. App Publish aims to change the intense competition on Google Play by giving developers free access to this larger audience and potential for over 1 billion downloads.
Compuware ASEAN APM User Conference 2013 - University of Customer ExperienceCompuware ASEAN
Rafi Katanasho discusses effectively monitoring the customer experience across diverse platforms. He outlines 5 tips: 1) Analyze performance data in relation to user behavior to see where customers are dropping off and optimize key pages. 2) Speed up resolution of user complaints to improve their experience. 3) Report on key business metrics like conversions and revenue to understand the impact of performance issues. 4) Manage third-party services that can impact response times. 5) Unify oversight of different customer channels like web, mobile web, and native apps for a holistic view of the experience.
Android is a flexible operating system that powers many devices beyond just smartphones, including watches, cameras, car radios, and washing machines. Mobile applications are software programs that run on mobile devices and can be downloaded from app stores like Google Play, which organizes apps into categories and allows users to rate them. The Android operating system is designed to support applications that are fast and responsive on low-resource devices by using less than 200MB of RAM and responding to user actions within 5 seconds.
IRJET- An Empirical Study of Consumer’s Preference Towards E-WalletsIRJET Journal
1) The document discusses an empirical study on consumers' preferences for e-wallets in India.
2) A survey was conducted through Google Forms to determine which e-wallet app is most widely used and popular based on aspects like ease of use, security, speed, customer support, and rewards.
3) The analysis found that Google Pay was the most popular and widely used e-wallet app in India based on the survey responses. It performed well across all aspects compared to other apps like Paytm, PhonePe, and others.
The Ten Commandments of App Marketing - Big Ideas Machine at Digital Growth DayOMN
Digital Growth Day: September 18, 2014
THE TEN COMMANDMENTS OF MOBILE APP MARKETING
Everyone knows that apps are the future - but how do you market them? With hundreds of apps launching every day, how do you build an audience, reach the media, and get your app featured on the app stores? Most importantly of all, how can you turn your app into a business?
We'll share the ten essential considerations that any brand or publisher needs to address when launching an app, and give an up-to-date viewpoint on the challenges and rewards of the app business.
James Kaye, Director, Big Ideas Machine
John Ozimek, Director, Big Ideas Machine
Ten simple rules that anyone planning on launching a mobile app needs to follow.
Crafted from several years of blood, sweat and tears in marketing apps, in this presentation we share key statistics on the app industry and the real chance of successfully launching a mobile app.
The ten commandments are based on industry best-practice insight, can be followed by anyone - from a bedroom coder to established big-name publishers.
Best practices for building your mobile app. Is it right for you? By Kate Washut, Partner, Far Reach for the Greater Cedar Valley Alliance's Business Education Series on 10/8/13. http://www.farreachinc.com
Google Wallet Plus is a premium version of Google Wallet that allows users to send and receive money with no fees. The marketing plan aims to expand the app's market share worldwide and establish trust among users. Key strategies include targeting the 5 billion mobile payment users, collaborating with Google apps, and offering unique features like requesting and tracking money from others. The plan will implement these strategies through the app's distribution on Google Play, incentives for frequent users, and communication channels for feedback.
The document discusses different strategies for testing mobile apps, including white box testing (unit and integration testing), black box testing (system, acceptance, and compatibility testing), and distributing and testing the app. It emphasizes that thorough testing is important because customers often ignore poor apps and 26% never use an app a second time. Testing should cover different scenarios, devices, operating systems, and functionality to ensure apps work as intended at all times.
Manfred Fu (Telenav) – Overview of Trends in the China MarketTechsylvania
The document discusses China's telematics situation and key players. It summarizes that:
- Baidu, Tencent, Alibaba, Xiaomi, and Huawei (BATX) have all invested in map data vendors and developed their own navigation systems. They are cooperating with hardware partners and automakers.
- These Chinese technology giants have been successful due to factors like serving a large unified Chinese population and currency, as well as providing more open and free platforms customized for Chinese users.
- The Chinese automotive market and aftermarket for navigation systems are both growing rapidly, presenting opportunities for connected vehicles and leveraging automotive data. Smartphones also threaten to commoditize the in-vehicle experience
How Mobile Technology is Changing the Shape of B2B MarketingRobert Woo
Developing a flexible and viable mobile marketing strategy is critical to accelerating new windows of opportunity within the mobile space. Using customer case studies to illustrate successful B2B examples, this presentation will focus on the ways that companies can leverage the mobile platform to engage their customers and grow their business.
Drive downloads for your android app across 130+ global app stores. In just a few clicks.
InMobi App Publish helps you get your Android app limitless distribution across hundreds of appstores globally. With App Publish, you can instantly submit your app to 130+ unique appstores in just a few clicks. You can also track your app’s downloads and revenue across each channel. With access to completely new users on channels with potentially less competition, watch your downloads grow in countries around the world.
It’s absolutely free to use, and takes less than five minutes to get started.
http://www.inmobi.com/app-publish/
Digital media analytics: web, mobile analytics - Ahmad Abdullah - GoogleJigserv Digital
Ahmad Abdullah from Google was at the ISB Digital Summit 2014 to conduct a session on 'Digital media analytics: web and mobile analytics' as part of the Digital Boot Camp workshop.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Google Ads Vs Social Media Ads-A comparative analysisakashrawdot
Explore the differences, advantages, and strategies of using Google Ads vs Social Media Ads for online advertising. This presentation will provide insights into how each platform operates, their unique features, and how they can be leveraged to achieve marketing goals.
Are you struggling to differentiate yourself in a saturated market? Do you find it challenging to attract and retain buyers? Learn how to effectively communicate your expertise using a Free Book Funnel designed to address these challenges and attract premium clients. This session will explore how a well-crafted book can be your most effective marketing tool, enhancing your credibility while significantly increasing your leads and sales while decreasing overall lead cost. Unpacking practical steps to create a magnetic book funnel that not only draws in your ideal customers, but also keeps them engaged. Break through the noise in the marketing world and leave with a blueprint that will transform your sales strategy.
Gokila digital marketing| consultant| Coimbatoredmgokila
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assets
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Amsive
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...janudm24
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
In this dynamic session titled "Future-Proof Like Beyoncé: Syncing Email and Social Media for Iconic Brand Longevity," Carlos Gil, U.S. Brand Evangelist for GetResponse, unveils how to safeguard and elevate your digital marketing strategy. Explore how integrating email marketing with social media can not only increase your brand's reach but also secure its future in the ever-changing digital landscape. Carlos will share invaluable insights on developing a robust email list, leveraging data integration for targeted campaigns, and implementing AI tools to enhance cross-platform engagement. Attendees will learn how to maintain a consistent brand voice across all channels and adapt to platform changes proactively. This session is essential for marketers aiming to diversify their online presence and minimize dependence on any single platform. Join Carlos to discover how to turn social media followers into loyal email subscribers and ultimately, drive sustainable growth and revenue for your brand. By harnessing the best practices and innovative strategies discussed, you will be equipped to navigate the challenges of the digital age, ensuring your brand remains relevant and resonant with your audience, no matter the platform. Don’t miss this opportunity to transform your approach and achieve iconic brand longevity akin to Beyoncé's enduring influence in the entertainment industry.
Key Takeaways:
Integration of Email and Social Media: Understanding how to seamlessly integrate email marketing with social media efforts to expand reach and reinforce brand presence. Building a Robust Email List: Strategies for developing a strong email list that provides a direct line of communication to your audience, independent of social media algorithms. Data Integration for Targeted Campaigns: Leveraging combined data from email and social media to create personalized, targeted marketing campaigns that resonate with the audience. Utilization of AI Tools: Implementing AI and automation tools to enhance efficiency and effectiveness across marketing channels. Consistent Brand Voice Across Platforms: Maintaining a unified brand voice and message across all digital platforms to strengthen brand identity and user trust. Proactive Adaptation to Platform Changes: Staying ahead of social media platform changes and algorithm updates to keep engagement high and interactions meaningful. Conversion of Social Followers to Email Subscribers: Techniques to encourage social media followers to subscribe to email, ensuring a direct and consistent connection. Sustainable Growth and Minimized Platform Dependence: Strategies to diversify digital presence and reduce reliance on any single social media platform, thereby mitigating risks associated with platform volatility.
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Did you know that while 50% of content on the internet is in English, English only makes up 26% of the world’s spoken language? And yet 87% of customers won’t buy from an English only website.
Uncover the immense potential of communicating with customers in their own language and learn how translation holds the key to unlocking global growth. Join Smartling CEO, Bryan Murphy, as he reveals how translation software can streamline the translation process and seamlessly integrate into your martech stack for optimal efficiency. And that's not all – he’ll also share some inspiring success stories and practical tips that will turbocharge your multilingual marketing efforts!
Key takeaways:
1. The growth potential of reaching customers in their native language
2. Tips to streamline translation with software and integrations to your tech stack
3. Success stories from companies that have increased lead generation, doubled revenue, and more with translation
2. Contents
1.
2.
3.
4.
5.
6.
2
Two keys – payments and distribution
Myth – Google Play is the only Android store
Why and why not to use Google Play
Distribution alternates
Payment alternates
How China does it Big
3. Two keys- Payment and Distribution
Payments
1. Ease- user flow
2. Accessibility- credit card, mobile
3
Distribution
1. Discovery
2. Cost per install
3. Territory
4. Myth- Google Play is the only app store
Global downloads
China downloads
10%
30%
70%
4
Google
Play
Other
stores
90%
Google
Play
Other
stores
5. Why and why not to use Google Play
• Why?
• Why not?
• Largest Android store
• Gives 60-70% downloads
5
• Discovery problem
• No payment alternate
9. Why use alternates?
• Innovative promotions
• Easy to differentiate – curation
• Localized flavors to app store – China
• Payment alternatives- mobile wallets
9