This document discusses how organizations can reduce costs and complexity with backup-free storage. Traditional backup operations are stressed by the growth of unstructured data. Numerous systems with large files and duplicate data increase backup times and hurt production system performance. Costs and complexity rise as more backup instances, tapes, and offsite storage need managing. Archiving static data to reduce total backup volume by at least 30% can help address these issues. Attending the webcast discussed would allow learning how to lower expenses, control maintenance costs, simplify management complexity, and reduce backup volumes, times, costs and effort through backup-free storage approaches.

1. REDUCE COSTS AND
COMPLEXITY WITH
BACKUP-FREE
STORAGE
NICK JARVIS, DIRECTOR, FILE,
CONTENT AND CLOUD SOLUTIONS
VERTICALS – AMERICAS

2. The growth in unstructured data stresses traditional backup and restore operations.
Numerous, disparate systems with large numbers of files and duplicate copies of data
increase backup and restore times and hurt the performance and availability of
production systems. Cost and complexity rise, with more backup instances to buy and
manage, more care and handling of an increasing numbers of tapes, and more
management of offsite storage. In addition, you may need to support analytics, a
compliance audit, or legal action that needs information that is stored offsite. By tiering
data to an archive, you can reduce total backup volume by at least 30%. By extending
that core archive to the edges of your business, your potential gains are worth
investigating.
Attend this webcast to learn how to:
 Lower capital expenses (hardware, software, licensing, and so on).
 Control maintenance costs.
 Simplify management complexity.
 Reduce backup volume, time, cost, and administrative effort.
REDUCE COSTS AND COMPLEXITY WITH BACKUP-FREE STORAGE
WEBTECH EDUCATIONAL SERIES

3. CUSTOMER CHALLENGES
Reduce the
cost of
storing data?
Reduce the
cost of
protecting
data?
Manage
distributed IT
more
effectively?
Mitigate data
risk?
Gain IT
agility?
How
do I
Do more with
less?
Archive first
Back up less
Consolidate more

4. TYING IT ALL TOGETHER
EDGE
STORAGE
ALTERNATE DATA
CENTER
REMOTE
OFFICE
APPLICATION APPLICATION APPLICATION
HDDS
SEARCH ACROSS
THE POWER OF THE PORTFOLIO
Reduce the
cost of
storing data
Reduce the
cost of
protecting
data
Do more with
less
Archive
first
Back up
less
Consolidate
more
Reduce overall storage costs by reducing the load on primary storage by at least 40%
Reduce licensing and management cost, complexity and backup by up to 75%
Streamline backup and restore operations by 50-60%
Improve reliability with >24x improvement in RPO, >30x improvement in RTO
Eliminate silos, prevent sprawl, reduce complexity by 50% or moreSimplify management, improve data protection and reduce riskIdentify data at risk, ensure appropriate data access, simplify complianceReduce or eliminate CAPEX, simplify management, offload data from primary storage
CLOUD
STORAGE
MOBILE
WORKFORCE
HUS
FILE
MODULE

5. VIETNAM WAR – ROBERT S MCNAMARA, DEFENSE SECRETARY
 The environment
‒ Ho Chi Minh Trail
‒ IBM 360/65 computers
‒ Sensors
‒ $1 Billion a year on the program
 Quantitative vs. Subjective
Analysis
‒ Do we really archive and analyze enough
data?
‒ Is Google approach right when they say
“organize the worlds information and
make it universally accessible and
useful”.
‒ Subjective analysis is key
 Why Hitachi?
‒ Right archive portal for all data
‒ Extended Metadata to provide subjective
analysis from many quarters
DATA ARCHIVE AND ANALYSIS EXAMPLE

6. BACKUP BUSINESS CHALLENGES
 Unstructured data growth and management
‒ 75% to 90% of data is unstructured
‒ 50% of unstructured data is inactive after 6 months
‒ Requires unique capabilities for archive management
 Costs to maintain unstructured data
‒ Maintaining backups
‒ Recovery
‒ Space
‒ Power and cooling
‒ Resistance to change − “we’ll be fine”
 Meeting SLA’s
‒ RPO and RTO recovery
‒ Backup Windows
 Control of data
‒ Remote sites
‒ Public clouds (Dropbox)

7. Currently accessed
Have not accessed for > 1 year
FACT # 2: ABOUT 65% OF FILES WILL NEVER BE
ACCESSED AGAIN

8. Ingest Applications
 Recovery concerns: Missing
RTO and RPO’s
 Proliferation of Media Backup
Servers and client licenses
 Backup Windows
 Backing up inactive data
 Backup costs
 Control of data at remote sites
 Management at remote sites
 Bloated Systems reducing
application performance
Email Server Document
Management
General
Accounting
Web Applications
Optical
Jukebox
Tape
Library
NAS RAID
Array
SMTP CIFS NFS HTTP
BACKUP OPERATIONAL CHALLENGES:
BREAKING UP LEGACY SILOS

9. ARCHIVE FIRST BACKUP LESS
 Migrating static content to the EA can significantly reduce backup
workload
‒ File servers typically employ weekly full backup strategy
‒ Archiving reduces size of weekly full copies
‒ Archiving negates the need to retain monthly, quarterly, etc..
copies
‒ Less data to backup and less data to recover makes it easier to hit
SLA targets
WHY ARCHIVE IS ARCHIVE AND BACKUP IS BACKUP

10. REAL COST OF BACKUP - CALCULATOR
 Tape media cost (8-10 copies of data on tapes)
 Tape library cost
 Backup software cost
 Manpower cost
 Cost of moving tapes offsite
 Support and Maintenance cost of tape library & backup software
Backup just looks cheap but it is an expensive process
Year
1
Year
2
Year
3
Year
4
Year
5
Year
6
Year
7
No Archive $1,258 $1,571 $1,923 $2,357 $2,898 $3,510 $4,241
With Archive $584,0 $701,0 $841,0 $1,009 $1,210 $1,452 $1,742
$0
$500,000
$1,000,000
$1,500,000
$2,000,000
$2,500,000
$3,000,000
$3,500,000
$4,000,000
$4,500,000
TotalInvestment
Total Cost of Ownership

11. CHALLENGES AND SOLUTION
Hitachi Content
Platform
(Primary)
Production
Storage
Backup NAS Filers
Archive
Old & fixed
Content
Backup
Danger Process Overload
Application
End User / Content
Consumers
Process
Owner
Records
Manger
Search
& Retrieve
Compliance Search
Reduced Backup Size
Hitachi Content
Platform
(DR)

12. BENEFITS OF NAS / FILER ARCHIVAL USING HCP?
Benefits for
Archival
Storage
Savings
Preserve
Better
Backup
Reduction
Reduce backup cost by
70%*
20-30% Savings by
compression and de-dupe*
* Industry Average
Long term preservation

13. MAJOR RETAILER IN AUSTRALIA
 The Business need
‒ Manage unstructured data growth
on NetApp NAS and Windows filers
‒ To much data to backup
 The environment
‒ NTAP NAS Filers
‒ SAP Servers
‒ Microsoft Exchange
 Why Hitachi
‒ Intelligent data management
‒ Single platform for all requirements
‒ Reduce costs, backup time and
complexity of backups
‒ Make data independent from
applications
‒ Extended HCP capabilities
DATA PROTECTION USING
THE INTELLIGENT BACKUP

14. HIGH LEVEL ARCHITECTURE
SAN
SAP Exchange NetApp
IP Network
Virtual Storage Pool
…
Hitachi Content Platform
 Phase 1 – File level archiving from
NetApp Filer with Arkivio.
 Phase 2 – Email archiving with
Symantec EV, Document
management and SAP Archiving with
OpenTextExisting UPS-V and AMS Storage

15. INFOSYS
 The Business need
‒ Out of control Sharepoint
‒ Required solution to reduce the
redundant nature of data on
SharePoint
 The environment
‒ Microsoft Sharepoint
 Why Hitachi
‒ Integrated Sharepoint capabilities
‒ Intelligent data management
‒ Single platform for all requirements
‒ Reduce costs, backup time and
complexity of backups
‒ Make data independent from
applications
‒ Extended HCP capabilities can be
used on the SharePoint data
DATA PROTECTION USING
THE INTELLIGENT BACKUP

16. CUSTOMER – INFOSYS (SHAREPOINT ARCHIVAL)
SQL
Database
User
SQL
DB
SQL
DB
SQL
DB
SQL
DB
SQL
DB
SQL
DB
SQL
DB
SQL
DB
Documents AND Metadata both go in
SQL DB which increases size of
SQL DB
• Storing documents in database makes the SQL bigger in size
which makes the backup of SQL time-consuming and expensive
• Customers end up having multiple SQL DB which increases
the TCO of MOSS.
Production
Storage
Backup

17. CUSTOMER – INFOSYS – SOLUTION ARCHITECTURE
Metadata and Stub File Only
SharePoint
Archiving Agent
HCP (Archive Storage)
User
SQL
DB
SQL
DB
SQL
DB
SQL
DB
SQL
DB
SQL
DB
SQL
DB
SQL
DB
- WORM (Retention)
- Auto-disposition
- Self Healing
- Shredding
- Compression
- File De-dupe
- Encryption
- Versioning
- Multi-Tenancy
How it works:
 Documents go to HCP and Metadata go to SQL DB which
decreases the size of SQL
 Search all documents in HCAP/HCP from HDD-MS interface
 Allows ingestion with metadata and version control
 Set compliance and regulatory actions
HCP (DR)
Replication
MOSS Infrastructure
Reduced Backup Size
Production
Storage
Backup

18. All data types, across
applications
• Email
• Unstructured file
• Database
Home-Grown
Applications
Communications
Open protocols
 Any application that writes
data can put it in the archive
 Protocols supported
- REST
- NFS, CIFS
- SMTP
- WebDAV
File SystemsDocument
management
Email
Search and Discover
Laptop/
Workstation
The Intelligent Archive: One Platform for all Types of Data

19. TYING IT ALL TOGETHER
EDGE
STORAGE
ALTERNATE DATA
CENTER
REMOTE
OFFICE
APPLICATION APPLICATION APPLICATION
CLOUD
STORAGE
HDDS
SEARCH ACROSS
THE POWER OF THE PORTFOLIO
Reduce the
cost of
storing data
Reduce the
cost of
protecting
data
Do more with
less
Archive
first
Back up
less
Consolidate
more
The intelligent archive is the strong foundation of the
21st Century data center!

20. BACK UP LESS AND SAVE MORE
Use the advanced efficiencies of enterprise archiving with Hitachi
 Back up less data and reduce capacity
needs
‒ Eliminate data bloat when you move the right
content to HCP and use advanced compression
tools
‒ Reduce 30% or more of your total backup capacity
needs
 Save more on all the costs of owning
and maintaining growing content
‒ Lower storage management costs by 25% with
simplified administration and overall costs by up to
60%
‒ Increase FTE to terabyte ratio by 5 to 1 with
automated, superior management such as
snapshots at the source
‒ Reclaim-defer high-performance storage purchases
for up to 2 years when you archive static data on
HCP
BACK UP
LESS

21. QUESTIONS AND
DISCUSSION

22. UPCOMING WEBTECHS
 Archive, Backup and Consolidation (ABC) WebTech Series
‒ Reduce Costs and Complexity with Backup-Free Storage, March 20, 9 a.m.
PT, noon ET
‒ Consolidate More: High Performance Primary Deduplication in the Age of
Abundant Capacity, March 27, 9 a.m. PT, noon ET
 Big Data Webcast Series continues
‒ Big Data: Shining the Light on Enterprise Dark Data, April 17, 9 a.m. PT,
noon ET
‒ HDS Big Data Roadmap, May 1, 9 a.m. PT, noon ET
 Cloud and Object Store Series
‒ Environmental Pressures Driving an Evolution in File Storage, April 3,
9 a.m. PT, noon ET
Check www.hds.com/webtech for
 Links to the recording, the presentation and Q&A (available next week).
 Schedule and registration for upcoming WebTech sessions.

23. THANK YOU