We narrowed down our font choices for our record label logo to four options. Options 1 and 2 were the most quirky, while options 3 and 4 were more sophisticated. Option 4 was deemed too plain, and option 3 too posh. This left options 1 and 2. We decided on option 2 as we felt its clean straight lines best complemented our triangle logo and conveyed the funky, young feel we wanted for our pop genre record label.