2. REFLECTIONS OF GREATNESS
RE/MAX India
An average individual spends 60% of his life income
on Real Estate.
Only segment of an investors wealth which is yet
unregulated and has no entry barrier unlike stock
brokerage and insurance
A host of international property consultants and
corporate houses entering the market
Organized Real Estate Brokerage sector lacks ground
level reach showcasing huge market potential
INDUSTRY FACTS
3. REFLECTIONS OF GREATNESS
RE/MAX India
Agenda
1. Problems faced at present
2. Concepts of Developed Markets
3. Introduction to RE/MAX
4. RE/MAX in India
5. RE/MAX Model
6. Advantages of RE/MAX
7. RE/MAX Philosophy
5. REFLECTIONS OF GREATNESS
RE/MAX India
Less Inventory
Less Leads
Matching issues
Budget to Advertise
No training on real estate broking
Staff retention
6. REFLECTIONS OF GREATNESS
RE/MAX India
Staff monitoring
Staff motivation
Recognition
Restricted network
No trust
Unorganized Market
7. REFLECTIONS OF GREATNESS
RE/MAX India
CONCEPTS IN DEVELOPED MARKETS:
ļµ Multiple Listing Service: MLS since 1880 in US
(ref.: Wikipedia)
ļµ Agent training for real estate and sales
ļµ Compulsory Agent certification and licensing
ļµ Exclusive Listings
ļµ Value added services provided by brokers
8. REFLECTIONS OF GREATNESS
RE/MAX India
Situation in Hyderabad Real Estate Market until July, 2013 ā¦
* Market has not recovered from 2008 after
Lehmann Brothers.
* Real Estate Prices were depressed.
* Uncertainty due to Telangana Issue.
* Excess stock in all segments.
* Govts. In paralysis mode.
9. REFLECTIONS OF GREATNESS
RE/MAX India
CURRENT SITUATION ā¦
ļµ Major bottle neck, Telangana issue is now settled, leading to
growth.
ļµ Because of bifurcation new investments to the tune of Rs. 50,000
Crs is expected to be invested in both the regions.
ļµ New Govt. has come in power. Lot of reforms expected.
ļµ The Central Govt. is making many policy changes in infrastructure
sector i.e. converting all PPP Projects into EPC Projects ā¦
ļµ Real Estate Bill is likely to come.
ļµ All this is expected to give tremendous boost to the economy.
ļµ This will propel the Real Estate Market like never before .
17. REFLECTIONS OF GREATNESS
RE/MAX India
RE/MAX network registered
a 600% growth in the first
year of its operations!!!
Won the Start Up of the Year
award at Zee Businessā Small
Business Award
19. REFLECTIONS OF GREATNESS
RE/MAX India
Traditional Scenario in Real Estate Industry
BOSS
AGENT
Max. Commission by
Boss
Agents appointed on
Salary + Comm.
More time of
monitoring agent
Low motivation to
agents
Training & Retention
of agents
No recognition &
growth
Pyramid
21. REFLECTIONS OF GREATNESS
RE/MAX India
BOSS
AGENT
More Inventory - More
Sales - More Profit
Agents work as an
entrepreneur
No monitoring of Agent
required
Trained Agents with high
retention rate
Agent works more
professional way
Higher satisfaction &
motivation
In RE/MAX...
Pyramid
22. REFLECTIONS OF GREATNESS
RE/MAX India
RE/MAX is a network of professionals like Doctors,
Lawyers, Architects, Accountants, Insurance Agents,
Bankers, Stock Brokers etc.
OUR NETWORK
23. REFLECTIONS OF GREATNESS
RE/MAX India
RE/MAX HIERARCHY
RE/MAX
RE/MAX
India
RE/MAX
Hyderabad
Broker Office
Broker
Associate
Broker
Associate
Broker
Associate
Broker Office
Broker
Associate
Broker
Associate
Broker
Associate
24. REFLECTIONS OF GREATNESS
RE/MAX India
Broker Office
Broker Associate Broker Associate Broker Associate
OPPORTUNITIES WITH RE/MAX
25. REFLECTIONS OF GREATNESS
RE/MAX India
One Stop shop
serving all Real
Estate requirements
of an individual
A hub for an agent
to grow more and
earn more through
the system
Point for access for
the Customers for
utilizing RE/MAXās
services
BROKER OFFICE :
26. REFLECTIONS OF GREATNESS
RE/MAX India
EARNINGS :
RE/MAX follows the MAXIMUM Commission Model
for the Agentsā¦
Helps in Easy Recruitment/ RetentionEasy Recruitment/ Retention
Acts as a self motivator
No Monitoring Required
Why???
Commission
(100%)
Broker
Owner
(50 %)
Broker
Associate
(50 %)
28. REFLECTIONS OF GREATNESS
RE/MAX India
ROI (RETURN OF INVESTMENT)
1. Joining fee from BROKER ASSOCIATES
2. Desk fee from BROKER ASSOCIATES
3. COMISSION SHARING from transactions(deals)
4. Value Added Services(VAS)
a. Financial Services
b. Legal Services
c. Vasthu Services
d. Interior/Architecture services etc.
29. REFLECTIONS OF GREATNESS
RE/MAX India
Role Of Broker Owner:
Recruitment
ā¢ Profiling and Recruitment of Agents on Regular basis
Management
ā¢ Guiding, Motivating and Mentoring Agents to perform
better
Real Estate Services
ā¢ Ensuring Customer Satisfaction by providing the best
services
Promotion
ā¢ Promotion of RE/MAX, his Office, its Agents by
promoting the Listed Properties
30. REFLECTIONS OF GREATNESS
RE/MAX India
Role Of Broker Associate
Inspection
ā¢ Inspect the properties and noting its every detail before
listing it
Networking
ā¢ Increasing network of Agents and clients thus increasing
Referral Customers
Listing Properties
ā¢ Listing Maximum Properties on the RE/MAX Network
thus helping is faster transactions
Sell the Property
ā¢ Providing customers with the RE/MAX Experience thus
enhancing their Satisfaction
31. REFLECTIONS OF GREATNESS
RE/MAX India
RE/MAX
Residential
Commercial
Land
Re-
development
Facilities
Management
Properties
Management
Renting
RE/MAX office Trades in:
32. REFLECTIONS OF GREATNESS
RE/MAX India
RE/MAX
Legal
Services
Home
Loans
Vastu
Interiors
Relocation
Services
Escrow
Services
Consultation
and
Advisory
Value Added Services
33. REFLECTIONS OF GREATNESS
RE/MAX India
Comparative Studyā¦
Own Business
High Running Costs
Long gestation period
Huge Manpower Cost
Limited Market Presence
Limited Network
Advertising/ Branding
Limited Reach
RE/MAX
Cost Sharing
Training at all levels
International Presence
Strong Network
Efficient Business Model
Unlimited Reach
34. REFLECTIONS OF GREATNESS
RE/MAX India
Worldwide network of 1,00,000 Broker Associates
7000+ Franchised offices
RE/MAX Affiliates refer their clients directly agent to agent,
across regions at no additional cost
No Territory Restrictions for any office in any region.
Opportunity to address NRI and HNI clients
Networkā¦
35. REFLECTIONS OF GREATNESS
RE/MAX India
Each RE/MAX office is independently owned and operated !!Each Broker Owner has the Independence to ā
Decide who becomes an agent
Decide the number of Broker Agents
Charge brokerage as desired
Decide remuneration model for Broker
Associate
Provide any or all of the Permitted Property
related services (VAS)
Engage into tie-ups at franchisee level.
Enter into Exclusivity contracts.
Independenceā¦
36. REFLECTIONS OF GREATNESS
RE/MAX India
ā¢ Recruitment
ā¢ Promotion
ā¢ Management
ā¢ Technology
ā¢Initial training
ā¢Technology training
ā¢Sales & Marketing
Training
ā¢ Real Estate
Best
Practices
ā¢ USA
ā¢ ATOD
ā¢ MTOD
ā¢ RE/MAX
Mainstreet
RE/MAX
University
RE/MAX
Real Estate
Academy
BO
Orientation
Training
BA
Training
Trainingā¦
37. REFLECTIONS OF GREATNESS
RE/MAX India
RE/MAX India runs a comprehensive 4-day training program for all
new Brokersā¦ It Includes ā
RE/MAX inception and philosophy,
Profiling & Recruiting Agents
Managing & Promoting Agents
Agent Retention
Managing day-to-day operations of a
RE/MAX office.
Technology & Software Training
Broker Owner Trainingā¦
38. REFLECTIONS OF GREATNESS
RE/MAX India
It Helps in -
Showcasing properties to customers
Keeping a track of customers, agents and
properties
Connecting with global RE/MAX network
Viewing profiles of all the RE/MAX Associates
Sending and receiving referrals from RE/MAX
agents
Receiving leads/inquiries from customers
Performance mapping and monitoring
Technologyā¦
53. REFLECTIONS OF GREATNESS
RE/MAX India
Conferences and Seminars
Builder Meets
Road Shows
Real Estate Fairs
Tie up with NGOs & Training
Institutes
Web Advertising
Brandingā¦
55. REFLECTIONS OF GREATNESS
RE/MAX India
More Agents
More Listings
More Sales
More
Referral's
More Leads
More
Repeated
Customers
More Brand
Awareness
More Profit
RE/MAX Philosophyā¦
56. REFLECTIONS OF GREATNESS
RE/MAX India
Thank you
āThereās never been a better
time to invest in a RE/MAX
Franchise.ā
Call us on 7702477272 or email us
at hphanesh@remax.in