The Good, The Bad and The Relative: Marketing Revisited

•Download as PPTX, PDF•

0 likes•372 views

It takes a village to plan and execute effective interactions with the fragmented consumer across her purchasing journey. And yet genuine cross-channel marketing is at odds with even the smallest organizations and their fiefdoms. We ask our panel of marketers how they are at least starting to dissolve internal discord around budgets, KPIs, goals, or just inertia and tradition. Shared incentives, goal-setting, collaboration, communication, targeting, responsibility all become critical but frustrating to achieve. Where do you start?

Marketing

Business is Social Process
Economic Consequences

Randy Davis
Chief Marketing Officer
Friendly’s FIC Restaurant, Inc

The future of cross-channel marketing is one where marketers must develop an integrated ecosystem that delivers contextual, consistent communication across all channels. Enabling the delivery of these individualized communications to customers wherever, and whenever, customers expect it, is, by definition, Customerization. With a customerized ecosystem, brands are able to build, define, activate, and motivate their audiences across multiple channels. Attend this session to see how you can have a single view of your customers to start turning “big data” into actionable insights, which customerize your brand and deliver results to your business.

Putting Cross-Channel Campaigns Into Action

MediaPost

The Ins and Outs of Fractional Attribution: How to Select the Right Partner, ...

MediaPost

8…7…6… : Marketing in the Age of the Hyper-Connected Consumer

MediaPost

Hyper-connected consumers are transforming the customer-brand relationship. Customer journeys are no longer linear; they are a collection of fragmented micro-moments. And the battle for consumer attention has never been fiercer (You’ve got 8 seconds!). For brands to remain relevant (and respected), marketers must deliver value in every customer interaction. Join Selligent Chief Strategy Office Dave Frankland for a lively discussion on how marketers can adopt a Consumer-First Marketing approach to thrive in this new reality.

SIMC Sponsor Breakfast Presentation

MediaPost

How Are People Watching T-Video Now?

MediaPost

American Honda Motor Co.'s Senior Manager of Automotive Marketing Ernie Kelsey will speak about the strategies Honda uses to set the automaker apart using social video. He'll highlight case study examples including the company’s recent "Serial One" project. With Serial One, Honda is bringing new life to the first Honda automobile in the U.S.-- the VIN #001 N600 model -- and telling the unique restoration story of this hidden gem via a variety of the social channels.

Michael Bologna - The Benefits and Challenges of a Programmatic Television Ec...MediaPost

Keeping A Brand Fresh In Its Third Century

MediaPost

Intrapreneuring Your Way To Video Profit

MediaPost

McClatchy had been struggling with 29 different newsrooms trying to figure out their own path forward with video. The centralization efforts that began two years ago could have felt like a corporate overreach, but instead, developed into a diverse line of business that reached profitability in roughly 18 months and continues to grow exponentially. We'll walk through how we tackled the issues and what we learned along the way.

Fast Break: The Pistons Bring Real-Time To Email

MediaPost

The Detroit Pistons reimagined their messaging programs to fans to bring dynamic, real-time content into email delivery before, during and after games. Suddenly fan in-boxes became live platforms for delivering current game stats, key traffic data around the arena, live ticket availability and member rewards stats. Emarketing Director Jason Scott explores turning in-boxes into real-time publishing channels with direct ROI benefits.

Lifecycle Emailing: Charting The Post-Conversion Opportunities

MediaPost

Flexing email’s influence beyond immediate concert ticket sales, LiveNation is exploring how messaging can increase incremental purchases in its many owned venues. By targeting everything from seat locations to ticket spend, they can literally map nearby opportunities during the experience. As EVP of Marketing Matt Annerino explains, this requires new levels of personalization and triggering as well as revising email benchmarks to reflect broader, post-conversion influence.

Common Day-to-Day Marketing Problems: SOLVED

MediaPost

What throws you and your team off-course? A lot of times, it’s the day-to-day, common platform usage and capability frustrations that we stumble on, no matter our role. In this session, Kristin Pirazzini will share ways to alleviate many of these issues and walk you through ‘a day in the life’ of utilizing Yesmail360i to solve many common marketing problems that your teams run into throughout the year.

Building A Better Mousetrap, While Avoiding Getting Trapped

MediaPost

We all share similar visions and struggles when creating our own Utopia. With email at the center, today's rapidly changing technology landscape strives for a cross-functional environment to succeed through connecting disparate tools, navigating department politics, and overall breaking down the barriers to building your brand's own tech stack. Critical decision making, securing funding and resources, providing data security and governance, and overall building with the future in mind can only complicate the long and winding road from ideation to reality.

What To Give the Consumer Who Wants Everything

MediaPost

Putting Email At The Center Of A Cross-Channel Conversation

MediaPost

As Marriott’s guests move through various consumer lifecycles, interacting every day with its hotels, brands and people the company is learning to react in real time to what they want – not what marketing wants to push to them. But with so many touchpoints now available – email, social, push, apps, etc. – this requires careful coordination across external channels and internal silos. Marc Sheinkin explores the unified customer communication platform Marriott has built and the organizational changes needed to power it.

Email In the Age of the Connected Consumer

MediaPost

Cognitive Technology: The End of Marketers and Marketing As We Know It?

MediaPost

The future of marketing is clearly going to be driven by data, analytics and artificial intelligence and machine learning. Cognitive technologies like IBM's Watson are poised to dramatically alter industries from healthcare to banking to automotive. But what about the historical right-brain function of marketing? Will computers and AI soon replace marketers, or enable marketers to make smarter decisions, produce better content and results and be more efficient?

But Wait, There’s More! Zillow Beyond the Home Shopping Experience

MediaPost

How Video Is Getting Millennials More Engaged With Content

MediaPost

Can You Hear Us Now?: Is Podcasting A Business Yet?

MediaPost

Over a decade after its launch, the podcast medium continues to attract more users than advertisers. But with over a dozen shows reaching more than 3.5 million monthly listeners, HowStuffWorks built a profitable portfolio of audio content by learning through doing over a number of years. Chief Content Officer Jason Hoch explains how the company is using the channel as an extension of both its business and its brand. He will demonstrate what an advanced podcast strategy looks like.

Activating Consumer Intent to Deliver Sales

MediaPost

If you want to understand people’s needs and interests look at their intent. You no longer have to guess what they want, they will tell you. This session will focus on the growing importance of how machine learning is revolutionizing marketing from a demographic-based targeting endeavor to one rooted in the more effective method of mining consumer intent in real-time. And how delivering the most relevant and resonant ads to consumers converts sales at a greater frequency than with traditional methods.

Visible Wireless: Grass Roots Branding and Media Planning

MediaPost

MediaPost Data & Programmatic Insider Summit - Survey Results

MediaPost

Viewers also liked

Taking A Sip Of Targeted TV

MediaPost

Linking Addressable TV To Outcomes

MediaPost

TV’s Paradigm Shift

MediaPost

AudienceXpress Talks: Where the Programmatic TV Industry is Today and Tomorrow

MediaPost

The Video Is Social – The Honda Restoration Story

MediaPost

Michael Bologna - The Benefits and Challenges of a Programmatic Television Ec...MediaPost

Keeping A Brand Fresh In Its Third Century

MediaPost

Intrapreneuring Your Way To Video Profit

MediaPost

Fast Break: The Pistons Bring Real-Time To Email

MediaPost

Lifecycle Emailing: Charting The Post-Conversion Opportunities

MediaPost

Common Day-to-Day Marketing Problems: SOLVED

MediaPost

Building A Better Mousetrap, While Avoiding Getting Trapped

MediaPost

What To Give the Consumer Who Wants Everything

MediaPost

Putting Email At The Center Of A Cross-Channel Conversation

MediaPost

Email In the Age of the Connected Consumer

MediaPost

Cognitive Technology: The End of Marketers and Marketing As We Know It?

MediaPost

But Wait, There’s More! Zillow Beyond the Home Shopping Experience

MediaPost

How Video Is Getting Millennials More Engaged With Content

MediaPost

Can You Hear Us Now?: Is Podcasting A Business Yet?

MediaPost

Activating Consumer Intent to Deliver Sales

MediaPost

Viewers also liked (20)

Taking A Sip Of Targeted TV

Linking Addressable TV To Outcomes

TV’s Paradigm Shift

AudienceXpress Talks: Where the Programmatic TV Industry is Today and Tomorrow

The Video Is Social – The Honda Restoration Story

Michael Bologna - The Benefits and Challenges of a Programmatic Television Ec...

Keeping A Brand Fresh In Its Third Century

Intrapreneuring Your Way To Video Profit

Fast Break: The Pistons Bring Real-Time To Email

Lifecycle Emailing: Charting The Post-Conversion Opportunities

Common Day-to-Day Marketing Problems: SOLVED

Building A Better Mousetrap, While Avoiding Getting Trapped

What To Give the Consumer Who Wants Everything

Putting Email At The Center Of A Cross-Channel Conversation

Email In the Age of the Connected Consumer

Cognitive Technology: The End of Marketers and Marketing As We Know It?

But Wait, There’s More! Zillow Beyond the Home Shopping Experience

How Video Is Getting Millennials More Engaged With Content

Can You Hear Us Now?: Is Podcasting A Business Yet?

Activating Consumer Intent to Deliver Sales

More from MediaPost

Visible Wireless: Grass Roots Branding and Media Planning

MediaPost

MediaPost Data & Programmatic Insider Summit - Survey Results

MediaPost

Can the Past Predict the Future of CTV?

MediaPost

Looking back on the migration to real-time programmatic from traditional media direct sales and ad network models, one can see parallels in the evolution of connected tv media buys today. However, there are powerful voices and a complicit media machine swimming against the current of change in how television content is valued, bought and sold. Are recurring programmatic inventory buying & selling patterns that preceded CTV likely to repeat themselves?

First-Party Data Takes The Cake In A Post-Cookie World

MediaPost

Shopper behavior has been disrupted and now, more than ever, consumers are in the driver’s seat. As third-party cookies go away and data privacy regulations increase, consumer trust is paramount and should be earned through value exchange. Discover how the power of Kroger Precision Marketing’s first party data and advanced targeting capabilities has changed the media advertising ecosystem by holding media accountable for driving real business outcomes.

Real-time buying for real-time events: Leveraging Programmatic TV for Live Ev...

MediaPost

The Right Audience for the Job: Cadillac’s First Party Data Engine

MediaPost

The Cadillac brand has been designing a new model (for consumer data, that is), which is aerodynamically suited to the next generation of information highway. It is powered by a single point of truth first party data engine that makes the company’s use of third party data more accurate and efficient and even finds new affinity audiences that work within a people-based marketing framework. Let’s take a test drive with Cadillac CRM, Audience and Personalization Manager Kate Wonsul.

Sustained Innovation Through Creativity, Technology & Data

MediaPost

Search and Performance Insider Summit - Survey Results

MediaPost

Reaching Buyers Without Cookies

MediaPost

Consumers demand privacy and digital marketing is evolving. Advertisers need a future-proof targeting solution that doesn't rely on third-party cookies or mobile identifiers. Hyper-relevant contextual targeting is a privacy-safe solution that goes beyond the keyword or category level to offer unparalleled relevance and reach in brand suitable environments, which means you can reach your target buyers at the moment they're most likely to engage - without cookies.

Cookie Apocalypse!!!

MediaPost

Leveraging Performance Video on Amazon

MediaPost

MediaPost Publishing Insider Summit Survey

MediaPost

When Less is More: Building a Successful Advertising Business from a Subscrip...

MediaPost

In 2020, The New York Times added a record 2.3 million digital-only subscriptions, bringing its subscriptions to digital products and print newspaper to more than 7.5 million. By focusing on improving the reader experience, the Times has built stronger relationships with its subscribers and knows what type of information and storytelling resonates with their influential audience. Hear how The Times is focusing on fewer, higher quality ads and using its first-party data to offer targeting based on emotional states and reader motivations to provide more powerful ad experiences.

What Do First Party Data and Golf Have In Common?

MediaPost

Turning Customers Into Fans: Church’s New Social Media Playbook

MediaPost

As social platforms fragment, brands need to remain flexible in their paid and organic strategies. Church’s Chicken reimagined its social media playbook for changed times. Alan Magee explains how they sought to encourage more than engagement but engender true brand fan love. With campaigns that broke through the clutter Church’s is growing its social footprint and engagement in ways that serve the core business and not just Follows and Likes.

Restaurant Customer Engagement: The Path to Personalization

MediaPost

Delivery & Streaming, the Ultimate Experience with Roku

MediaPost

Focus Brands’ Licensing Calculus

MediaPost

Three Tips to Maximize Creative Asset Efficiency

MediaPost

Advertising campaigns for quick service restaurants are a constant. You’re never NOT trying to get feet in the door. In an effort for brands and franchisees to meet audiences wherever they are with exciting promotions, marketers need to create exponential amounts of content, quickly. But quickly doesn't always mean efficiently. Join this session to learn three ways to get the most out of your ad creative and maximize the value of your assets.

The QSR Media Dispersion: Pre, Mid & Post Pandemic – By the Numbers

MediaPost

The QSR media mix’s future was pulled forward by three years in April 2020. This was a necessary change and one that has helped the strong survive and grow. In this session, Senior Director of Sales for Simpli.fi, Casey Squier will review foot traffic trends, both nationally and locally, and the shift in ad spend across mobile, display, video, and CTV. He will also discuss a case study with a national QSR who did it right and is thriving in a post-Covid world.

More from MediaPost (20)

Visible Wireless: Grass Roots Branding and Media Planning

MediaPost Data & Programmatic Insider Summit - Survey Results

Can the Past Predict the Future of CTV?

First-Party Data Takes The Cake In A Post-Cookie World

Real-time buying for real-time events: Leveraging Programmatic TV for Live Ev...

The Right Audience for the Job: Cadillac’s First Party Data Engine

Sustained Innovation Through Creativity, Technology & Data

Search and Performance Insider Summit - Survey Results

Reaching Buyers Without Cookies

Cookie Apocalypse!!!

Leveraging Performance Video on Amazon

MediaPost Publishing Insider Summit Survey

When Less is More: Building a Successful Advertising Business from a Subscrip...

What Do First Party Data and Golf Have In Common?

Turning Customers Into Fans: Church’s New Social Media Playbook

Restaurant Customer Engagement: The Path to Personalization

Delivery & Streaming, the Ultimate Experience with Roku

Focus Brands’ Licensing Calculus

Three Tips to Maximize Creative Asset Efficiency

The QSR Media Dispersion: Pre, Mid & Post Pandemic – By the Numbers

Recently uploaded

The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way. Key Takeaways: 1. Real content is king 2. Find ways to show EEAT 3. Repurpose across all platforms

Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf

offisadizayn

Winning local SEO in the Age of AI - Dennis Yu

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business. Key Takeaways: Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.

Digital Marketing Training In Bangalore

syedasifsyed46

5 Big Bets for 2024 - Jamie A. Lee, Stripes Co

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Adapt or Die - Jon Lakefish, Lakefish Group LLC

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience. Key Takeaways: Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.

Monthly Social Media News Update May 2024

Andy Lambert

TL;DR. These are the three themes that stood out to us over the course of last month. 1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly. 2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth. 3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.

How to use Short Form Video To Grow Your Brand and Business - Keenya Kelly

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Generative AI - Unleash Creative Opportunity - Peter Weltman

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Email Marketing Master Class - Chris Ferris

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

The Forgotten Secret Weapon of Digital Marketing: Email Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email. Key Takeaways: Email has the best ROI of any digital tactic It can be used at any stage of the customer journey It is increasingly important as the cookie-less future gets closer and closer

34-Rahul-Mande.pdf PROJECT REPORT MBA 4TH SEMESTER

DeepakTripathi733493

Digital Marketing Trends - Experts Insights on How

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Metaverse Marketing in the Generation of the Internet - Eugene Capon

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...

Valters Lauzums

E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times. Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management. Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences. The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.

De-risk Your Digital Evolution - Hannah Grap

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.

The What, Why & How of 3D and AR in Digital Commerce

PushON Ltd

Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail. Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems. In this webinar, Vladimir will be covering the following topics: Applications of 3D and AR in Digital Commerce, Benefits of 3D and AR, Tools to create, manage and publish 3D and AR in Digital Commerce.

Consumer Journey Mapping & Personalization Master Class - Sabrina Killgo

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

The Secret to Engaging Modern Consumers: Journey Mapping and Personalization In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty. Key Takeaways: Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends

Core Web Vitals SEO Workshop - improve your performance [pdf]

Peter Mead

Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys

Search Engine Journal

Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented. So how do you effectively navigate distributing and tailoring your content across these various touchpoints? Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges. You’ll learn: - How today’s users engage with content across various channels and devices. - The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant. - What digital shelf space is and how your content strategy needs to pivot. With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.

ThinkNow 2024 Consumer Financial Wellness Report

ThinkNow

Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent? To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.

Recently uploaded (20)

The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt

Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf

Winning local SEO in the Age of AI - Dennis Yu

Digital Marketing Training In Bangalore

5 Big Bets for 2024 - Jamie A. Lee, Stripes Co

Adapt or Die - Jon Lakefish, Lakefish Group LLC

Monthly Social Media News Update May 2024

How to use Short Form Video To Grow Your Brand and Business - Keenya Kelly

Generative AI - Unleash Creative Opportunity - Peter Weltman

Email Marketing Master Class - Chris Ferris

34-Rahul-Mande.pdf PROJECT REPORT MBA 4TH SEMESTER

Digital Marketing Trends - Experts Insights on How

Metaverse Marketing in the Generation of the Internet - Eugene Capon

Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...

De-risk Your Digital Evolution - Hannah Grap

The What, Why & How of 3D and AR in Digital Commerce

Consumer Journey Mapping & Personalization Master Class - Sabrina Killgo

Core Web Vitals SEO Workshop - improve your performance [pdf]

Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys

ThinkNow 2024 Consumer Financial Wellness Report