The document discusses how concepts from the ancient Hindu epic Ramayana can be applied to modern management principles. It provides examples of how Lord Rama's leadership qualities and actions exemplified important management strategies. Some of the key concepts discussed include setting goals, planning, organizing resources, coordinating teams, controlling processes, motivation, and exhibiting traits like patience, vision, and compassion. Lord Rama is presented as the epitome of an effective leader who efficiently managed his resources and groups to accomplish the goal of rescuing Sita from Ravana.

1. RELEVANCE OF
RAMAYANA IN
MANAGEMENT BBA400
1
BUSINES
S
ETHICS
&
VALUES
BY- YASH SHARMA
SHIKHAR BANSAL
SHIVALI
SRIVASTAVA

2. INTRODUCTION
There are number of books,
journals and articles available,
which talks about various
management theories. They
focussed management as a
‘Science’ and an ‘Art’ of life.
But the way before
modern days management gurus
gave their theories, principles and
concepts of management the great
writers like Tulsidas, Valmiki had
explained them in the ancient
Hindu epic Ramayana.

3. The
answer isyes…..
then, lets see how
Ramayana helps
us in getting
things done!!!!!!!

4. Morals to
Principles

6. This is what ‘Management’ is all about…..This is what ‘Management’ is all about…..
Ascertaining the goals, or job to be
done.
•Getting mentally prepared for it.
•Having a right plan.
•SWOT Analysis [strength, weakness,
opportunities and threats] of your
business.
•Leading a team- ‘Leadership’.
•Organizing the resources required.
•Coordinating with the people.
•Controlling : checking things are
happening as per the plan.

7. The scenario in Ramayana

8. LORD RAMA’S
QUALITIES- The ‘Good
Leader’ in the epic
LORD RAMA’S
QUALITIES- The ‘Good
Leader’ in the epic
Patience.
Confidence.
Visionary .
Good Organiser.
Compassion.
Smartness.
Positive view.
Patience.
Confidence.
Visionary .
Good Organiser.
Compassion.
Smartness.
Positive view.

9. Traits of a Leader- Lord Sri Rama
Ramayana
• Sri Rama was firm and brave
to take all the risk to protect
the words of his father (King
Dasharatha) gave to Kaikeyi
• The mission of the army led
by him was to defeat the
Rakshasas and rescue Sita.
• The Ravana’s army was a
powerful one, which had
defeated the formidable,
devas and vanquished
powerful kings -Rama led
what was essentially a rag-
tag army against the
sophisticated army of Ravana
Management
• Change management.
• Clarity in vision.
• Believe in your abilities
strengthen them as per
the objective.

10. Ramayana
• Rama was a prince who
interacted freely with the people,
He Developed good relations
with people regardless of social
status and treat everybody with
courtesy and respect.
• When Vibhishan was defected,
Rama took him under his
protection. He then had a talk
with the various army chiefs
some of whom disagreed with
Rama. Instead of punishing them,
Rama assuaged their suspicions
and got them to accept his
decision.
Management
• Interaction and building
good relations.
• Consulting subordinates
for their opinion.
Ramayana
• Rama was a prince who
interacted freely with the
people, He Developed good
relations with people
regardless of social status and
treat everybody with courtesy
and respect.
• When Vibhishan was defected,
Rama took him under his
protection. He then had a talk
with the various army chiefs
some of whom disagreed with
Rama. Instead of punishing
them, Rama assuaged their
suspicions and got them to
accept his decision.

11. Ramayana Management
• Following a code
of conduct and
ethics.
Ramayana
• When Ravana
swaggered to battle on
the first day without
adequate preparations
and was rendered
weaponless by Rama,
he was allowed to
return to his citadel
because the code of
chivalry followed by
Rama stipulated that
an unarmed enemy not
be attacked.

12. The story
Ramayana Management
• Planning as per
the objective
• To rescue Sita from
Lanka -The number of
actions were taken
such as sending out
search parties, building
an overseas bridge and
issuing a direct
challenge to Ravana.

13. Ramayana Management
• Organizing
resources which
are required.
• Lord Sri Rama took
the army of vanara
king Sugriva
teached them the
skills of facing the
enemy, motivated
and inspired them
for the mission of
war.

14. Ramayana Management
• Coordinating with
people to know
their abilities &
strengths, guiding
them to over
come the areas of
improvement as
per the objective.
• Lord Sri Rama had
good relations with
the people even
though he was a king,
his actions and
thoughts were like a
common man, he
analyzed the ability of
each individual and
gave opportunity to
all….. Hanuman the
best example.

15. Ramayana Management
• Directing as per the
plans and policies.
• Rama divided Vanaras
into 4 groups, to search
Sita and one of the group
was headed by
Jambavanta in which
‘Hanuman’ was a team
player. After which Rama
directed the ways to
become proficient in
Gadayudda to strengthen
the team- and the group
of Jambavanta were
successful – Hanuman
discovered Sita in Lanka.

16. RAMAYANA
• Lord Rama insisted his
team of Vanaras to
construct a Ram Setuve
over the sea to connect the
Lanka. This helped Rama &
Vanaras to defeat his
opponent Ravana & rescue
Sita with less life risk of
Vanaras.
MANAGEMENT
• Management control-
motivation & energizing
of the team,
communication & risk
management, planning &
scheduling, execution,
allocation of the
appropriate resources for
a particular task, decision-
making, out-of-box
thinking to solve
problems, winning
strategy, rewards.

18. Leadership and Initiative
• Chief strategist & a
true leader.
• eliminating
rakshasas.
• exhibited his
immense strength
extraordinary
powers-
destroying
fortress of lanka.
bringing
dronagiri parvat
(sanjivini booti)

19. examples from ramayana
Motivation & SWOT Analysis –
One of the most obvious incidences, in
which management were used is very clearly
visible is that of Hanuman going to Lanka. His
mission was to locate Sita there and give her
Lord Ram’s message. When it became clear
that Sita was in Lanka, Jambvant asked
Hanuman to go there. He helped him in
realising his true potential and motivated him
to go in the enemy’s camp.
Once mentally prepared for the job
and reached there, first thing which Hanuman
did was to completely analyse the situation in
Lanka. He did a complete study about the
Lankan’s, assessing their strengths and
weaknesses, the various threats and

20. Hanuman- An overview as per
management perspective.
He might have killed
Ravana the day he
discovered Lanka. He had
all the abilities to kill
Ravana, but he waited for
the Sri Ram’s directions -
‘abiding for rules
regulations as directed by
management’
He might have killed
Ravana the day he
discovered Lanka. He had
all the abilities to kill
Ravana, but he waited for
the Sri Ram’s directions -
‘abiding for rules
regulations as directed by
management’
He was very strong man physically and also with his
moral thoughts.
When he got an information that Sita was in Lanka,
Jambvant motivated Hanuman to go there.-
Hanauman took ‘initiative and got ready for the
challenge’.
He was very strong man physically and also with his
moral thoughts.
When he got an information that Sita was in Lanka,
Jambvant motivated Hanuman to go there.-
Hanauman took ‘initiative and got ready for the
challenge’.
hanuman-
an overview as
per management
perspeCtive.

21. TEAM
WORK:
TEAM
WORK:
•Team work is animportantprinciple inmanagement.•Rama withLakshmana,Hanuman, vanarsena applied thesame in search ofSitaji & wassuccessful in themission.

22. Courage &
Compassion:
Courage &
Compassion:
Shri Rama led an inferior
& less armed army
against the might of the
Ravana’s elite army.
The Rakshasas army was
very potent, having
defeated the formidable
devas & vanquished
powerful kings.
Driven by Rama’s
inspirational leadership ,
where courage&
compassion were the
major virtues his army
responded magnificiently
& carved out victory.