Raddon Chart of the Day January 24, 2013
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Gen Y consumers are most likely to see value in mobile wallets, with 39% of Gen Y respondents citing mobile wallets as extremely or very valuable compared to 21% of Gen X, 18% of baby boomers, 14% of traditionalists, and 3% of the total population. Potential for remote deposit capture resides most with Gen Y consumers, with 31% of Gen Y respondents indicating they are extremely or very likely to use remote deposit capture compared to 18% of the total population and lower percentages for other generations. The top five banks and credit unions have the highest mobile penetration rates, with over 60% of their customers having a smartphone or tablet compared to around 50% of customers of community banks and regional banks, and
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Raddon Chart of the Day January 24, 2013
- 1. Raddon Chart of the Day January 24, 2013 Gen Y Most Likely to See Value in a Mobile Wallet Percent Citing Extremely/Very Valuable 40% 39% Percent of All Online Respondents 30% 20% 21% 18% 14% 10% 3% 0% Total Traditionalist Baby Boomer Gen X Gen Y Source: Raddon Financial Group, National Online Consumer Research – Fall 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
- 2. Raddon Chart of the Day January 22, 2013 Remote Deposit Capture Potential Resides with Gen Y Consumers 35% 31% 30% 25% Percent of All Online Respondents 20% 18% 14% 13% 15% 12% 11% 11% 10% 9% 6% 7% 5% 5% 1% 0% Total Top Five Bank Regional Bank Community Credit Union Gen Y Bank Currently Use Extremely or Very Likely to Use Source: Raddon Financial Group, National Online Consumer Research – Fall 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
- 3. Raddon Chart of the Day January 17, 2013 One Out of Five Consumers Use a Banking App 40% 35% 35% 32% 30% 30% 29% Percent of All Online Respondents 25% 21% 20% 18% 15% 15% 10% 5% 3% 0% Weather Maps/Directions Social Network Games Banking Music Shopping Investing Site Source: Raddon Financial Group, National Online Consumer Research – Fall 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
- 4. Raddon Chart of the Day January 15, 2013 Top Five Banks and Credit Unions Have Highest Mobile Penetration 70% 63% 61% 60% 56% 53% 50% Percent of All Online Respondents 41% 40% 35% 30% 25% 24% 20% 20% 18% 10% 0% Have Smartphone or Tablet Bank via Smartphone or Tablet Total Top Five Bank Regional Bank Community Bank Credit Union Source: Raddon Financial Group, National Online Consumer Research – Fall 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
- 5. Raddon Chart of the Day January 10, 2013 One-Fifth Indicated That They “Bank Online” with Their Smartphone 25% 20% 20% Percent of All Online Respondents 16% 15% 14% 10% 9% 6% 5% 5% 0% Bank Online with Device Downloaded App from PFI Actively Use PFI App Smart Phone Tablet Source: Raddon Financial Group, National Online Consumer Research – Fall 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
- 6. Raddon Chart of the Day January 8, 2013 Gen Y Respondents Are More Likely to 8% Buy a Tablet in the Next Year Percent of Online Respondents without a Smartphone or Tablet Currently 6% 1% 1% 2% 4% 1% 2% 5% 2% 3% 4% 3% 2% 0% Total Traditionalist Baby Boomer Gen X Gen Y New Tablet New Smartphone Source: Raddon Financial Group, National Online Consumer Research – Fall 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
- 7. Raddon Chart of the Day January 4, 2013 One-Half of Consumers Are Mobile Ready 60% 53% 50% 45% 40% 30% Percent of All Online Respondents 24% 20% 17% 13% 10% 5% 0% Smartphone Smart Phone Tablet Android iPhone Other or Tablet Source: Raddon Financial Group, National Online Consumer Research – Fall 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
- 8. Raddon Chart of the Day January 2, 2013 One-Quarter of All Respondents Report Owning a Tablet 7% 22% Cell Phone Tablet Only Both Neither 69% 2% Percent of All Online Respondents Source: Raddon Financial Group, National Online Consumer Research – Fall 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500