LETTER
Purpose of letter
Types of formal letter
What types of formal letters are there?

 Good news or neutral letters

 Bad news or refusal letters
Use of 7c’s in letters
o Consider your reader
o Give a personal touch
o Be concise and to the point
o Be friendly /build the relation ship
o Check spelling and grammar
o Use the correct format
o Conversational style
Types of format
Semi block      Block      Full
 Block
Why do we use full block
       format?
:



      Part of a letter
Return Address
(includes DATE)---------
Inside Address----------
Salutation-------------

Body---------------------

 
Return address(sender’s address)
1st line---------Street address/Apartment

2nd line--------City, State   ZIP code

3rd line--------Date
format of date
Correct format
o (Month)(date),year( December 13,2011)
o Date/month/year (13/12/2011)

Incorrect format
       13.dec.11
       13.dec.20
          11
Example
Abc Apartment Gulshan
Karachi, Pakistan 75500
December 13,2011(or)
13/12/2011
Inside address(receiver’s address)
1st line-----name of person/company,
  designation

2nd line----Street address

3rd line----city , state ZIP code
Format of name/designation
Use Mr. and Ms with full name

Use Mr. and Ms with last name


        Avoid to use
                Mrs.
       Only the first name of
               person
Format of name/designation
If the name is short, include person’s
 designation with name.

If the name is long, write designation on
 2nd line.
Example
Ms.Abbas ,Assistant
professor
Stadium Road
Karachi , Pakistan
75500Gulshan
                      ((OR)
Ms.Gul -e- Zehra Abbas
Assistant professor
Stadium Road
Karachi , Pakistan
75500Gulshan
Salutation
Begin with Dear:
Use Mr. or Ms. before the receiver’s
name
Use Dear Sir or Madam
Use colon after salutation
Example:
Dear Mr. John:
Dear Sir (or) Madam:
Body
Single-line space between new
 paragraphs,

Ideal condition ---- 3 paragraphs.

Avoid making letters longer than one
 page.
Good news body structure
Approach for good news letter
direct approach should be used for writing
 messages
Paragraph
    First               Second
 Third
Introductio     Adequate      Pleasant
 n and the      details or     closing
 good news     descriptions
Complementary Close
Use Sincerely, Sincerely yours, or Yours
 truly



Capitalize only the first word; end with a
 comma.
Example
Signature line
Leave four lines for your handwritten
 signature

Type your name and designation below
 the signature line.

Don’t use Mr. and Ms. with sender

  name.
Your address
             Complete good news letter
Date

Recipient’s add

Salutation


Give the good news first


Provide adequate details or descriptions


End pleasantly


Complimentary close

Signature
Full Name , Status
thank you for your
       time
  Prepared by:Rabbiya Abdul Rehman

Rabbiya & mehryn