Qwik cilver retechcon ppt white paper the new indian consumer- prepaying with joy-june 2014
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Qwik cilver retechcon ppt white paper the new indian consumer- prepaying with joy-june 2014
- 1. THE NEW INDIAN CONSUMER Prepaying With Joy! @ReTechCon 2014, June 19, 2014
- 2. ENTERPRISE CLASS TECHNOLOGY PLATFORM The Leading End-to-end Merchant Branded Prepaid Card Solution Over 14 Million+ transactions annually Over 4 M Cards under management Deployed in over 250+ cities & towns Over 10,000 + Points of Sale presence Leading the Prepaid & Gift Card category. 90% of Gift Cards in India Managed by QwikCilver.
- 3. VERSATILE TECHNOLOGY One Platform, several solutions! Loyalty Programs Pre Paid Card Gift Cards E-Wallet Facebook Gifting E-Gift Card Food Court Corporate Incentives Promotions Reverse EMI Discount CardEmployee R&R
- 4. THE QWIKCILVER TECHNOVATION Cloud based Software-As-A-Service (SaaS) Entire solution managed centrally by QwikCilver Solution built on QwikCilver Platform – our IP Seamless integration at the physical & online POS Platform Flexibility - key to meet varying market needs Highly Secure
- 6. Enabling Omni Channel Presence for We enable Retailers to launch Prepaid & Gift Cards We manage their Gift Cards, e-Gift Cards, M-Gift Cards. We enable Online, Social, Mobile Prepaid Management We enable sale & redemption across all their channels Total Multi Channel Solutions! RETAILERS
- 7. World Payment Report 2013 Global Study by Capgemini • Growth of Non-Cash Payments Continues Unabated • Developing Markets Growth Continues to Outpace Developed Markets • Consumers Continue to Embrace Non-Cash Instruments, New Thresholds Achieved • Non-Cash Growth Trends Expected to Remain Robust • Prepaid Cards Growing at Significantly Higher Rates than More Established Instruments
- 8. Transactions Vs Customer Engagements Capgemini in a recent report: “The Payments-acquisition value chain is splitting—with transactional components becoming commoditised and customer-engagement components becoming differentiators.
- 9. WHAT IS A GIFT CARD? Retailers Prepaid Currency positioned as a Gifting Product I Gives the recipient freedom to choose I Convenient I Modern | Smart| Gifting Flexibility to Corporate and Individuals Powered by QwikCilver
- 10. THE SALES MULTIPLIER FOR RETAILERS Prepaid Money I Advance Cash Flows| Every Card Sold = Two Customers| Locked-In Customers Sales uplift of 100% to 400% I Breakage A complete winner for any Retailer! GIFT CARD Powered by QwikCilver
- 11. EXPLODING POTENTIAL • The GC/GV market is worth $ 402 Mn (2011) and is expected to grow to $2.3B by 2017-18 • Some of the leading Retailers already do about 8 – 10% of top-line on Gift Cards / Vouchers Powered by QwikCilver
- 12. GIFT CARD –TRENDS AND INSIGHTS
- 13. FY10-11 FY11-12 FY12-13 FY 13-14 14 29 94 249 Gift Card Sales Value in Crs Volume in Lakhs 1677% FY10-11 FY11-12 FY12-13 FY 13-14 1 2 8 23 1563% Acceptance of Gift Card has increased as reflected in sales
- 14. Beauty Care Speciality Retail Travel Apparels Electronics Footwear Eyewear Entertainments Leather Accessories Kitchen Appliances Watches HyperMarket Books (Music/Toys) Online Food/Beverages Department Store 0.0% 0.0% 0.0% 0.2% 0.2% 0.3% 0.4% 0.5% 0.9% 0.9% 1.4% 3% 3.6% 22% 28% 39% Category wise GC Sales (Volume) Total Volume 23 Lakhs Period : Apr 13 - Mar 14
- 15. Beauty Care Speciality Retail Travel Apparels Eyewear Entertainments Leather Accessories Footwear Electronics Kitchen Appliances Books (Music/Toys) Watches HyperMarket Food/Beverages Online Department Store 0.0% 0.0% 0.2% 0.3% 0.4% 1% 1% 1% 1% 1% 2% 3% 4% 10% 25% 51% Category wise GC Sales (Value) Total Value Rs 249 Crores Period : Apr 13 - Mar 14
- 16. Speciality Retail Beauty Care Apparels Electronics Footwear Eyewear Entertainments Kitchen Appliances Leather Accessories Watches Books (Music/Toys) HyperMarket Online Department Store Food/Beverages 0.0% 0.0% 0.1% 0.2% 0.2% 0.3% 0.5% 0.6% 0.6% 1.2% 3.0% 3.0% 15.1% 26.5% 48.7% Category wise GC Redemption (Volume) Total Volume 18 Lakhs Period : Apr 13 - Mar 14
- 17. Trends in Gift Card Transactions FY10-11 FY11-12 FY12-13 FY 13-14 2.5 4.7 22.0 92.8 3687% Significant increase in Gift Card transactions over the years
- 18. Average Load Value Across Categories Food/Beverages Books (Music/Toys) Leather Accessories Kitchen Appliances Eyewear Online Entertainment Department Stores HyperMarket Apparels Watches Footwear Beauty Care Speciality Retail Electronics Travel 395 671 721 1,025 1,086 1,235 1,270 1,436 1,477 1,993 2,449 2,680 3,579 3,813 4,490 11,209
- 19. Average Days to Redemption 1% 32% 15% 6% 47% >1Year 1-3Months 3-6Months 6-12Months LessThan1Month 47% of total redemptions are within a Month
- 20. CASE STUDY GIFT CARD -SALES
- 21. Case info % Uplift A major luxury personal accessory retailer 206% A major electronics retailer 131% A well known department store 857% A well known footwear retailer 237% A well known kitchen appliance brand 318% * Source: QC Internal transaction data Gift Card and Uplift in Spends
- 22. WHY TRENDS “Catch the next wave before it catches you”
- 23. T P Pratap pratap@qwikcilver.com pratap@giftbig.com Mob : 99025-50415