The QuickBooks Enterprise 17.0 white paper outlines its features tailored for small to medium-sized businesses, focusing on enhancing workflow, user access control, and customizable reporting capabilities. It includes advanced inventory management, job costing tools, and industry-specific editions to cater to various business needs. The document emphasizes the flexibility of scaling up to 30 users and the ability to access QuickBooks from anywhere, enhancing productivity and data management for growing businesses.