The document is a questionnaire that asks respondents about their age, music magazine buying habits, favorite music genres, preferred artists, opinion on the name "electraheart", and what they look at first on a magazine. It collects data on age ranges from 15-35 to 65+, whether the respondent buys music magazines yes, no, or sometimes, and allows selection of indie, pop, rock, and dance/electro as favorite genres and Swedish House Mafia, Skrillex, Owl City, and David Guetta as preferred artists. It also gathers feedback on the name "electraheart" and what part of a magazine they look at first such as the masthead, images, price, or other.
