Quality management is defined as a set of activities that determine an organization's quality policy, objectives, and responsibilities. The document discusses contributions from quality experts including Deming, Juran, Shewhart, and Ishikawa. Deming's 14 Points for Management provide guidance on continuous improvement, empowering workers, eliminating fear, and forming cross-departmental teams. Juran developed the Trilogy for quality planning, control, and improvement. Shewhart introduced the PDCA (Plan-Do-Check-Act) cycle. Ishikawa advocated for quality circles as small, voluntary groups to improve communication and commitment within companies. Quality and profitability are also linked, as high quality leads to greater profitability.