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3.10.2010 I 1
Daley Park l McEwan
3.10.2010 I 2FOCUS & PURPOSE
The focus of this research was Daley Park of Tempe, AZ, and the interactions that take place within.
The purpose of this study was to develop innovative design solutions that will improve the experiences
of Daley Park’s visitors.
3.10.2010 I 3RESEARCH METHODS
Participant Observation
Site Visits
No. 1: Tuesday, 1.26.2010 Duration: 2 hours, 4-6pm
No. 2: Tuesday, 2.9.2010 Duration: 2 hours, 4-6pm
No. 3: Tuesday, 2.16.2010 Duration: 1 hour, 4-5pm
No. 4: Tuesday, 2.23.2010 Duration: 1 hour, 4-5pm
• Canon EOS Digital Rebel XT SLR Camera with telephoto lens
• sketchpad & pens
• previous notes & text book
• cell phone
• bicycle with basket
• blanket
• back-pack
• casual attire: sunglasses, sweats, jacket, running shoes
Semi-structured Interviews
Site Visits
No. 1: Sunday, 4.11.2010 Duration: 11m 59s, 5:05pm
No. 2: Sunday, 4.11.2010 Duration: 6m 20s, 5:32pm
No. 3: Sunday, 4.11.2010 Duration: 4m 11s, 5:52pm
No. 4: Sunday, 4.11.2010 Duration: 27m 29s, 6:30pm
• Olympus Digital Voice Recorder WS-321M (SRS WOW XT)
• interview guide
• bicycle with basket & lock
• blanket
• shoulder bag
• cell phone
• casual attire: sunglasses, pants, shirt, flip flops
PARTICIPANT OBSERVATION
researcher takes no part in the activities, but status as researcher is known to participants (Robson, 2002)
SEMI-STRUCTURED INTERVIEWS
predetermined questions that can be modified according to interviewer’s perception of what seems appropriate
(Robson, 2002)
3.10.2010 I 4
TRANSPORT
• Bicycles, skateboards, motor vehicles, rollerblades, and scooters, coolers, baskets,
back-packs, duffle bags, purses and hand bags, sidewalks
PROTECTION
• walking cane, sunglasses, shoes, shorts, pants, jackets, t-shirts, long-sleeved
shirts, hoodies, and hats, trash cans, light posts, and ramadas
RECREATION
• balls (basketball, soccer ball, baseball, football), baseball bat, headphones, and
scooters and rollerblades, concrete picnic tables, ramadas, grills, playground,
swings, tire swing, operable sand tractor, volleyball nets, horseshoe pits, chain-
link fencing, batting cages, metal bleachers, and benches
COMMUNICATION
• Baseball fields, basketball courts, volleyball pits, horseshoe pits, cell phones,
picnic tables, ramadas, newspapers, books, signage, laptop computers, and the
playground
MIND-ENGAGING ACTIVITIES
• motor vehicles, newspapers, books, notebooks, papers, laptop computers, pens
and writing utensils
LANDING
• park transportation
• scope out park
• select spot in park
SETTLING
• unpack belongings
• position belongings
ENGAGING
• Socialize /Play
TAKING OFF
• Collect belongings
• Pack belongings
• Board
transportation
• Observe route
ACTIVITY MODEL
KEY FINDINGS:ARTIFACT TYPOLOGIES
3.10.2010 I 5
flats heels
running
shoes
flip
flops
SOCIAL
PLAY MORE
MOREKEY FINDINGS: BIAXIAL MAP
3.10.2010 I 6KEY INSIGHTS
ATHLETIC
EATING
LAUGHING
ACTIVE
TALKING
COOKING
CHILDREN
3.10.2010 I 7KEY INSIGHTS
RELAXING
RUNNING
ACTIVE
LISTENING
WALKING
DOG OWNERS
3.10.2010 I 8KEY INSIGHTS
READING FOCUSING
SITTING
ALONE
WATCHING
STUDYING
3.10.2010 I 9KEY INSIGHTS
WORKING
WALKING
THRU
TALKING
SCENIC VIEW
TRAVELING
3.10.2010 I 10
I NEED
SOME
WATER!!!
Daddy…the
water
fountains
don’t work!
FLATS SCENARIO
3.10.2010 I 11
Let’s leave some
suggestions for
efficient water
fountains on the new
park community
board.
Great idea!Fix water
fountains
FLATS SCENARIO
3.10.2010 I 12
WHY DOESN’T
DALEY PARK
HAVE DOGGIE
WATER
FOUNTAINS?
RUNNING SHOES SCENARIO
3.10.2010 I 13
DOGGIE WATER
FOUNTAIN
AHEAD! YES! I’M
PARCHED!
RUNNING SHOES SCENARIO
3.10.2010 I 14FLIP FLOPS SCENARIO
3.10.2010 I 15
ARIZONA CYPRESS
FLIP FLOPS SCENARIO
3.10.2010 I 16
OH NO! …the Park is drying
up! The vegetation is dying!
We need some sustainable
irrigation and indigenous
plants!
HEELS SCENARIO
3.10.2010 I 17
Daley
park has finally been
revitalized with the new
sustainable irrigation
system the city installed!
And the new indigenous
plants the city planted
shouldn’t need much
water to survive! ARIZONA CYPRESS
BEARGRASS
ARIZONA MADRONE
POINTLEAF MANZANITA
HEELS SCENARIO
3.10.2010 I 18THANK YOU!
QUESTIONS & COMMENTS?

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QUALITATIVE RESEARCH IN DESIGN

  • 1. 3.10.2010 I 1 Daley Park l McEwan
  • 2. 3.10.2010 I 2FOCUS & PURPOSE The focus of this research was Daley Park of Tempe, AZ, and the interactions that take place within. The purpose of this study was to develop innovative design solutions that will improve the experiences of Daley Park’s visitors.
  • 3. 3.10.2010 I 3RESEARCH METHODS Participant Observation Site Visits No. 1: Tuesday, 1.26.2010 Duration: 2 hours, 4-6pm No. 2: Tuesday, 2.9.2010 Duration: 2 hours, 4-6pm No. 3: Tuesday, 2.16.2010 Duration: 1 hour, 4-5pm No. 4: Tuesday, 2.23.2010 Duration: 1 hour, 4-5pm • Canon EOS Digital Rebel XT SLR Camera with telephoto lens • sketchpad & pens • previous notes & text book • cell phone • bicycle with basket • blanket • back-pack • casual attire: sunglasses, sweats, jacket, running shoes Semi-structured Interviews Site Visits No. 1: Sunday, 4.11.2010 Duration: 11m 59s, 5:05pm No. 2: Sunday, 4.11.2010 Duration: 6m 20s, 5:32pm No. 3: Sunday, 4.11.2010 Duration: 4m 11s, 5:52pm No. 4: Sunday, 4.11.2010 Duration: 27m 29s, 6:30pm • Olympus Digital Voice Recorder WS-321M (SRS WOW XT) • interview guide • bicycle with basket & lock • blanket • shoulder bag • cell phone • casual attire: sunglasses, pants, shirt, flip flops PARTICIPANT OBSERVATION researcher takes no part in the activities, but status as researcher is known to participants (Robson, 2002) SEMI-STRUCTURED INTERVIEWS predetermined questions that can be modified according to interviewer’s perception of what seems appropriate (Robson, 2002)
  • 4. 3.10.2010 I 4 TRANSPORT • Bicycles, skateboards, motor vehicles, rollerblades, and scooters, coolers, baskets, back-packs, duffle bags, purses and hand bags, sidewalks PROTECTION • walking cane, sunglasses, shoes, shorts, pants, jackets, t-shirts, long-sleeved shirts, hoodies, and hats, trash cans, light posts, and ramadas RECREATION • balls (basketball, soccer ball, baseball, football), baseball bat, headphones, and scooters and rollerblades, concrete picnic tables, ramadas, grills, playground, swings, tire swing, operable sand tractor, volleyball nets, horseshoe pits, chain- link fencing, batting cages, metal bleachers, and benches COMMUNICATION • Baseball fields, basketball courts, volleyball pits, horseshoe pits, cell phones, picnic tables, ramadas, newspapers, books, signage, laptop computers, and the playground MIND-ENGAGING ACTIVITIES • motor vehicles, newspapers, books, notebooks, papers, laptop computers, pens and writing utensils LANDING • park transportation • scope out park • select spot in park SETTLING • unpack belongings • position belongings ENGAGING • Socialize /Play TAKING OFF • Collect belongings • Pack belongings • Board transportation • Observe route ACTIVITY MODEL KEY FINDINGS:ARTIFACT TYPOLOGIES
  • 5. 3.10.2010 I 5 flats heels running shoes flip flops SOCIAL PLAY MORE MOREKEY FINDINGS: BIAXIAL MAP
  • 6. 3.10.2010 I 6KEY INSIGHTS ATHLETIC EATING LAUGHING ACTIVE TALKING COOKING CHILDREN
  • 7. 3.10.2010 I 7KEY INSIGHTS RELAXING RUNNING ACTIVE LISTENING WALKING DOG OWNERS
  • 8. 3.10.2010 I 8KEY INSIGHTS READING FOCUSING SITTING ALONE WATCHING STUDYING
  • 9. 3.10.2010 I 9KEY INSIGHTS WORKING WALKING THRU TALKING SCENIC VIEW TRAVELING
  • 10. 3.10.2010 I 10 I NEED SOME WATER!!! Daddy…the water fountains don’t work! FLATS SCENARIO
  • 11. 3.10.2010 I 11 Let’s leave some suggestions for efficient water fountains on the new park community board. Great idea!Fix water fountains FLATS SCENARIO
  • 12. 3.10.2010 I 12 WHY DOESN’T DALEY PARK HAVE DOGGIE WATER FOUNTAINS? RUNNING SHOES SCENARIO
  • 13. 3.10.2010 I 13 DOGGIE WATER FOUNTAIN AHEAD! YES! I’M PARCHED! RUNNING SHOES SCENARIO
  • 14. 3.10.2010 I 14FLIP FLOPS SCENARIO
  • 15. 3.10.2010 I 15 ARIZONA CYPRESS FLIP FLOPS SCENARIO
  • 16. 3.10.2010 I 16 OH NO! …the Park is drying up! The vegetation is dying! We need some sustainable irrigation and indigenous plants! HEELS SCENARIO
  • 17. 3.10.2010 I 17 Daley park has finally been revitalized with the new sustainable irrigation system the city installed! And the new indigenous plants the city planted shouldn’t need much water to survive! ARIZONA CYPRESS BEARGRASS ARIZONA MADRONE POINTLEAF MANZANITA HEELS SCENARIO
  • 18. 3.10.2010 I 18THANK YOU! QUESTIONS & COMMENTS?