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Franchising Expertise for Food Service Brands
1. | Franchising in general |
| Food Service in particular |
- Since 2012 -
QSR CONSULTANT
2. PROJECTS
Take a look at some
of our projects.
03
OUR TEAM
Meet our
experts.
04
THE VIRTUES OF
FRANCHISING
We help you understand
and use franchising.
01
FOR EXPERIENCED &
NEW FRANCHISORS
Business Development,
International, Operations,
Marketing, etc.
02
3. Founded in 2012 by Thierry ROUSSET, QSR Consultant is a boutique
franchise consulting business.
We help and support small to medium size, new as well as experienced
franchisors in every aspects of their business from strategy to national &
international development, feasibility studies, operations, marketing,
rebranding, legal, etc.
We work with a team of efficient and experienced independent experts
and consultants.
We bring a strong and diverse international background and culture
sensitivity.
We work indistinctively in English, French & Spanish
QSR CONSULTANT
5. Any business starts with
an idea!
Preferably a good idea!
But you can’t franchise
an idea even a good one.
Your business model
outperforms the
market?
You own the rights of
your brand?
You have a real know-
how?
We’ll guide you through
the steps of becoming a
franchisor.
YOUR IDEA YOUR BUSINESS YOUR FRANCHISE
IT ALL STARTS WITH AN IDEA !
7. THE PATH TO BECOME A FRANCHISOR
WHAT? WHERE? GROW !
HOW? GO !
8. THE PATH TO BECOME A FRANCHISOR
Define your national & international
development strategy.
WHAT ?
GO !WHERE ?
Now that you’re ready,
we’ll support in generating leads and
selecting the right candidates !
Create franchising tools: Manuals, Training, etc.
Create legal documents: Franchise Agreement,
Master Franchise Agreement, Disclosure
Document, etc.
HOW ?
Check feasibility.
Register brand(s).
Define franchisees’ and franchisor’s
business model.
Compile all Know-How.
Decide on the type of contract.
10. SOME OF OUR PROJECTS
Created a model to support
franchisors in their international
development strategy and market
potential evaluation.
Defined and implemented an
international development strategy for
a unique and innovative Hungarian
restaurant concept.
Created Operations Manuals for
various restaurant concepts.
01 02 03
Helped reorganize a medium size
French fast casual restaurant chain
from values & strategy definition, exit
plans for unsatisfied franchisees,
supply chain, menu strategy, etc.
Trained groups of Tunisian bank
managers and government employees
on the general principles of
franchising.
Defined roles, functions and support
to be provided by a restaurant
franchisor to its franchisees for the
launch of new Dubai based brands
with ambitious expansion plans.
04 05 06
12. THE TEAM
Khalil Abou Fadel
Senior Executive Consultant, with over
20 years of leadership and management
experience in Restaurant Franchising
and FMCG sectors, across the Gulf and
MENA region, leveraging managerial,
financial, operations, marketing and
supply chain expertise to position companies and brands for
maximum growth and revenue.
Khalil was the General Manager of Burger King in the MENA
region, General Manager of King Food in Lebanon and Vice-
President of Kout Food Group, Kuwait.
Khalil also held the position of “Chairman of the Pizza Hut
Franchises” for MENA region 2007-2010; Established and
headed the Burger King MENA Franchisee Coop 2012-2014.
Khalil holds a bachelor's degree in Business Administration from
the American University of Beirut and a Graduate Diploma in
management from McGill University, Montreal.
Serge Blanchard
15+ years in strategy consulting
experience (BCG, OC&C).
10 years in entrepreneurship
(Professional distribution services)
& 5 years in senior management
positions with a CAC 40 company.
Serge is focused on strategies and initiatives aimed at boosting
growth. (IT services, paper products, aluminum products,
building materials, electrical systems, etc.).
He has extensive knowledge of key sub-Saharan markets
(Nigeria, Kenya, Ghana, etc.).
Author of numerous press articles on growth perspectives in a
large array of industries. Extensively quoted in the last
comprehensive study about Africa issued by Reuters.
Serge is also the author of 2 books dealing with growth
strategies: “Quand les RH construisent la croissance” and
“Notre avenir dépend d’eux”, Bourin Editeur, 2010.
Serge graduated from École Centrale de Paris, holds an MBA
degree from Wharton (University of Pennsylvania).
Thierry Borde
Thierry is probably one of the
most qualified franchise expert
in Europe having elevated
franchising to the level of a
science and an art!
He is specialized in franchise networks structuring and
development. He supports and train franchisors and
franchise directors since 2013.
Experienced serial entrepreneur for the past 24 years,
Thierry created and developed a financial services franchise
network rewarded by professional Medias during 5
consecutive years.
Founder of the « École Supérieure de la Franchise »,
Thierry is a disciple of Charles Géraud Seroude
unanimously recognized as The franchising pioneer in
Europe. They co-authored a book called « Franchisé
Gagnant » (Dunod 2013).
13. THE TEAM
Carlos Lameiro
Carlos is a Certified
Management Consultant (CMC)
who specializes in Business
Performance and Business
Intelligence Architecture. Carlos
has obtained the highest
Microsoft Certification for BI: "Microsoft Certified
Solution Expert: Business Intelligence (MCSE-BI)",
specializing in the design and implementation of
Business Intelligence, Forecasting, Planning &
Budgeting Solutions, including the implementation and
redesign of transactional ERP and CRM systems.
Carlos has worked since 1995 in hundreds of successful
ERP, CRM and BI projects with clients in the private
sector, including Hitachi Europe, BOSCH, McDonald's,
Pfizer Pharmaceuticals, SITA.aero, Willis, IE Business
School and others.
Carlos holds an International/Global Executive MBA
from the IE Business School in Madrid, and a Bachelor
of Science and a Bachelor of Commerce from the
University of Toronto. Additionally, he has obtained
numerous technical certifications and is a specialist
lecturer in business schools and seminars in the areas of
management consulting, business intelligence,
budgeting, forecasting and planning.
Gilles Menguy
After having spent 30.000 hours
patiently helping franchise
clients in their key concerns,
Gilles is focused on intensifying
expansion of franchising
internationally and contributes to
raise global awareness of
franchise as the best investment, employment creation and
country development tool.
Leader of a team of highly dedicated franchise lawyers, Gilles
takes pride in assisting with the same passion the initial
founder of startup franchise systems to mega mouth NIKKEI,
NASDAQ & CAC40 listed networks. The overall turnover of
clients is 80 billion euros.
The Firm's head office is in Paris and three desks are operating
which cover respectively the Indian Ocean, Mexico and Latin
America, Miami and North America.
www.gm-avocats.com.
Emilio Quero Rodriguez
Emilio has an extensive
experience of more than 20
years as General Manager and
Development Director in
renowned brands as Burger
King, Foster´s Hollywood,
PDVSA, Bricorama, Regus
and Anytime Fitness.
He led the consolidation of Anytime Fitness as the second
brand in the fitness industry in Spain, increased the footprint
of the Régus brand by 140% in the Spanish market in 2 years
and successfully led the operations of 300 Burger King
restaurants.
He has developed new market opportunities and the launch of
new concepts in the Iberia and Latin America markets. He also
has experience as a consultant in the FMGC Industry.
Emilio holds B.S. in Industrial Engineer from José María
Vargas University and an MBA from ICADE as well as a
PDD from IESE.
14. THE TEAM
www.qsrconsultant.com
Jacques Renault
Extended experience in the food
processing industry and supply
chain management at top level
positions; Jacques also has a
significant background as
consultant.
He recently developed new methods for change
management specifically for the 4.0 Industry in the
agriculture and food processing sector.
From strategic issues to concrete and pragmatic projects
implementation, Jacques knows how to enhance people
skills and energy.
15+ years in the Food processing and agriculture sector at
executive level positions with companies such as Groupe
Agrial, Panavi, Holder Group, Est Balt Bakery, STEF TFE
& LR Services.
Thierry Rousset
Founder & Senior Business
Consultant.
With over 30 years of experience in
Franchising and Food Service,
Thierry has worked at top level positions for some of the
largest restaurant franchise networks such as Subway®,
McDonald's®, Burger King®, Quick®, etc.
He has also been a Subway® and Dunkin Donuts® franchisee
and currently owns the exclusive rights for French brand Le
Kiosque à Pizzas® for Spain and Portugal.
He founded QSR Consultant in 2012 to offer his broad
experience to franchisors of all sizes and since then has worked
on projects from London to Dubai and Istanbul to Budapest.
Thierry is also a "Franchise Expert" and regular speaker
for the US Department of Commerce thru the Commercial Law
Development Program.
Thierry has traveled for business to over 60 countries on the 5
continents and is fluent in French, English and Spanish.
15. OUR GEOGRAPHICAL AREAS OF EXPERTISE
Western
Europe
Turkey, GCC, Egypt, Jordan,
Lebanon, etc.
Morocco, Tunisia, Algeria,
Nigeria, Ivory Coast, Senegal,
South Africa. etc.
Africa
Turkey &
Middle East
France, Spain, UK, Portugal,
Italy, Nordics, etc.
16. Some of the brands we have…
worked with, worked for, owned, operated, advised ...
