QR Codes for Library Staff
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This is an expanded version of my QR code presentation, meant for an hour-long session with time for a bit of Q&A. What are QR codes? How are they used in libraries? What makes a great QR code?
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QR Codes for Library Staff
- 1. QR Codes
- 2. 2014
- 3. 2014 Educause Review: Mobile Perspectives March/April 2011
- 5. Found in the wild... Magazines Billboards Store products Redboxinventory Flyers
- 11. =
- 12. bit.ly
- 13. bit.ly link shortener
- 14. bit.ly link shortener metrics analysis
- 15. bit.ly link shortener metrics analysis QR code generator
- 25. What does a great QR code do?
- 26. What does a great QR code do? Mobile!
- 27. What does a great QR code do? Mobile! Actionable!
- 28. What does a great QR code do? Mobile! Seamless! Actionable!
- 30. Using QR codes in the library
- 31. Using QR codes in the library Scavenger hunts Advertising Connect to DBs in stacks Link to book trailers Sign up for events
Editor's Notes
- Like Twitter, QR code usage really went mainstream this year after SxSW. Viability in that setting is a good predictor of mainstream success.
- Note that the app offers triple points for members – a reward for connecting with the brand. More on that later.
- One QR code holds a lot more data than a single traditional barcode.
- Bit.ly not only generates a code for your shortened URL, it also provides click-through data so you can gauge the effectiveness of the URL, the code, and more.
- Bit.ly not only generates a code for your shortened URL, it also provides click-through data so you can gauge the effectiveness of the URL, the code, and more.
- Transition – beyond the QR code… microsoft