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The Queen’s Marketing
Association Conference
is CANADA’S LARGEST
& MOSTPRESTIGIOUS
undergraduate
marketing conference.
QMAC annuallybrings together130 OF
CANADA’S BRIGHTESTFUTURE
MARKETING LEADERS from coastto
coast.It is an unparalleled forum for
educationalexperiences andincomparable
recruitment & networking opportunities.
Now entering its 31st year,
QMAC will continueto set an
unprecedented standardas the
LEADING NORTH AMERICAN
UNDERGRADUATE
MARKETING EXPERIENCE.
1 WHAT IS QMAC?
> > > > > C
1986
2000
2001
2003
2007
Queen’sMarketing
Association isformed by
Kenneth Wong, nowa
distinguished professor
at Queen’sUniversity.
QMAC leavesthe
Howard Johnson and
relocatesto the
Holiday Inn.
QMAC holdsits
first annual QMAC
Challenge.
All QMAC events
sponsored by
corporate partners.
Celebrated 30
yearsof QMAC
history.
2 HISTORY OF QMAC
The Queen’sMarketing
Association holdsits
inaugural 2-day conference,
which wasthe beginning of
QMAC asan organization.
>
Social media isintegrated
into the conferencewith the
launch of QMAC onlineand
live Twitter feed.
2010
2015
• January 7th to 10th, 2016
• Thursday to Saturday night
• Holiday Inn Kingston
3 CONFERENCE LOGISTICS
DETAILS AT A GLANCE
4
60%
40%
INTERNAL
EXTERNAL
400APPLICANTS,
130 SELECTED
4TH YEAR
1ST YEAR
2ND YEAR
3RD
YEAR
5 OUR DELEGATES: ELITE TALENT
6 PAST SPEAKERS
7 PAST SPONSORS
8 WHY BECOME A DELEGATE?
Apply at qmac.ca by NOVEMBER 15th,
2015 at 11:59 pm!
Note: 4th year applicants can apply for
the JP CONSULTING MARKETING
EXCELLENCE AWARD for a $1000
grand prize from Prof. John Pliniussen,
given at the conference as well!
9 HOWDO I BECOMEA DELEGATE?
APPLY @
QMAC.CA
APPLY @
QMAC.CA
WHAT WE’RE LOOKING FOR:
What value do you add as a delegate? What marketing skills have you
developed through school or otherwise that make you stand out in a
crowd? Why should we choose you?
10 QUESTION1
WHAT BRAND BEST
REPRESENTS YOU & WHY?
WHAT WE’RE LOOKING FOR:
Show us your marketing knowledge! Apply your marketing skills and sell
yourself here. Why are you like your favourite brand?
11 QUESTION2
MAKE A BOLD PREDICTION
ABOUT THE STATE OF
MARKETING IN 2020.
WHAT WE’RE LOOKING FOR:
We want to know that delegates are up to date on current marketing
trends, and able to extrapolate them 5 years down the road. What are
your thoughts on the state of marketing in 2020?
12 QUESTION3
13 CREATIVEPORTION
MAKE A CREATIVE MARKETING
CAMPAIGN
— D E S C R I B I N G W H Y —
YOU SHOULD BE
A DELEGATE.
WRITE A MARKETING-RELATED
ARTICLE
— T H A T C O U L D B E —
FEATURED ON QMAC’S
NUCLEUS.
OR
14 APPLICATION SUMMARY
LOOKING FOR
CANADA’S BEST
MARKETERS!
Show us your passion
for marketing.
QMAC IS A
COMPETITIVE
CONFERENCE
to get into, so put your
best foot forward!
QMAC 2016 Delegate Warm-Up Slides

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QMAC 2016 Delegate Warm-Up Slides

  • 1.
  • 2. The Queen’s Marketing Association Conference is CANADA’S LARGEST & MOSTPRESTIGIOUS undergraduate marketing conference. QMAC annuallybrings together130 OF CANADA’S BRIGHTESTFUTURE MARKETING LEADERS from coastto coast.It is an unparalleled forum for educationalexperiences andincomparable recruitment & networking opportunities. Now entering its 31st year, QMAC will continueto set an unprecedented standardas the LEADING NORTH AMERICAN UNDERGRADUATE MARKETING EXPERIENCE. 1 WHAT IS QMAC?
  • 3. > > > > > C 1986 2000 2001 2003 2007 Queen’sMarketing Association isformed by Kenneth Wong, nowa distinguished professor at Queen’sUniversity. QMAC leavesthe Howard Johnson and relocatesto the Holiday Inn. QMAC holdsits first annual QMAC Challenge. All QMAC events sponsored by corporate partners. Celebrated 30 yearsof QMAC history. 2 HISTORY OF QMAC The Queen’sMarketing Association holdsits inaugural 2-day conference, which wasthe beginning of QMAC asan organization. > Social media isintegrated into the conferencewith the launch of QMAC onlineand live Twitter feed. 2010 2015
  • 4. • January 7th to 10th, 2016 • Thursday to Saturday night • Holiday Inn Kingston 3 CONFERENCE LOGISTICS DETAILS AT A GLANCE
  • 5. 4
  • 6. 60% 40% INTERNAL EXTERNAL 400APPLICANTS, 130 SELECTED 4TH YEAR 1ST YEAR 2ND YEAR 3RD YEAR 5 OUR DELEGATES: ELITE TALENT
  • 9. 8 WHY BECOME A DELEGATE?
  • 10. Apply at qmac.ca by NOVEMBER 15th, 2015 at 11:59 pm! Note: 4th year applicants can apply for the JP CONSULTING MARKETING EXCELLENCE AWARD for a $1000 grand prize from Prof. John Pliniussen, given at the conference as well! 9 HOWDO I BECOMEA DELEGATE? APPLY @ QMAC.CA APPLY @ QMAC.CA
  • 11. WHAT WE’RE LOOKING FOR: What value do you add as a delegate? What marketing skills have you developed through school or otherwise that make you stand out in a crowd? Why should we choose you? 10 QUESTION1
  • 12. WHAT BRAND BEST REPRESENTS YOU & WHY? WHAT WE’RE LOOKING FOR: Show us your marketing knowledge! Apply your marketing skills and sell yourself here. Why are you like your favourite brand? 11 QUESTION2
  • 13. MAKE A BOLD PREDICTION ABOUT THE STATE OF MARKETING IN 2020. WHAT WE’RE LOOKING FOR: We want to know that delegates are up to date on current marketing trends, and able to extrapolate them 5 years down the road. What are your thoughts on the state of marketing in 2020? 12 QUESTION3
  • 14. 13 CREATIVEPORTION MAKE A CREATIVE MARKETING CAMPAIGN — D E S C R I B I N G W H Y — YOU SHOULD BE A DELEGATE. WRITE A MARKETING-RELATED ARTICLE — T H A T C O U L D B E — FEATURED ON QMAC’S NUCLEUS. OR
  • 15. 14 APPLICATION SUMMARY LOOKING FOR CANADA’S BEST MARKETERS! Show us your passion for marketing. QMAC IS A COMPETITIVE CONFERENCE to get into, so put your best foot forward!