Total Quality Management is a combined effort of both top level management as well as employees of an organization to formulate effective strategies and policies to deliver high quality products which not only meet but also exceed customer satisfaction.
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Total Quality Management is a combined effort of both top level management as well as employees of an organization to formulate effective strategies and policies to deliver high quality products which not only meet but also exceed customer satisfaction.
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Qm0019 foundations of quality managementsmumbahelp
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Qm0010 foundation of quality management
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Spring 2014
Master of Business Administration- MBA Semester 3
QM00 10 - Foundation of Quality Management - 4 Credits
(Book ID: B1240)
Assignment Set - 1 (60 Marks)
Note: Assignment Set -1 must be written within 6-8 pages. Answer all questions.
Q1.a. Describe the main features of Companywide approach on Quality.
Answer : During the 1980s, the concept of "company quality" with the focus on management and
people came to the fore[citation needed]. It was realized that, if all departments approached quality
with an open mind, success was possible if the management led the quality improvement process.
The company-wide quality approach places an emphasis on four aspects[citation needed] :-
1. Elements such as controls, job
b. Write a note on Berry’s dimensions of service quality.5 +5 = 10 marks(200 - 250 words each)
Answer : Service quality can be defined as a customers' perception of how well a service meets or
exceeds their expectations. In most cases service quality is judged by customers, and not by
organisations. This distinction is critical because it forces service marketers to examine their quality
from the customers' viewpoint. For example, a bank may view service quality as having friendly and
knowledgeable employees. However, the customers of this bank may be more concerned with
waiting time, ATM access and security,
Q2.Write short notes on Quality Function Deployment (QFD) process and describe why it is also
called “House of Quality”.10 marks(350-400 words)
Answer : Quality function deployment (QFD) is a “method to transform user demands into design
quality, to deploy the functions forming quality, and to deploy methods for achieving the design
quality into subsystems and component parts, and ultimately to specific elements of the
manufacturing process.”,*1+ as described by Dr. Yogi Akko, who originally developed QFD in Japan in
1966, when the author
Q3.a. Discuss main features of Quality Control and Inspection.
Answer : Quality Control
Statistical quality control is one of the tools of scientific management. It has several advantages over
100 per cent inspection. These are:
(I) Reductions in costs: since only a fraction of output is inspected costs of inspection are greatly
reduced.
2. (ii) Greater efficiency: Not only there is
b. ‘A quality team is a good team of good people’ Substantiate.5 +5 = 10 marks(20 (200 - 250
words each)
Answer : To be a team they have to work together, have respect for each other, and help one
another when needed. They must understand each other’s views and respect them.
A good team consists of people who are communicative, cooperative, problem solvers and
respectful individuals. Being good
Q4.What are organizational Processes and how are they influenced by Quality thinking?10
marks(350-400 words)
Answer : The Organizational Process
Organizing, like planning, must be a carefully worked out and applied process. This process involves
determining what work is needed to accomplish the goal, assigning those tasks to individuals, and
arranging those individuals in a decision-making framework (organizational structure). The end
result of the organizing process is an organization — a whole consisting of unified parts acting in
harmony to execute tasks to achieve goals, both effectively and efficiently.
A properly implemented organizing process should result in a work environment where all team
members are aware of their responsibilities.
Q5.What is service quality? What are the internal and external measures of service quality?
10 marks(350-400 words)
Answer : Service quality is a comparison of expectations with performance.
A business with high service quality will meet customer needs whilst remaining economically
competitive.[2] Improved service quality may increase economic competitiveness.
This aim may be achieved by understanding and improving operational processes; identifying
problems quickly and systematically;
Q6.“Quality is the new buzzword and is dominating business processes and services like never
before”, Justify.10 marks(350-400 words)
Answer : Today IT outsourcing to India has become more about high quality rather than reduced
cost. Quality is the new buzzword and is dominating business processes and services like never
before. Indian companies are now focusing on process reengineering, quality improvement, training
and certification level achievements. Many of the ITES-BPO companies in India now have specialized
quality departments that are responsible for ensuring accurate, reliable services to their customers.
The spotlight in Indian centres is now focused on ensuring standards of quality that are at par with, if
not superior to their counterparts abroad
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