Pursuit works with organizations to craft effective communications strategies and messages tailored to specific audiences. They advise on the best channels to use, such as social media, print, video, or events. Pursuit helped many clients achieve their business goals through targeted communication campaigns, such as helping a CEO effectively communicate their business plan, boosting sales for a company in new markets, and winning a large outsourcing contract. Pursuit's services include creating films, designing engaging presentations and events, developing branding, and providing executive coaching.

1. HELPING BUSINESSES WIN BUSINESS

2. PURSUIT works with organisations when they
need to talk to their customers or employees.
We’re guardians of your message. We’ll help you craft the right message for your
audience and advise on the right channels to reach them with the greatest impact.
We can deliver comfortably across all channels or we’ll happily work with your existing
agencies. Why? Because we only care about the message and your audience.

3. Social media
PR
Film
Intranet
Business TV
EXTERNAL
AUDIENCES:
Customers
INTERNAL
AUDIENCES:
Employees
Partners
Virtual
communications
Physical
Communications
Training
Conferences
Newsletters
Exhibitions
Showcase Events
Print
Webcasts
PURSUIT sits right
slap bang in the
middle. We’re all
about the message.
RIGHT MESSAGE. RIGHT CHANNEL. RIGHT AUDIENCE

4. You achieved the difficult balancing act
of helping our CEO present our Business
Plan in a simple and clear way that could
be understood by all customers.
BRIAN BENNETT | Head of Corporate Affairs, UK Power Networks
Goal
Secure government funding.
Strategy
Demonstrate to customers how the business plans to deliver the
government’s vision for a low-carbon economy and what it means to them.
Tactic
Produce an engaging video of the CEO outlining the main actions and
benefits supported by a simple booklet targeted at customers, the press and
stakeholders with an interest in electricity distribution.

7. Pursuit re-positioned our
Process Diagnostics business and
built a year long sales campaign to
boost sales in the USA & Middle East.
VINCE CROUD | Business Director, Tracerco
Goal
To achieve double digit sales growth in the USA & Middle East.
Strategy
Develop a targeted, integrated campaign focusing on
the value of Process Diagnostics to the customer.
Tactic
Design creative and compelling content (including a new website)
that differentiates Process Diagnostics in the market.
And resonates with customers & stakeholders.

8. When we need someone to think out of
the box, Pursuit is the agency we turn to.
Theircreativeideasareastunningexample
of how great B2B advertising can be.
DR. KARL-HEINRICH SCHLEEF | John Deere Advertising Agency
Goal
To launch a new Self Propelled Forage Harvester across
Europe, Russia and the CIS.
Strategy
Reposition the new machine as if it was a premium car brand,
supported by a powerful engineering and design story.
Tactic
Create a series of ‘Making of…’ videos complemented by a high quality
book in which the engineers told the development story in their own
words. Write and art direct a brochure with stunning photography.

11. You made National Customer Service
week a real success, helping inspire over
14,500 retailers across the network.
MARK CRANDON | Customer Program Manager, BMW Group UK
Goal
To re-energise 14,500 BMW & MINI retailer staff
across the UK on the importance of customer service.
Strategy
Develop a series of engaging communications that would build
on the momentum of National Customer Service Week.
Tactic
Design fun activities to involve everyone from the car cleaner to
the Sales Manager. Produce daily webcasts from BMW’s Head
Office that promote each day’s activity and build a campaign
microsite for people to upload their stories, photos and videos.

13. We couldn’t have done it without you.
Thanks for all your support
GEORGE ROBERTS | Sales Principal, Kcom Group
Goal
To help win multi million pound Bupa outsource contract.
Strategy
Persuade Bupa that Kcom was the only logical partner to help deliver
their vision for transforming their contact centres.
Tactic
We coached the bid team for their presentation without the need for
any PowerPoint. Which we replaced with a set of A0 sized boards
starting with a Rich Picture of the Kcom vision and delivery model that
simply and clearly explained the key benefits for Bupa.

14. Fabulous film
We understand film and know how to make it work - not just as entertainment
-but as a practical tool for engaging with people on a visceral level.
Memorable events
We’ve organised events for some of the biggest brands in the world, and believe
every event should be a catalyst for change.
Beautiful design
We believe designs should say ‘Look at this’, rather than ‘Look at me’. Our work
is practical and hard working, avoiding the irrelevant and the superfluous.
Engaging presentations
We combine powerful imagery, simple infographics and stunning animations with
a well rehearsed presenter to make your messages stick

15. Brilliant branding
Looking for a distinct visual theme? Our team excel at producing designs that
consistently surprise and inspire
Winning bids
We’ve helped win over £1bn in successful bid campaigns, and will support you in
developing a winning strategy that grabs and holds your potential customer’s attention.
Executive coaching
Transformational coaching that helps your people tap into their inner strengths, stretch
their minds and reach their goals.
Sexy data
Our mobile dashboards provide all the insightful data you need in a sleek, easy-to-use
package, perfect for the Exec on the go.

16. © Copyright Pursuit Communications 2015
Pursuit Communications Ltd, 3rd Floor, 11 Haymarket, London, SW1Y 4BP
Tel: +44 (0) 20 7935 2440 | www.pursuitcomms.com
Right message, right channel,
right audience.
Based in the heart of London.
Experienced in working across
languages and cultures.
Accredited to ISO140001.