The document discusses why parliamentarians and public sector managers need to participate actively in social media. It notes that while using social media can get complicated and challenging, you sometimes have to go with the flow and blog smart. The document also provides an example of how Microsoft handled social media and references the "Sir Humphrey solution" of delegating tasks that are worth doing. It concludes by listing credits for images used.

1. Why parliamentarians and public sector
managers need to participate actively in
social media.

3. It can get complicated

4. And challenging

5. Sometimes you have to go with the flow

6. Blog smart
How Microsoft handled it

8. “If a job's worth doing,
it's worth delegating.”
Sir Humphrey solution

9. Or you could be a player

12. Picture Credits
George – Hugh McLeod – with permission
http://www.gapingvoid.com
Conversation Prism – Brian Solis & Jess3, with permission
http://theconversationprism.com/
All Blacks, France, 2006 – Hills' OE via Flickr
http://www.flickr.com/photos/sonyaandjason/301261680/
Coffee discussion - ucitysoccer via Flickr
http://www.flickr.com/photos/ucitysoccer/3305130131/
AFL – thomasdotorg via Flickr
http://www.flickr.com/photos/thomasrdororg/1022603023/
Flickr pictures are all under Creative Commons licence

13. Government 2.0: Policy & Practice
Parliament House, Canberra, Australia
June 22, 2009
Des Walsh
http://www.deswalsh.com
http://www.slideshare.net/des

14. Q&A