The document outlines plans for creating a public art masterplan for Jacksonville, NC. It discusses the importance of public art and cultural planning for community engagement, economic development, and civic pride. Public art reflects the community, increases tourism, and research shows it leads to higher civic engagement and lower crime rates. The art council supports local artists and produces events like ARTBLOCK Festival to encourage cultural diversity. A vision is proposed that engages the community in defining Jacksonville's public art through a selection process to include functional, historical, or environmental artworks.

1. JACKSONVILLE NC
CREATING A PUBLIC ART MASTERPLAN

2. COMMUNITY IS OUR MISSION…
• Community Engagement
• Art, Culture & Diversity
• Economic Development
• Civic Pride & Social Impact

3. WHAT IS PUBLIC ART?
• Public art is art created for public places. Being public, it’s free &
accessible to everyone.
• Public art is typically created in response to its location, context and
community. It can interpret the history of the place, its people and
may at times address a social or environmental issue. When created in
collaboration with the community, it reflects the ideas and values of
those for whom it’s created.

4. WHY INVEST IN PUBLIC ART AND PLANNING?
• Public Art simultaneously generates tourism and community interest,
which can impact earned income for area businesses and tax revenue for
communities. 68% of American adult travelers include a cultural, arts,
heritage or historic activity or event when traveling 50 miles or more.
• Public Art in Community Planning creates revitalization, civic engagement
and social impact.
“The difference between utility and utility plus beauty
is the difference between telephone wires and a spider web.”
– Edwin Way Teal

5. WHAT IS THE IMPACT OF ART PARTNERSHIPS
• Art Agencies/Councils typically lead community cultural planning efforts.
In communities with a cultural plan, funding sources and support grow
at a faster rate.
• Art Agencies/Councils help leverage partnerships to increase innovative
educational opportunities and help prepare students for millennial jobs.

6. WHAT IS THE IMPACT OF ART PARTNERSHIPS
• Research shows community cultural arts development creates
positive social impact:
• Higher civic engagement
• Higher child welfare
• Lower crime rates
• Lower poverty rates

7. WHAT IS THE IMPACT OF ART PARTNERSHIPS
• The Art Council supports local arts organizations and creative
projects in Jacksonville and Onslow County through subgrants
and other promotional support.
• The Art Council provides support and services for established
and emerging artists through gallery shows, workshops, retail
space/sales, art events and community programs.

8. WHAT IS THE IMPACT OF ART PARTNERSHIPS
• The Art Council with support from strategic partners, produces
the annual ARTBLOCK Festival with visual artists, music, dance,
theater, plein air events and children’s activities in downtown
Jacksonville.
• The Art Council actively encourages cultural diversity and
representation in all efforts. The arts are conducive to
experiencing and appreciating diverse cultural expressions.

9. WHAT COULD ART PRODUCTS LOOK LIKE?
• That’s up to us. Our community and art commission will select art products.
Works may be functional, historical, architectural, aesthetic, or environmental.

10. OUR COMMUNITY IS WORTH DEVELOPING
• Our citizens deserve a voice in defining Jacksonville’s public art
vision.
• Our community has made leaps forward with “Clean & Green”
but we are still lacking in cultural arts presence, opportunities
and tourism.

11. OUR COMMUNITY IS WORTH DEVELOPING
• Our citizens should benefit from the revenue increases of
developed cultural tourism.
• Downtown redevelopment is an important objective. City staff are
working to help revitalize neighborhoods in need. Cultural arts
development is an important factor in the success of those
initiatives.

12. A VISION FOR ENGAGEMENT
• Community Engagement
• Art, Culture & Diversity
• Economic Development
• Civic Pride & Social Impact

13. THANK YOU
LEARN MORE AT JAXARTS.COM