The document outlines a plan for a mobile site for a hotel that aims to attract international tourists aged 25-50 and new generation customers. It discusses targeting this audience to find the hotel attractive and book rooms directly from their mobile devices. The mobile site will focus on essential elements like services, pictures, prices, interactivity and contact details to create an easy to use experience. Screenshots are included and the plan explains that the new mobile site simplifies information, uses more pictures and less text for a more attractive experience tailored for mobile users.