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This document discusses props commonly used in gangster films to portray gangster characters, including watches, bowler hats, cigars, cigarettes, money, and expensive sunglasses. Cigars often represent power and status, as gangsters in movies are depicted as powerful figures. Money is shown to demonstrate how gangsters earn wealth through criminal activities and group operations. Sunglasses help gangsters look wealthy and intimidating.
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Demographic of thriller
The document discusses the results of a survey conducted to help determine key aspects for a thriller film. The survey found that the filmmaker should appeal to both male and female audiences. It also found that the movie Orphan was a popular thriller reference. Respondents' biggest fears involved sharks, clowns, and other scary characters that could be incorporated. Most respondents were younger and used current technology, so dated references should be avoided. Horror elements like gore and death were preferred within the thriller genre. Respondents also preferred the thriller to be set in a city location.
Props within thrillers
This document discusses props commonly used in thriller movies and what they represent. Necklaces can symbolize a past love or contain a secret. Fake blood is important for realistic violence scenes given ethical and sanitary concerns. Weapons set the tone of danger and establish worry for victims. Overall, props are used to add suspense and make the movie setting feel realistic by portraying characters and clues through everyday items.
Question 4
The target audience for Gemini is horror fans and those who enjoy jump scares. While the film has an 18 rating due to blood and gore shown later, teenagers may also enjoy the adrenaline rush of the slasher genre. The film appeals more to male audiences given its gory nature, though it is intended for both male and female viewers. Gemini takes inspiration from classic slasher films like Halloween through the use of a masked and mysterious killer meant to intimidate the audience.
Question Analysis
The document summarizes the results of a questionnaire about horror film preferences. Most participants were teenagers, who preferred teen-focused horror films. They wanted to see blood and weapons in trailers. Participants heard about horror films mainly from TV and the internet. Most wanted the lead character to be female. Darkness and knives were seen as important horror film elements. Participants were drawn to horror films by trailers and wanted film franchises to have a trilogy storyline. Most consumed horror films by going to the cinema.
Question anaslyis
The document summarizes the results of a questionnaire about horror film preferences. Most participants were teenagers, the target audience. They preferred teen-focused horror films and trailers showing blood and weapons. Participants heard about horror films mainly from TV and the internet. Most wanted the lead character to be female. Darkness and knives were seen as important horror film elements. Participants were drawn to horror films by trailers and wanted film franchises of at least a trilogy. Most consumed films by going to the cinema.
Section 4 2
The document summarizes the results of a questionnaire about preferences for thriller films. Some key findings were that most people fear death and prefer the hero to survive. Respondents wanted the hero to be identified at the start and be an ordinary person rather than having special abilities. Bold text was preferred over capital letters. Most wanted the villain to die and for there to be a plot twist ending. The city was the preferred setting over other options. Crime was the preferred genre. Males were preferred for both the hero and villain roles. Adults were preferred for the villain age rather than children.
Sexuality and stereotypes
The document discusses stereotypes related to different sexualities portrayed in media. It provides examples of common stereotypes applied to homosexuals, bisexuals, and heterosexuals. These include portrayals of all homosexual men as feminine or different, the idea that homosexuals cannot marry or have children, and that bisexuality is not real or people are just confused. The document also analyzes a still shot from a TV show to identify multiple stereotypes of homosexuality represented, such as feminine clothing, makeup, bright colors, and being in a setting like a gay bar.
Section 4 2
The document summarizes the results of a questionnaire about preferences for thriller films. It found that most people fear death and prefer the hero to live. Respondents wanted the hero and villain's identities to be clear. An ordinary protagonist was preferred over one with special abilities. Bold text was favored over capital letters. Most wanted the villain to die and a plot twist ending. The preferred setting was a city. Crime was the most popular thriller genre. Males were preferred as the stronger action hero gender. The main respondents were aged 16-17. Adults were preferred as villains over children.
Recommended
Demographic of thriller
The document discusses the results of a survey conducted to help determine key aspects for a thriller film. The survey found that the filmmaker should appeal to both male and female audiences. It also found that the movie Orphan was a popular thriller reference. Respondents' biggest fears involved sharks, clowns, and other scary characters that could be incorporated. Most respondents were younger and used current technology, so dated references should be avoided. Horror elements like gore and death were preferred within the thriller genre. Respondents also preferred the thriller to be set in a city location.
Props within thrillers
This document discusses props commonly used in thriller movies and what they represent. Necklaces can symbolize a past love or contain a secret. Fake blood is important for realistic violence scenes given ethical and sanitary concerns. Weapons set the tone of danger and establish worry for victims. Overall, props are used to add suspense and make the movie setting feel realistic by portraying characters and clues through everyday items.
Question 4
The target audience for Gemini is horror fans and those who enjoy jump scares. While the film has an 18 rating due to blood and gore shown later, teenagers may also enjoy the adrenaline rush of the slasher genre. The film appeals more to male audiences given its gory nature, though it is intended for both male and female viewers. Gemini takes inspiration from classic slasher films like Halloween through the use of a masked and mysterious killer meant to intimidate the audience.
Question Analysis
The document summarizes the results of a questionnaire about horror film preferences. Most participants were teenagers, who preferred teen-focused horror films. They wanted to see blood and weapons in trailers. Participants heard about horror films mainly from TV and the internet. Most wanted the lead character to be female. Darkness and knives were seen as important horror film elements. Participants were drawn to horror films by trailers and wanted film franchises to have a trilogy storyline. Most consumed horror films by going to the cinema.
Question anaslyis
The document summarizes the results of a questionnaire about horror film preferences. Most participants were teenagers, the target audience. They preferred teen-focused horror films and trailers showing blood and weapons. Participants heard about horror films mainly from TV and the internet. Most wanted the lead character to be female. Darkness and knives were seen as important horror film elements. Participants were drawn to horror films by trailers and wanted film franchises of at least a trilogy. Most consumed films by going to the cinema.
Section 4 2
The document summarizes the results of a questionnaire about preferences for thriller films. Some key findings were that most people fear death and prefer the hero to survive. Respondents wanted the hero to be identified at the start and be an ordinary person rather than having special abilities. Bold text was preferred over capital letters. Most wanted the villain to die and for there to be a plot twist ending. The city was the preferred setting over other options. Crime was the preferred genre. Males were preferred for both the hero and villain roles. Adults were preferred for the villain age rather than children.
Sexuality and stereotypes
The document discusses stereotypes related to different sexualities portrayed in media. It provides examples of common stereotypes applied to homosexuals, bisexuals, and heterosexuals. These include portrayals of all homosexual men as feminine or different, the idea that homosexuals cannot marry or have children, and that bisexuality is not real or people are just confused. The document also analyzes a still shot from a TV show to identify multiple stereotypes of homosexuality represented, such as feminine clothing, makeup, bright colors, and being in a setting like a gay bar.
Section 4 2
The document summarizes the results of a questionnaire about preferences for thriller films. It found that most people fear death and prefer the hero to live. Respondents wanted the hero and villain's identities to be clear. An ordinary protagonist was preferred over one with special abilities. Bold text was favored over capital letters. Most wanted the villain to die and a plot twist ending. The preferred setting was a city. Crime was the most popular thriller genre. Males were preferred as the stronger action hero gender. The main respondents were aged 16-17. Adults were preferred as villains over children.
Poster
The document provides analysis of various movie posters and trailers. It examines elements like the main characters, release date, genre cues from images of weapons/fighting/boats, and calls out elements meant to appeal to different audiences like comedy, action, or romance. Key details like the film title, stars, and ways to get more information are prominently featured to attract interest.
Pitch and ancillary tasks
The document provides details about a proposed psychological thriller film and trailer, including the plot, target audience, and rationale for partnering with New Line Cinema for distribution. Some key points:
- The film's plot follows a man struggling with schizophrenia after his daughter is murdered, as he tries to find the killer while questioning his own sanity.
- The target audience is ages 18-32, with a slightly higher female demographic. They enjoy music, movies, and socializing with friends and family.
- New Line Cinema is proposed as the film studio because they have successfully distributed many similar psychological thriller films in the past.
Conventions key note
The document discusses conventions used and challenged in the author's short thriller film. Some conventions utilized included limited characters, a short runtime of 5 minutes, and the protagonist being the only one who can solve the central problem. One convention challenged was not resolving the central enigma, instead ending on a cliffhanger. Another challenged convention was not showing or identifying the antagonist, leaving them unknown to the audience. Lastly, the author developed the convention of omitting non-diegetic music, instead using only natural location sounds.
Task 5
primary, secondary and additional audience, audience segment, aspect of the film, why does it work for this audience, females, males and extreme sports athletics,
Question 1
This document summarizes different elements of a student film project including:
1) The title of the film suggests something will end in death.
2) The setting is a run-down garage, similar to how real films choose locations.
3) Camera work and editing were done, including changing to black and white, similar to real film editing.
4) The story begins with a flashback of a girl holding a bloody knife, suggesting she murdered someone.
Crime genre
This document analyzes and compares the genres and features of three different film trailers. It finds that while they are all primarily in the crime genre, they each incorporate other genres like romance and comedy as well. The trailers make use of special effects like explosions and employ soundtracks to help set tone and create suspense. The intended audiences appear to be teenagers, young adults, and those interested in the books or games the films are based on. Common features across the crime genre trailers are guns, fights, car chases, and explosions.
Abda aslam audience research
The document discusses superhero films and their success. It provides details on some of the highest grossing superhero films, reasons for their popularity, and common elements that attract audiences. Specifically, it notes that superhero films tend to be action-packed with well-known characters, stars, and storylines that audiences enjoy and find exciting. It also gathered opinions from focus groups that highlighted typical story elements but also a desire for more unique plots in the genre.
Unit 40 lo2
The document provides details about a proposed 90-minute horror film with a budget of approximately £800,000. It will be funded through private UK businesses. The film follows three main actors - Sean Pertwee, Georgia King, and Robert Sheehan - who must work as a team to survive a zombie outbreak and find an immune survivor to research a cure. It aims to appeal to audiences aged 15-25 in the UK and will receive an 18 rating due to its violence and gore.
Film
The document outlines a thriller film called "Run for Her Life". The film will be shot in and around Cambridge, England. It tells the story of a boy who gets in trouble with his former friend from a gang. He owes them money and if he does not pay, they will kidnap and possibly kill his girlfriend. When he fails to pay, they call him and say they have taken his girlfriend. He then must search the streets to find her and pay the gang, but it may already be too late.
Me and my movies
This document discusses reception theory and how audiences interpret films differently based on their backgrounds. It analyzes several films including the Batman trilogy, Rush, This is the End, and This is Spinal Tap. The audience's reactions to these films are influenced by factors like their age, gender, culture and whether they enjoy the genre. Star theory, which suggests audiences are drawn to films because of famous actors, is also examined.
Ideal audience member
The document describes the ideal audience for a horror film. They would have a keen interest in horror films and be open to exploring different genres of music, television shows, and movies. The ideal viewer is creative, passionate about various artistic works, and willing to give different types of content a chance without being too harsh of a critic.
Table
The document analyzes how different themes and elements in a horror movie would appeal to different target audiences. It divides the audiences into primary, secondary, and additional. It states that elements like gore/blood, music, monsters, and narrative would mostly appeal to the secondary audience of male horror movie enthusiasts. Elements like the female stars and drama would mostly appeal to the primary audience of empowered women. Elements like adventure, caving, extreme sports, and the director Neil Marshall would mostly appeal to the additional audience of extreme sports enthusiasts.
Analysis 2 Fight club
The trailer for Fight Club uses sound, editing, titles/credits, shots, mise-en-scene, and narrative to attract audiences. Strange dialogue and a voiceover explaining the development of "Fight Club" intrigue viewers. As the trailer progresses, the pace and violence increase. Famous actor names and references to other films build credibility. Shots establish characters and their personalities. Costumes, lighting, and locations provide context. While revealing some of the plot, the trailer leaves enough unanswered to motivate viewers to see the full film.
Secondary Research Summary
The participant provided feedback on a TV spot trailer for a film. The majority had a positive reaction and interest in watching the film based on the trailer. Some felt it did not provide enough information to interest them. Based on the feedback, the creator can see that the level of information intrigued most audiences, but that a longer trailer with more information could appeal to a wider audience. The soundtrack was also engaging.
Question 2
The document discusses the branding and genre conventions used in the marketing for a film called "Rivals". It analyzes the poster, trailer, and magazine cover created to promote the film. These materials used similar colors, fonts, and styling to portray the film as a gangster/crime genre piece. The narrative theme, characters, and target audience were also designed based on conventions of the gangster film genre. Criminal activity and rival gangs were portrayed through imagery of guns, suits, and the film's title of "Rivals". The main character was styled after typical depictions of gangsters to appeal to the primary target audience of 15-24 year old males from an average working class background.
Codes and conventions
There are two main ways to analyze a film: genre analysis and auteur theory. Genre analysis looks at how a film follows or breaks conventions of its genre, like how Halloween adheres to horror tropes. Auteur theory examines a director's unique stylistic choices that break conventions, like how Quentin Tarantino's Pulp Fiction uses a nonlinear narrative. The document then discusses using genre analysis to examine the James Bond film Quantum of Solace and how it fits action movie conventions, before contrasting it with Leon by Luc Besson, an auteur film that breaks several action norms.
Trailer research drama
The trailer for the film The Football Factory is over 1 minute and 30 seconds long, showing it is not a teaser trailer. It reveals the protagonist is involved in a football gang and the film follows his story. Fast cuts and a narration at the beginning set the serious and aggressive tone. The target audience is young male adults in the UK who can relate to the English football teams and crime depicted, which has been a problem associated with football there.
Evaluation
The document summarizes how a student's media product uses conventions of the thriller genre in its opening sequence. It discusses three main conventions used: 1) use of weapons like guns to build suspense and tension, 2) a crime-based narrative similar to films like The Dark Knight, and 3) the protagonist fighting antagonists. It also represents its main character and the antagonists in stereotypical ways based on their clothing, and discusses how the media product portrays social groups like the working class and upper class involved in drug trafficking. Finally, it analyzes the intended target audience for the media product.
Evaluation
The document discusses how the media product represents particular social groups and who the target audience would be. It represents upper class drug lords negatively by showing them gambling drugs. It also represents young males negatively by showing the protagonist with a gun and killing someone. The target audience is identified as being ages 15-25, mostly male but also appealing to females. The target social classes are identified as E, D, C1, C2 and B. The psychographic groups most likely to be the audience are identified as "The Strugglers" and "The Mainstream" as they are more likely to engage in behaviors involving alcohol and drugs.
Mise en-scene 3 trailers
Low key lighting is commonly used in horror films and trailers to build suspense and inspire fear in viewers by making scenes darker and obscuring what may happen. This mimics how humans actually feel more frightened in low light situations where our surroundings are unknown. Facial expressions seen in the trailers are important for conveying how characters feel and react to scary situations, so viewers can relate to them and try to guess what may occur. Typical settings shown are within cities rather than isolated areas, making the threat of harm seem more possible and personal to viewers who can imagine it occurring where they live. Props like weapons are also used to suggest the threat of violence and allow viewers to assess characters' mindsets or the antagonist's
More on narrative
Unrestricted narrative provides the audience with more information than the characters through techniques like foreshadowing danger or revealing backstories. Restricted narrative leaves some details unknown to keep the audience engaged by presenting "enigma codes" for them to solve. Enigma codes can be created through fast editing, flashbacks raising unanswered questions, or important props whose purpose remains unclear. The use of both narrative styles aims to engage audiences in horror films by balancing revealed and unknown information.
4. fmp proposal
1. The product is a horror film called "Night Snatcher" that aims to entertain audiences. It will use an eye-catching film poster, DVD cover, and film trailer to advertise the film and convey its entertainment purpose.
2. The film is in the horror/slasher genre and involves a serial killer known as the "Night Snatcher" who takes victims at night. The film follows a prisoner trying to escape and kill/capture the Night Snatcher.
3. Research on horror film elements like colors, fonts, jump scares, and suspense will inform the design of the poster, DVD cover, and trailer to attract audiences and make the trailer interesting. The target
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Poster
The document provides analysis of various movie posters and trailers. It examines elements like the main characters, release date, genre cues from images of weapons/fighting/boats, and calls out elements meant to appeal to different audiences like comedy, action, or romance. Key details like the film title, stars, and ways to get more information are prominently featured to attract interest.
Pitch and ancillary tasks
The document provides details about a proposed psychological thriller film and trailer, including the plot, target audience, and rationale for partnering with New Line Cinema for distribution. Some key points:
- The film's plot follows a man struggling with schizophrenia after his daughter is murdered, as he tries to find the killer while questioning his own sanity.
- The target audience is ages 18-32, with a slightly higher female demographic. They enjoy music, movies, and socializing with friends and family.
- New Line Cinema is proposed as the film studio because they have successfully distributed many similar psychological thriller films in the past.
Conventions key note
The document discusses conventions used and challenged in the author's short thriller film. Some conventions utilized included limited characters, a short runtime of 5 minutes, and the protagonist being the only one who can solve the central problem. One convention challenged was not resolving the central enigma, instead ending on a cliffhanger. Another challenged convention was not showing or identifying the antagonist, leaving them unknown to the audience. Lastly, the author developed the convention of omitting non-diegetic music, instead using only natural location sounds.
Task 5
primary, secondary and additional audience, audience segment, aspect of the film, why does it work for this audience, females, males and extreme sports athletics,
Question 1
This document summarizes different elements of a student film project including:
1) The title of the film suggests something will end in death.
2) The setting is a run-down garage, similar to how real films choose locations.
3) Camera work and editing were done, including changing to black and white, similar to real film editing.
4) The story begins with a flashback of a girl holding a bloody knife, suggesting she murdered someone.
Crime genre
This document analyzes and compares the genres and features of three different film trailers. It finds that while they are all primarily in the crime genre, they each incorporate other genres like romance and comedy as well. The trailers make use of special effects like explosions and employ soundtracks to help set tone and create suspense. The intended audiences appear to be teenagers, young adults, and those interested in the books or games the films are based on. Common features across the crime genre trailers are guns, fights, car chases, and explosions.
Abda aslam audience research
The document discusses superhero films and their success. It provides details on some of the highest grossing superhero films, reasons for their popularity, and common elements that attract audiences. Specifically, it notes that superhero films tend to be action-packed with well-known characters, stars, and storylines that audiences enjoy and find exciting. It also gathered opinions from focus groups that highlighted typical story elements but also a desire for more unique plots in the genre.
Unit 40 lo2
The document provides details about a proposed 90-minute horror film with a budget of approximately £800,000. It will be funded through private UK businesses. The film follows three main actors - Sean Pertwee, Georgia King, and Robert Sheehan - who must work as a team to survive a zombie outbreak and find an immune survivor to research a cure. It aims to appeal to audiences aged 15-25 in the UK and will receive an 18 rating due to its violence and gore.
Film
The document outlines a thriller film called "Run for Her Life". The film will be shot in and around Cambridge, England. It tells the story of a boy who gets in trouble with his former friend from a gang. He owes them money and if he does not pay, they will kidnap and possibly kill his girlfriend. When he fails to pay, they call him and say they have taken his girlfriend. He then must search the streets to find her and pay the gang, but it may already be too late.
Me and my movies
This document discusses reception theory and how audiences interpret films differently based on their backgrounds. It analyzes several films including the Batman trilogy, Rush, This is the End, and This is Spinal Tap. The audience's reactions to these films are influenced by factors like their age, gender, culture and whether they enjoy the genre. Star theory, which suggests audiences are drawn to films because of famous actors, is also examined.
Ideal audience member
The document describes the ideal audience for a horror film. They would have a keen interest in horror films and be open to exploring different genres of music, television shows, and movies. The ideal viewer is creative, passionate about various artistic works, and willing to give different types of content a chance without being too harsh of a critic.
Table
The document analyzes how different themes and elements in a horror movie would appeal to different target audiences. It divides the audiences into primary, secondary, and additional. It states that elements like gore/blood, music, monsters, and narrative would mostly appeal to the secondary audience of male horror movie enthusiasts. Elements like the female stars and drama would mostly appeal to the primary audience of empowered women. Elements like adventure, caving, extreme sports, and the director Neil Marshall would mostly appeal to the additional audience of extreme sports enthusiasts.
Analysis 2 Fight club
The trailer for Fight Club uses sound, editing, titles/credits, shots, mise-en-scene, and narrative to attract audiences. Strange dialogue and a voiceover explaining the development of "Fight Club" intrigue viewers. As the trailer progresses, the pace and violence increase. Famous actor names and references to other films build credibility. Shots establish characters and their personalities. Costumes, lighting, and locations provide context. While revealing some of the plot, the trailer leaves enough unanswered to motivate viewers to see the full film.
Secondary Research Summary
The participant provided feedback on a TV spot trailer for a film. The majority had a positive reaction and interest in watching the film based on the trailer. Some felt it did not provide enough information to interest them. Based on the feedback, the creator can see that the level of information intrigued most audiences, but that a longer trailer with more information could appeal to a wider audience. The soundtrack was also engaging.
Question 2
The document discusses the branding and genre conventions used in the marketing for a film called "Rivals". It analyzes the poster, trailer, and magazine cover created to promote the film. These materials used similar colors, fonts, and styling to portray the film as a gangster/crime genre piece. The narrative theme, characters, and target audience were also designed based on conventions of the gangster film genre. Criminal activity and rival gangs were portrayed through imagery of guns, suits, and the film's title of "Rivals". The main character was styled after typical depictions of gangsters to appeal to the primary target audience of 15-24 year old males from an average working class background.
Codes and conventions
There are two main ways to analyze a film: genre analysis and auteur theory. Genre analysis looks at how a film follows or breaks conventions of its genre, like how Halloween adheres to horror tropes. Auteur theory examines a director's unique stylistic choices that break conventions, like how Quentin Tarantino's Pulp Fiction uses a nonlinear narrative. The document then discusses using genre analysis to examine the James Bond film Quantum of Solace and how it fits action movie conventions, before contrasting it with Leon by Luc Besson, an auteur film that breaks several action norms.
Trailer research drama
The trailer for the film The Football Factory is over 1 minute and 30 seconds long, showing it is not a teaser trailer. It reveals the protagonist is involved in a football gang and the film follows his story. Fast cuts and a narration at the beginning set the serious and aggressive tone. The target audience is young male adults in the UK who can relate to the English football teams and crime depicted, which has been a problem associated with football there.
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Similar to Prop's list
Evaluation
The document summarizes how a student's media product uses conventions of the thriller genre in its opening sequence. It discusses three main conventions used: 1) use of weapons like guns to build suspense and tension, 2) a crime-based narrative similar to films like The Dark Knight, and 3) the protagonist fighting antagonists. It also represents its main character and the antagonists in stereotypical ways based on their clothing, and discusses how the media product portrays social groups like the working class and upper class involved in drug trafficking. Finally, it analyzes the intended target audience for the media product.
Evaluation
The document discusses how the media product represents particular social groups and who the target audience would be. It represents upper class drug lords negatively by showing them gambling drugs. It also represents young males negatively by showing the protagonist with a gun and killing someone. The target audience is identified as being ages 15-25, mostly male but also appealing to females. The target social classes are identified as E, D, C1, C2 and B. The psychographic groups most likely to be the audience are identified as "The Strugglers" and "The Mainstream" as they are more likely to engage in behaviors involving alcohol and drugs.
Mise en-scene 3 trailers
Low key lighting is commonly used in horror films and trailers to build suspense and inspire fear in viewers by making scenes darker and obscuring what may happen. This mimics how humans actually feel more frightened in low light situations where our surroundings are unknown. Facial expressions seen in the trailers are important for conveying how characters feel and react to scary situations, so viewers can relate to them and try to guess what may occur. Typical settings shown are within cities rather than isolated areas, making the threat of harm seem more possible and personal to viewers who can imagine it occurring where they live. Props like weapons are also used to suggest the threat of violence and allow viewers to assess characters' mindsets or the antagonist's
More on narrative
Unrestricted narrative provides the audience with more information than the characters through techniques like foreshadowing danger or revealing backstories. Restricted narrative leaves some details unknown to keep the audience engaged by presenting "enigma codes" for them to solve. Enigma codes can be created through fast editing, flashbacks raising unanswered questions, or important props whose purpose remains unclear. The use of both narrative styles aims to engage audiences in horror films by balancing revealed and unknown information.
4. fmp proposal
1. The product is a horror film called "Night Snatcher" that aims to entertain audiences. It will use an eye-catching film poster, DVD cover, and film trailer to advertise the film and convey its entertainment purpose.
2. The film is in the horror/slasher genre and involves a serial killer known as the "Night Snatcher" who takes victims at night. The film follows a prisoner trying to escape and kill/capture the Night Snatcher.
3. Research on horror film elements like colors, fonts, jump scares, and suspense will inform the design of the poster, DVD cover, and trailer to attract audiences and make the trailer interesting. The target
Focus group analysis
The focus group was conducted to determine what elements would attract the target horror film audience to a trailer, poster, and magazine cover. Key findings included that the audience preferred posters featuring the villain prominently with the weapon, a font resembling blood splatter, the tagline "He is what he eats", diegetic and foley sounds in the trailer, close-up shots of the villain's face on the magazine cover, a meat cleaver as the weapon, and a costume combining a mask and suit. These elements align with horror conventions and will be incorporated into the media pieces to appeal to the target group.
Question 4
The target audience for the film is 15-30 year olds who enjoy thrillers and crime genres. Younger people can relate to the young characters and storyline about dating and relationships, while older audiences can understand the complex plot. Both males and females are targeted to increase revenue, as men typically enjoy the action and crime elements while women can relate the storyline to their own lives. The ideal viewer has a boring daily life and uses films to experience thrills and danger vicariously. They are up-to-date with modern technology, music trends like indie and rock, and social media platforms. Their style is ordinary and they enjoy gaming in their free time.
Poster Overview
The document analyzes horror movie posters to understand how to effectively design a promotional poster. It discusses several key elements that horror movie posters typically include: images featuring a single person to represent the main character or victim; dark backgrounds with bold, red title fonts to symbolize death; simple title fonts for readability; taglines that create discomfort and fear in viewers; and images showing characters in distress or being attacked to provide a sense of the narrative. Analyzing these common conventions helps the author understand how to satisfy audience expectations while creating a unique yet professional promotional poster.
Focus Group Analysis
The focus group was conducted to inform the creation of marketing materials for a horror film. Participants provided feedback on posters, fonts, taglines, sound design, imagery for a magazine cover, camera angles, weapons, costumes, film titles, and important elements of horror films. Their preferences included silhouettes and weapons on posters, a font resembling blood splatter, the tagline "He is what he eats", diegetic and foley sound, close-up shots of the villain, a meat cleaver weapon, a masked killer in a suit, and the film title "The Human Carvery". Participants said narrative, setting, and villain were most important to make a realistic trailer that would scare audiences.
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Prop's list
- 1. This is an example of a watch which could be used by someone involved in the film opening. These are the type of hats which are going to be used by someone in the film opening. This hat is called a bowler hat. A cigar is used because in most gangster films, a cigar is one of the more traditional components which are used in mob films. This could even represent power as most people in gangster films are regarded as more powerful than others.
- 2. Cigarettes are used in most gangster films aswell. Most gangsters smoke and they can be regarded as the bigger people. Money is used in gangster films because they take part in different crimes and they therefore earn a lot of money. They get rich buy taking part in crimes and that is how they gt money. They usually go in groups with people they know. Sunglasses are used in these type of films because most gangsters need to look good and they buy expensive sunglasses. They will buy the expensive brands as others will think that they are rich.