Online advertising is a marketing strategy that involves the use of the Internet as a medium to obtain website traffic and target and deliver marketing messages to the right customers. Online advertising is geared toward defining markets through unique and useful applications.
Social Media Workshop: Social Advertising OverviewPlaid Swan
A general overview of traditional & social advertising including how social should fit as part of your marketing mix. Focus is on Facebook & Instagram ads, goals, and best practices. Also covers the difference between Facebook promoted and boosted posts. May 2018
Online advertising is a marketing strategy that involves the use of the Internet as a medium to obtain website traffic and target and deliver marketing messages to the right customers. Online advertising is geared toward defining markets through unique and useful applications.
Social Media Workshop: Social Advertising OverviewPlaid Swan
A general overview of traditional & social advertising including how social should fit as part of your marketing mix. Focus is on Facebook & Instagram ads, goals, and best practices. Also covers the difference between Facebook promoted and boosted posts. May 2018
This presentation talks about Internet Advertising and how it plays a crucial role in promoting a brand, product or a service. It lists down various forms of promotion through internet and gives insight on the marketing objectives, customer segments, synergy between other forms of media and most importantly, the benefits.
Online advertising – history, Advantages and DisadvantagesKasey Williams
Online Advertising is form of marketing that runs through the internet and WorldWide Web marketing messages to drive traffic to your website. www.Postingfirst.com
Through a series of case studies, explore how affiliate marketing has grown from text links and banners to geo-targeted mobile campaigns. Discover what market factors drove this growth.
Experience level: Beginner
Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks
Niche/vertical: Affiliate
Eric Collins, COO, Mobile Posse (Twitter @MobilePosse)
Rob Duva, CMO, RingRevenue (Twitter @RingRevenue)
Mark Silliman, CEO, Spadout.com
Carolyn Tang Kmet, Director of Affiliate Marketing, Groupon.com (Twitter @catango)
Beauty and Hygiene products for Mothers (Both maternity and post maternity), Baby care products Digital Media Plan for Delhi NCR. Include options from Hotstar and popular parenting sites
Introduction on how social media has an impact on todays business and how to utilise the current scenario. This PPT talks about basics and target mainly for novice people.
Deliveroo Marketing Plan - Focused on Paid social media StrategyJK Baseer
I have done this yearly planning deck for deliveroo interview LONG Back ago. I put a significant effort, so let me share it here.
The context behind is (as of at that time):
- when deliveroo recently came to singapore, they looked for a paid social advertising expert and also marketing technology focused who can expand their business in australia, middle east.
So based on that, what i did is
- Define what's the objective for each market ( consistent growth, or acquisition focused or initial awareness)
- Define Marketing channels, what could be the target metrics
- Marketing Landscape (current cost, forecasted expenditure)
- Unit Economics based (LTV, frequency, breakeven analysis)
- Finally some tools recommendation to run the marketing
What is Performance Marketing ? This course aims to show that performance marketing is more than just buying media on a performance based model. It includes the Search Marketing and ends with wome thoughts on attribution modeling.
Check out our new mobile platform that can help your business engage and reward your customers. Our platform allows you to reward your customers to promote your brand across their social network. We also offer a tool to help generate new content straight from your customers - who said content generation was expensive?
Check out our deck today!
This presentation talks about Internet Advertising and how it plays a crucial role in promoting a brand, product or a service. It lists down various forms of promotion through internet and gives insight on the marketing objectives, customer segments, synergy between other forms of media and most importantly, the benefits.
Online advertising – history, Advantages and DisadvantagesKasey Williams
Online Advertising is form of marketing that runs through the internet and WorldWide Web marketing messages to drive traffic to your website. www.Postingfirst.com
Through a series of case studies, explore how affiliate marketing has grown from text links and banners to geo-targeted mobile campaigns. Discover what market factors drove this growth.
Experience level: Beginner
Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks
Niche/vertical: Affiliate
Eric Collins, COO, Mobile Posse (Twitter @MobilePosse)
Rob Duva, CMO, RingRevenue (Twitter @RingRevenue)
Mark Silliman, CEO, Spadout.com
Carolyn Tang Kmet, Director of Affiliate Marketing, Groupon.com (Twitter @catango)
Beauty and Hygiene products for Mothers (Both maternity and post maternity), Baby care products Digital Media Plan for Delhi NCR. Include options from Hotstar and popular parenting sites
Introduction on how social media has an impact on todays business and how to utilise the current scenario. This PPT talks about basics and target mainly for novice people.
Deliveroo Marketing Plan - Focused on Paid social media StrategyJK Baseer
I have done this yearly planning deck for deliveroo interview LONG Back ago. I put a significant effort, so let me share it here.
The context behind is (as of at that time):
- when deliveroo recently came to singapore, they looked for a paid social advertising expert and also marketing technology focused who can expand their business in australia, middle east.
So based on that, what i did is
- Define what's the objective for each market ( consistent growth, or acquisition focused or initial awareness)
- Define Marketing channels, what could be the target metrics
- Marketing Landscape (current cost, forecasted expenditure)
- Unit Economics based (LTV, frequency, breakeven analysis)
- Finally some tools recommendation to run the marketing
What is Performance Marketing ? This course aims to show that performance marketing is more than just buying media on a performance based model. It includes the Search Marketing and ends with wome thoughts on attribution modeling.
Check out our new mobile platform that can help your business engage and reward your customers. Our platform allows you to reward your customers to promote your brand across their social network. We also offer a tool to help generate new content straight from your customers - who said content generation was expensive?
Check out our deck today!
StampU is India's first digital loyalty program with a simple visit based reward approach rather than the usual complicated points based reward approach which was the Industry trend. StampU's mission is to make a simple and easy to use loyalty program available to people through which they can earn, visualise and spend their loyalty rewards across multiple merchants.
StampU has created a loyalty ecosystem which is easy and affordable by all categories of merchants. StampU increases customer retention and engagement by 10X.
Available at more than 70+ merchants ( Restaurants, Salons ) in Delhi-NCR.
The Daily Hundred has developed an innovative mobile marketing platform, which businesses can use to turn customers into an extension of their marketing team.
Our platform helps businesses increase brand loyalty, store traffic, customer engagement (both in-store and online) and most importantly, our platform helps increase sales. Marketing teams can use our platform to run unique, location specific and time sensitive marketing campaigns, which encourage users to either create or share branded content. Users receive cash and other great rewards instantly by completing different actions for their favorite brands.
FREE TO JOIN!
Go to www.CashbackTeacher.com/join
Register as a new member
Then connect with Lauren to learn more at CashbackTeacher.com and enter password "go"!
How fluent are you in paid media? The vocabulary that was once exclusive to the advertising industry has become required learning for today's top PR professionals. This quick guide defines key paid media terms and explains why they matter to all communicators.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
The key differences between the MDR and IVDR in the EUAllensmith572606
In the European Union (EU), two significant regulations have been introduced to enhance the safety and effectiveness of medical devices – the In Vitro Diagnostic Regulation (IVDR) and the Medical Device Regulation (MDR).
https://mavenprofserv.com/comparison-and-highlighting-of-the-key-differences-between-the-mdr-and-ivdr-in-the-eu/
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
2. 100’s of Websites Social Networks Search Engines Direct Email Marketing Flyers Posters Promos ME Advertising will ensure up to 100,000 people per week view your offers PromosME Overview
3. A promotion or coupon is an incentive that companies, retail outlets, restaurants and businesses provide to consumers in order to stimulate a purchase. An offer is normally provided with terms of use such as one per user, only valid on a Thursday for example; and normally has an expiration date, such as *Valid until the 15th of December printed on the coupon. Promotions include: Buy one get one free Free Insurance Fly to Paris Business Class 20% off groups Free Lesson with Membership 25% discount 2 for One Offers Special Prices Introductory Offers Upgrades Free Item Offers Group Discounts HOW IT WORKS - PROMOS
4. In times of economic hardship people actively look to save money whilst still enjoying their day to day lives. This drives consumer behavior to actively engage suppliers that offer special offers. Based on our research, when we asked 1000 UAE residents if they would use PromosME on a daily basis 85% of respondents said they would use the application every day or once per week. No YES HOW IT WORKS - PROMOS
5. When asked what they were most likely to use the PromosME application for, the consumers responded with a wide variety of responses. This supports the fact that most businesses can drive value from advertising on the PromosME Engine. HOW IT WORKS - PROMOS
6. User Registers Finds Your Promo Requests Your Code Opts In/Out Of Your Database Gets the Voucher Code Spends Money With You Customers have the option to provide you with their information so you can contact them to follow up the offer or add them to your database. Members have the ability to subscribe to all Promos from a vendor as well ! HOW IT WORKS - CONSUMERS
7. PromosME is a fantastic and cost effective way to communicate your offers to a large number of users instantly, requiring no printing or above the line marketing costs. In the near future PromosME will utilize location based services and SMS notifications for offers! By Vendor By Category Latest By Location By E-Mail By SMS Based on Location Based On Preference In News Letter With Advertising HOW IT WORKS - CONSUMERS
8. Advertisers simply create an account either online or with a PromosME sales rep and then login and list their promotions using the easy to use online form. Details such as terms, expiry date and validity are placed on the form. The Promo is published instantly to hundreds of thousands of PromosME users each month. Just sit back and wait for consumers to use your voucher. Register List Your Promo Define Promo Code Update EPOS * optional Educate Staff Get Customers HOW IT WORKS - ADVERTISERS
9. Advertising on the PromosME platform is easy. We provide a number of ways to further promote your products and services to the wider audience using the PromosME application including display advertising (video, banners, newsletter) and customer engagement with competitions that all drive tangible and measured results for advertisers. Video Advertisement In Email Banner Advertising News Letter Sponsorship Competition Sponsorship HOW IT WORKS - ADVERTISERS
10. Subscription Benefits Compared to Print Media Compared to Radio & TV Advertising Entry Cost 499 USD 2000 USD Plus Per Page Per Issue * 10,000 USD plus per campaign Measured with Vouchers & Clicks Not measured, Circulation Based Not measured medium Cost of Media is Zero – DIY Listing Cost of Design & Print Cost of TVC or Recording can be 1000’s of USD Online and Available Instantly 24 x 7 Available weekly or monthly Available after media production, based on allocated slot Tangible Impact on Consumer Spend Brand Promotion & single 1 voucher Brand & Promotion Only Data Acquisition to Build Database Zero Data Acquisition Zero Data Acquisition Location Based, Relevant & Targeted Non Targeted Broadcast Based Non Targeted Broadcast Based YOURBENEFITS About H2O New Media
11. Advertising Benefits Compared to Print Media Compared to Radio & TV Advertising Entry Cost 500 USD per 10,000 2000 USD Plus Per Page Per Issue 10,000 USD plus per campaign Measured with Views & Clicks Not measured, Circulation Based Not Measured Medium Cost of Banner 199 USD Cost of Print Design – 000’s of USD Cost of TVC or Recording can be 1000’s of USD Online and Available Instantly 24 x 7 Available per issue Available after media production, based on allocated slot TVC shown to relevant users No TVC or Video Capability General Broadcast Medium Quickly Calculate ROI per view, per offer used Hard to define ROI Hard to define ROI Available World Wide on Web Available in Issue / Title Only Available on Channel Only YOUR BENEFITS About H2O New Media
12. Other Benefits Good for the Environment One of the largest benefits of using PromosME is the reduced printing impact it has. Every day there are thousands of vouchers, coupons and promotions printed that are never used. With the PromosME platform dragging promotions into the digital age people only print the vouchers that will be used by the consumer. E-Vouchers Only print as used Less print advertising OTHER BENEFITS About H2O New Media
13. Other Benefits Never Misplace A Voucher Many consumers will cut out vouchers and promotions from the newspaper only to loose them. With PromosMEyour voucher is always available in consumers email systems. The voucher validity is printed on the voucher so you know when it expires and any terms related to the voucher use. Stored in email Stored in promos Always Available OTHER BENEFITS About H2O New Media
14. Other Benefits Consumers now get vouchers and discount coupons when theyneed them, no more trawling through papers to find relevant offers. Consumers simply go to the PromosME website and browse the promotions that are interesting to them. Users see targeted category specific promotions that are up to date, relevant and available 24 x 7 as compared to waiting for a new magazine or print publication to see your offer. Available 24 x 7 Always Online Instant Delivery Always up to date OTHER BENEFITS About H2O New Media
15. Other Benefits The Power Of Community Users have the ability to provide feedback on your promotions. Users that have taken advantage of your Promo can comment on it, such as “Great Service” the feedback is used by you to improve your customer service and deliver more relevant promotions. Comments Ratings Forums OTHER BENEFITS About H2O New Media
16. How many customers do you need? Is the cost affordable to you? Do you want to expand your reach? Would you like to sell more? If so please contact us! Benefits
Welcome to thePromosME Media Agency Pack – this pack is intended for Media & Advertising Agencies in the Middle East Only.
The online marketing for PromosME is significant and will utilise the advanced marketing tools from H2O, the Tiger Fish AdvertisingNetwork and see an HTML email marketing campaign implemented to 140,000 Dubai residents.To add to this, the PromosME platform will be advertised on multiple social community platforms including Facebook and My Space and Search Engines including Google & Yahoo. Offline advertising includes flyers, retail posters and corporate brochures delivered to over 10,000 companies in Dubai. In short the PromosME Team can assure over 100,000 clicks, hits and users visiting the website every month to ensure your promotion gets maximum coverage!
A promotion or coupon is an incentive that companies, retail outlets, restaurants and businesses provide to consumers in order to stimulate a purchase. An offer is normally provided with terms of use such as one per user, only valid on a Thursday for example; and normally has anexpiration date, such as *Valid until the 15th of December printed on the coupon. Promotions include:
Consumers can use PromosME for Free, there is no charge at all to consumers wishing tobenefit from your discount vouchers and coupons. A user simply registers their details, browses all of the great offers and promotions and clicks a button to receive the PROMO voucher instantly for printing online and gets it sent to their email. At this point the user has the option to send YOU the advertiser their name and email details. This allows YOU to build a database of interested consumers for further marketing and sales. If the consumer does not want to provide you with their details you receive an EMAIL message stating that a PromosME user is about to take up your offer. This lets you monitor and manage the volume of discounts provided. Its that simple: a user simply takes the Promo and uses it when spending money on your products and services.
That’s not all, in the Summer version of PromosME users will be able to receive PROMOS directly to their mobile phone via SMS, a user simply requests SMS notifications by SMS and the PROMOSME Engine will look after the rest. The Autumn version of PromosME goes further still by introducing location based services, with location based services enabled a consumer can choose to have your PROMO voucher sent to them when they are close to your store, outlet or office. For example if you own “Lucky Hats Company” Consumers will be sent your PROMO to their mobile when they are in close proximity to your store! Users have complete control over their preferences detailing what, how and when they wish to be sent notifications. Users also receive the PromosME monthly newsletter updating them on some of the great offers available, and you also have the option to provide direct web based TV commercials promoting your products and services to 100,00s of thousands of consumers.
A major benefit of Promos ME is that it allows YOU the advertiser to advertise an UNLIMITED, yes you heard that correctly and UNLIMITED amount of promotional offers throughout the year. You list your promos simply by logging into the easy to use admin console and defining each promotional offer, its terms and its expiry date. If you have an EPOS system Promos codes can also be defined allowing you to track Promos Voucher uptake. If you don’t have an EPOS system simply educate your staff to the fact that they should accept PromosME discount vouchers, we will even provide you with posters to advertise the fact if required. That’s it, now with all of those people visiting the PromosME website you can be assured that people will soon be benefiting from your promotional offer.
If you want to go one stage further we can also help you advertise your company’s products and services with Web Television commercials, in email banner advertising and with newsletter and competition sponsorship.
Now lets consider exactly WHY PromosME makes sound business sense. Like all good business propositions it is a matter of common sense, print publications, TV & Radio channels will charge many thousands of dollars for advertising and you the advertiser have no real way of tracking how your advertising spend is impacting your bottom line. PromosME is a measured advertising platform, not to mention the fact that its available 24 x 7, 365 days a year to the world online, with zero design & print costs to your business.
Entry level prices start at just 499 USD for a year, and that’s for UNLIMITED Promos! How many products and services do you need to sell in a whole year to make a 499 USD profit? 1, 2, 3? Either way it’s a sure fire way to drive new customers and increased profits for your business. Consider the options, many thousands of dollars of dollars on traditional media where you have very little measurement or just a few hundred dollars a year for Unlimited Promos to a guaranteed audience of 100,000 consumers a month. Of course PromosME is the common sense option.
So consider the following, Promos ME provides your company with a new way to communicate with 100,000 potential customers each month. The cost is less than traditional print, radio or TV advertising. How many of these 100,000 visitors a month do you need to use your promo over the course of a whole year for you to be in profit? We bet its not that many! Is the entry level cost of just a few hundred dollars affordable to your business? Can you afford a few hundred USD?Do you want to expand the number of customers your business communicates to each month? Would you like more people to see your company name, and to be updated on your products and services?Would you like to sell more ? Of course the answer is probably yes, would you like to sell more at reduced cost? Remember you can offer an unlimited number of promotions for your subscription over the course of a year. If the answer to any of these questions is YES then we would be delighted to work with you.