The document outlines an advertising campaign called #BrightenUrTaste for the handbag brand Min and Mon. Min and Mon designs eccentric bags inspired by NYC pop art to add spark to people's lives. The campaign will feature three cinemagraph GIFs posted on Instagram to market a new line of graphic bags to Gen Z and Millennials. The goal is to portray the brand's eccentric image and promote buying handbags that are more fun than ordinary nude bags.