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Project Analysis

For our project we were tasked to create a viral video advertising
another group’s short film, our idea is based on the idea of an angry
bird being shot into a variety of older video games and interacting
with them.

I came up with the idea of this when we were discussing Jedi’s short
film idea, which revolves around gaming , so I came up with the idea
of the angry bird going to different games which we all discussed and
fine tuned to create our final idea and make it something we could
adapt into a viral video.

There’s a few things that would of gone better if given more time,
experience and a bigger budget on our video:

   1. The first would just be making the overall presentation look
      more professional, by that I mean that the look of the live
      action scenes look a little amateurish in comparison to other
      scenes. Also the angry bird could look better in the live action
      scenes and going into the gaming devices itself
   2. The 2nd think would be to organize the production and post
      production better as I feel it was left to one person to do more
      work then everyone in the group, whilst some people didn’t
      even do any real contributing at all.



My contribution to the task:

I think I contributed most to the task as I came up with the idea, did
most of the editing, after effects etc. I will now go into detail into my
contribution on this task.

   1. I was the one that came up with the idea for making it so the
      angry bird would go to other games and what programs we
      would use to do this, I choose after effects and premiere to do
      this as I thought it would be easier to do this as both are quite
      simple to do the animation with and premiere in particular is
      extremely easy to do basic editing with and unlike after effects
      doesn’t has problems with sound.
2. The next thing I did was to draw out detailed drawings of all of
   my story boards, I spend around 6 hours to do around 4 story
   boards and these story boards were detailing all the actions of
   the live action scenes. Then I spent the same amount of time
   and effort detailing the other story boards that detailed what
   would happen in the in game scenes.
3. The next thing I did was to assist Steve with the recording, he
   made sure with me that he had the shots right, in a way I was
   the director whilst he was the cameraman. However he did
   contribute to the placement of quite a few scenes.
4. Once all the scenes were recorded it was Dans job to do the
   editing, however he said he couldn’t find a convertor for
   quicktime files to avi, yet I found one after 5 minutes of looking
   around, making us not be able to finish off what was needed
   until the last weekend forcing me to have to do all the
   aftereffects in effectively one weekend. Yet somehow I was still
   to blame in their eyes, even though it was there inability to do a
   simple task til the last minute which forced me to stay behind
   at college for 5 hours, whilst they left me to do all the
   aftereffects. However Dan didn’t export the RAM preview from
   aftereffects the first time, so I was forced to replace all the
   sound and clips myself, to add sound and also tidy up some of
   the editing, which wasn’t what I assigned myself to do, but I
   wanted it to look presentable so I took it upon myself to finish
   the editing and make sure everything looked good enough to
   present. I basically did all the fine details of the editing and Dan
   just did a rough cut , whilst messing up the sound which I had
   to then fix.
5. After that was all done I had to find and add music to the video,
   which we decided would be best if we used the angry birds
   theme throughout the video, but I decided to have it start once
   the iphone is out of the box to show how the angry bird can
   affect the normal world in more ways then one.

   The problems we had were that we didn’t spread the work
   evenly enough and at times it seems like people just didn’t care
   about the task we were doing and I personally feel that I did
   more then anyone in the group and I hope that this analysis
   and evidence on my blog is proof of this .

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Project analysis

  • 1. Project Analysis For our project we were tasked to create a viral video advertising another group’s short film, our idea is based on the idea of an angry bird being shot into a variety of older video games and interacting with them. I came up with the idea of this when we were discussing Jedi’s short film idea, which revolves around gaming , so I came up with the idea of the angry bird going to different games which we all discussed and fine tuned to create our final idea and make it something we could adapt into a viral video. There’s a few things that would of gone better if given more time, experience and a bigger budget on our video: 1. The first would just be making the overall presentation look more professional, by that I mean that the look of the live action scenes look a little amateurish in comparison to other scenes. Also the angry bird could look better in the live action scenes and going into the gaming devices itself 2. The 2nd think would be to organize the production and post production better as I feel it was left to one person to do more work then everyone in the group, whilst some people didn’t even do any real contributing at all. My contribution to the task: I think I contributed most to the task as I came up with the idea, did most of the editing, after effects etc. I will now go into detail into my contribution on this task. 1. I was the one that came up with the idea for making it so the angry bird would go to other games and what programs we would use to do this, I choose after effects and premiere to do this as I thought it would be easier to do this as both are quite simple to do the animation with and premiere in particular is extremely easy to do basic editing with and unlike after effects doesn’t has problems with sound.
  • 2. 2. The next thing I did was to draw out detailed drawings of all of my story boards, I spend around 6 hours to do around 4 story boards and these story boards were detailing all the actions of the live action scenes. Then I spent the same amount of time and effort detailing the other story boards that detailed what would happen in the in game scenes. 3. The next thing I did was to assist Steve with the recording, he made sure with me that he had the shots right, in a way I was the director whilst he was the cameraman. However he did contribute to the placement of quite a few scenes. 4. Once all the scenes were recorded it was Dans job to do the editing, however he said he couldn’t find a convertor for quicktime files to avi, yet I found one after 5 minutes of looking around, making us not be able to finish off what was needed until the last weekend forcing me to have to do all the aftereffects in effectively one weekend. Yet somehow I was still to blame in their eyes, even though it was there inability to do a simple task til the last minute which forced me to stay behind at college for 5 hours, whilst they left me to do all the aftereffects. However Dan didn’t export the RAM preview from aftereffects the first time, so I was forced to replace all the sound and clips myself, to add sound and also tidy up some of the editing, which wasn’t what I assigned myself to do, but I wanted it to look presentable so I took it upon myself to finish the editing and make sure everything looked good enough to present. I basically did all the fine details of the editing and Dan just did a rough cut , whilst messing up the sound which I had to then fix. 5. After that was all done I had to find and add music to the video, which we decided would be best if we used the angry birds theme throughout the video, but I decided to have it start once the iphone is out of the box to show how the angry bird can affect the normal world in more ways then one. The problems we had were that we didn’t spread the work evenly enough and at times it seems like people just didn’t care about the task we were doing and I personally feel that I did more then anyone in the group and I hope that this analysis and evidence on my blog is proof of this .