We at Web infomatrix offer honest and competent E-commerce services arrayed with features such as payment gateway integration, data management, shopping cart, social networking solutions and a wide range of other services to maintain a perfect establishment with our clients.
We at Web infomatrix offer honest and competent E-commerce services arrayed with features such as payment gateway integration, data management, shopping cart, social networking solutions and a wide range of other services to maintain a perfect establishment with our clients.
This research focuses on the analysis of factors affecting the market share of retailers
in Vietnam. This research uses the 5Ss model of e-marketing to analyze, including Sell,
Serve, and Speak, Save, Sizzle. Both methods of quantitative and qualitative will be used
to conduct the study. In this study, the researchers collected information of customers,
managers, directors in 25 retailers in Vietnam. In each retailer, the researcher delivered
survey questionnaire to 15 people who are customers, managers and directors. The total
number of survey questionnaires delivered is 375 and 360 survey questionnaires were
collected. Research results showed that Cronbach’s Alpha of 05 factors affecting the
market share of the retailers is Sizzle (0.885), save (0.779), Sell (0.757), and Serve (0.709)
and Speak (0.708). This research has proposed some implications for the market share of
retailers, including technology enhancement for full message delivered, approaching to
target customers, improvement of product diversity.
Online advertising – history, Advantages and DisadvantagesKasey Williams
Online Advertising is form of marketing that runs through the internet and WorldWide Web marketing messages to drive traffic to your website. www.Postingfirst.com
XGATE Corporation Limited is the Best Digital Marketing Agency in Hong Kong that has been helping businesses just like yours get ahead through our innovative online marketing services. Our team of experts provides a full suite of high-quality digital marketing solutions including SMS Gateway provider, marketing automation, CRM Marketing, Ecommerce marketing, Retail clienteling software, Social media management, and more. Visit the website to get more details.
You all know the power of social and internet marketing.
Know the Do's and Dont's and become a self sufficient guru in this field.
You don't need to be a marketer to know this.
Get in touch with www.computer-pride.co.ke for further details
Với PangoCDP, việc xử lý dữ liệu khách hàng trở nên đơn giản hơn bao giờ hết. Doanh nghiệp sẽ được giải phóng khỏi sự phức tạp của công nghệ và sự khan hiếm về nhân sự tech, từ đó tập trung nguồn lực vào việc sáng tạo và xây dựng các trải nghiệm xuất sắc trên kênh tương tác “The Master Channel”.
Liên hệ: pangocdp.com
Đặt mua sách: book.pangocdp.com
TRUMPS TRUMPS19CHANNELS FOR GROWTHEVERYTHINGEVE.docxtarifarmarie
TRUMPS TRUMPS
19
CHANNELS
FOR GROWTH
EVERYTHINGEVERYTHING
Get
A startup is a company designed to
grow fast...The only essential thing is
growth. Everything else we associate
with startups follows from growth.
– Paul Graham
Traction Trumps Everything
‘‘
‘‘
Traction is growth. The pursuit of
traction is what defines a startup.
– Traction Book
‘‘ ‘‘
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Get
Almost every failed startup
has a product.
What failed startups don’t
have are enough customers.
– Traction Book
Most Startups End in Failure
‘‘
‘‘
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Get
The #1 reason that we pass on
entrepreneurs we’d otherwise
like to back, is their focusing on
product to the exclusion of
everything else.
– Marc Andreessen
You Need a Traction Strategy
‘‘
‘‘
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Get
If you can get even a single
distribution channel to work, you
have a great business.
If you try for several but don’t
nail one, you’re finished. So it’s worth
thinking really hard about finding the
single best distribution channel.
– Peter Thiel
Find Your Traction Channel
‘‘
‘‘
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Get
The biggest mistake startups make when
trying to get traction is failing to pursue
traction in parallel with product development.
Traction and product development are of equal
importance and should each get about half your
attention. This is what we call the 50% RULE:
You Need To Give Traction
Attention
‘‘
Spend 50% of your time on product
and 50% on traction.
– Traction Book
‘‘
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Get
We interviewed more
than forty successful
founders to educate
you on these
channels.
Startups Get Traction Through
19 Different Channels
40+ Interviews
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this channel successfully:
Get
Viral Marketing
Get your users to market
for you.
CHANNEL 01
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this channel successfully:
Get
Get your name out there
via traditional media.
Public Relations (PR)
CHANNEL 02
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this channel successfully:
Get
Do stunts and treat your
customers outrageously well,
and word will spread.
Unconventional PR
CHANNEL 03
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this channel successfully:
Get
Reach hundreds of millions of
people by advertising on
search engines.
Search Engine Marketing
CHANNEL 04
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this channel successfully:
Get
Advertise on social media
and websites to reach millions
of potential customers.
Social and Display Ads
CHANNEL 05
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this cha.
This research focuses on the analysis of factors affecting the market share of retailers
in Vietnam. This research uses the 5Ss model of e-marketing to analyze, including Sell,
Serve, and Speak, Save, Sizzle. Both methods of quantitative and qualitative will be used
to conduct the study. In this study, the researchers collected information of customers,
managers, directors in 25 retailers in Vietnam. In each retailer, the researcher delivered
survey questionnaire to 15 people who are customers, managers and directors. The total
number of survey questionnaires delivered is 375 and 360 survey questionnaires were
collected. Research results showed that Cronbach’s Alpha of 05 factors affecting the
market share of the retailers is Sizzle (0.885), save (0.779), Sell (0.757), and Serve (0.709)
and Speak (0.708). This research has proposed some implications for the market share of
retailers, including technology enhancement for full message delivered, approaching to
target customers, improvement of product diversity.
Online advertising – history, Advantages and DisadvantagesKasey Williams
Online Advertising is form of marketing that runs through the internet and WorldWide Web marketing messages to drive traffic to your website. www.Postingfirst.com
XGATE Corporation Limited is the Best Digital Marketing Agency in Hong Kong that has been helping businesses just like yours get ahead through our innovative online marketing services. Our team of experts provides a full suite of high-quality digital marketing solutions including SMS Gateway provider, marketing automation, CRM Marketing, Ecommerce marketing, Retail clienteling software, Social media management, and more. Visit the website to get more details.
You all know the power of social and internet marketing.
Know the Do's and Dont's and become a self sufficient guru in this field.
You don't need to be a marketer to know this.
Get in touch with www.computer-pride.co.ke for further details
Với PangoCDP, việc xử lý dữ liệu khách hàng trở nên đơn giản hơn bao giờ hết. Doanh nghiệp sẽ được giải phóng khỏi sự phức tạp của công nghệ và sự khan hiếm về nhân sự tech, từ đó tập trung nguồn lực vào việc sáng tạo và xây dựng các trải nghiệm xuất sắc trên kênh tương tác “The Master Channel”.
Liên hệ: pangocdp.com
Đặt mua sách: book.pangocdp.com
TRUMPS TRUMPS19CHANNELS FOR GROWTHEVERYTHINGEVE.docxtarifarmarie
TRUMPS TRUMPS
19
CHANNELS
FOR GROWTH
EVERYTHINGEVERYTHING
Get
A startup is a company designed to
grow fast...The only essential thing is
growth. Everything else we associate
with startups follows from growth.
– Paul Graham
Traction Trumps Everything
‘‘
‘‘
Traction is growth. The pursuit of
traction is what defines a startup.
– Traction Book
‘‘ ‘‘
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Get
Almost every failed startup
has a product.
What failed startups don’t
have are enough customers.
– Traction Book
Most Startups End in Failure
‘‘
‘‘
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Get
The #1 reason that we pass on
entrepreneurs we’d otherwise
like to back, is their focusing on
product to the exclusion of
everything else.
– Marc Andreessen
You Need a Traction Strategy
‘‘
‘‘
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Get
If you can get even a single
distribution channel to work, you
have a great business.
If you try for several but don’t
nail one, you’re finished. So it’s worth
thinking really hard about finding the
single best distribution channel.
– Peter Thiel
Find Your Traction Channel
‘‘
‘‘
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Get
The biggest mistake startups make when
trying to get traction is failing to pursue
traction in parallel with product development.
Traction and product development are of equal
importance and should each get about half your
attention. This is what we call the 50% RULE:
You Need To Give Traction
Attention
‘‘
Spend 50% of your time on product
and 50% on traction.
– Traction Book
‘‘
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Get
We interviewed more
than forty successful
founders to educate
you on these
channels.
Startups Get Traction Through
19 Different Channels
40+ Interviews
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this channel successfully:
Get
Viral Marketing
Get your users to market
for you.
CHANNEL 01
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this channel successfully:
Get
Get your name out there
via traditional media.
Public Relations (PR)
CHANNEL 02
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this channel successfully:
Get
Do stunts and treat your
customers outrageously well,
and word will spread.
Unconventional PR
CHANNEL 03
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this channel successfully:
Get
Reach hundreds of millions of
people by advertising on
search engines.
Search Engine Marketing
CHANNEL 04
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this channel successfully:
Get
Advertise on social media
and websites to reach millions
of potential customers.
Social and Display Ads
CHANNEL 05
http://bit.ly/GetTraction
http://bit.ly/GetTraction
Companies that have used this cha.
3. OPEN LETTER
Dear customer,
First of all, Viet Tien Manh Joint Stock Company (VTM Group) would like to wish you
happiness and success.
VTM Group was founded in February 2010 with charter capital of 10.000.000.000 Vietnam
Dong. The headquater is in No.35 Chua Lang street, Dong Da district, Hanoi, Vietnam. Being
in 5th
year of operation, VTM Group has completed many projects with both domestic and
foreign partner in fields of: online advertising, technology, asset management and human
resource.
As a company develop in field of online business, we understand the fierce competition of the
market. Therefore, we especially concern about improving quality of services which is key
factor for customer believe. So, VTM Group now receives truth and choice from more and
more customers. We understand that we can gain this development due to the support from
customers as well as the effort of nearly 500 employees. Once again we would like to express
our most sincere thanks to all of you. We are very pleased to cooperate! R O U P
VIET TIEN MANH JOINT STOCK COMPANY
General manager
VTM G R O U P
VTM G R O U P
VTM G R O U P
HTTP://VTMGROUP.COM.VN
4. I – VISION, MISSION AND BUSINESS PHYLOSOPHY
A. VISION
By aspirations and investment strategy - sustainable development, customer approching, in
next 5 years, VTM Group strives to be the leading company in the field of online advertising.
B. MISSION
We provide customers best services with dedication and willingness in order to provide you
convenient and effect when coperate.
C. BUSINESS PHYLOSOPHY
VTM Group is loyal to the business phylosophy that “side by side coporation’s brand, the
success of coporation is the success of VTM Group”
We are committed to ensure the highest benefit to the customer in fields of: online marketing,
technology, asset management, human resource…
With strong labour force in both quality and quantity, we provide best service with suitable
price, therfore, mentioning to Viet Tien Manh is mentioning to satisfaction.
MENTIONING TO VTM GROUP IS MENTIONING TO QUALITY AND EFFICIENCY
V T M G R O U P
VTM G R O U P
V T M G R O U P
HTTP://VTMGROUP.COM.VN
5. II. VTM GROUP INTRODUCTION
1. Overview
Name: CÔNG TY CỔ PHẦN VIỆT TIẾN MANH
English name: VTM Joint Stock Company (VTM – JSC)
Short name: VTM Group
Address:
- Head office: No 35, Chua Lang street, Dong Da district, Ha Noi
- Brand 2: No 12, 84 valley, Chua Lang Street, Dong Da district, Ha Noi
- Brand 3: No 80, Chua Lang street, Dong Da district, Ha Noi
- Brand 4: No 8, 121 valley, Chua Lang street, Dong Da district, Ha Noi
- Brand 5 : No 21, Nguyen Cuu Van Street, 17 Ward, Binh Thanh district, Ho Chi Minh
Tel: (04) 3 259 5281 – (04) 3 259 5374
Fax: (04) 3 259 5281
Website: http://www.vtmgroup.com.vn
Email: info@vtmgroup.com.vn
Foundation time: february 2010.
Charter capital: 10. 000. 000. 000 VN Dong
Tax code: 0104494988
Representative: Hoang Viet – general manage
6. II. VTM GROUP INTRODUCTION
2. Field of business:
Viet Tien Manh JSC includes 5 member company:
1. VTM – IT Viet Tien Manh information technology JSC
2. VTM – AD Viet Tien Manh advertising JSC
3. VTM – MD Viet Tien Manh media JSC
4. VTM – AM Viet Tien Manh asset management JSC
5. VTM – HR Viet Tien Manh human resource JSC
The major field is providing online marketing service
Google marketing service:
-Google adwords
-Google display network
Social media advertising: facebook, youtube
Online news advertising: Banner Adnetwork - PR Marketing
LCD advertising
Hosting, server and system developing service.
Domain providing service.
Search engine optimize – SEO
V T M G R O U P
VTM G R O U P
V T M G R O U P
HTTP://VTMGROUP.COM.VN
7. II. VTM GROUP INTRODUCTION
Being in 5th
year of operation with nearly 500 employees, VTM Group has been the truthful
partner of over 19.000 customers and has implemented over 5000 campaigns in domestic and
foreign market with other fields. We are proud of being leading company in Vietnam in
providing onling marketing service with various fields.
March, 1st
2014, VTM Group become Google SMB partner in field of online advertising.
To maintain the best services and competition of products, we pay attention to human training
and development and improve the quality of services, support customers and bring other added-
value.
VTM G R O U P
VIỆT TIẾN MẠNH
TĂNG HIỆU QUẢ CHO CHIẾN DỊCH QUẢNG CÁO
VTM G R O U P
V T M G R O U P
V T M G R O U P
HTTP://VTMGROUP.COM.VN
8. II. VTMGROUP INTRODUCTION
3. Structure
- Chairman of board – general manager: Hoang Viet
- Director of advertising: Doan Duc Tien
- Director of information technology: Nguyen Hoang Manh
The company’s structure is clear and tightly connected among member companies and
departments. Our young, experienced, dynamic, enthusiastic and hard working, willing to learn
employees along with the contributions of experienced experts in field of advertising lead us to
become one of the leading company in advertising field.
Structure diagrams
V T M G R O U P
V T M G R O U P
HTTP://VTMGROUP.COM.VN
VTM - AD VTM - AM
SHARE
HOLDER
VTM
GROUP
VTM - IT VTM - MD VTM – HR
9. II. VTMGROUP INTRODUCTION
4. Employee
We understand that personnel is the key factor in our business, therefore, we pay attention to
recruitment, human training and developmnent.
Founded in February 2010 with three key members, to June 2010, we had 80 employees. For
now (June, 2014) we has 360 official employees.
Our employees are:
Graduating from famous university
Dynamic and strong
Dedicated, careful and willing to hepl
Professional
V T M G R O U P
“Side by side coporation’s brand, the success of coporation is the success of VTM Group”
V T M G R O U P
HTTP://VTMGROUP.COM.VN
Number of employees Number of customers
11. III – PRODUCTS AND SERVICES
A. GOOGLE ADVERTISING
a. Google search advertising
V T M G R O U P
HTTP://VTMGROUP.COM.VN
Advertising throught google searching
Ads can be seen from
search results
ads appear when search
words relating to products
12. III – PRODUCTS AND SERVICES
b. Google online display advertising
HTTP://VTMGROUP.COM.VN
partner website system and website of google including google finace, Gmail, Blogger,
Youtube… show google Adwords
13. III – PRODUCTS AND SERVIES
B . SOCIAL MARKETING: FACEBOOK, YOUTUBE
V T M G R O U P
V T M G R O U P
V T M G R O U P
HTTP://VTMGROUP.COM.VN
14. III – PRODUCTS AND SERVICES
C. ONLINE NEWSPAPER ADVERTISING
V T M G R O U P
V T M G R O U P
V T M G R O U P
HTTP://VTMGROUP.COM.VN
15. III – PRODUCTS AND SERVICES
D. LCD ADVERTISING
V T M G R O U P
V T M G R O U P
HTTP://VTMGROUP.COM.VN
advertising form which advertise products to users in: building, shopping mall, super market, hospital
right message
target customer
right place
right time
advertise brand and
motivate customers to
buy products
advertising form which advertise products to users in big building,
shopping mall.
16. III – PRODUCTS AND SERVICES
E . WEBSITE DESIGNING
VTM provide website designing package:
Company introduction
Selling website
News reading website…according to customers’ demand.
"For us, the quality of your products is a top priority in designing of the web".
HTTP://VTMGROUP.COM.VN
unlimitted advertising, 24
hours per day operating
saving and optimization
pass rivals
global intergration
17. III –PRODUCTS AND SERVICES
F. DOMAIN PROVIDING SERVICE:
G. HOSTING, SERVER AND SYSTEM DEVELOPMENT
VTM G R O U P
VTM G R O U P
VTM G R O U P
VTM G R O U P
HTTP://VTMGROUP.COM.VN
HOST SERVER
WEB HOSTING
SERVER
18. III – PRODUCTS AND SERVICES
H. SEARCH ENGINE OPTIMIZATION (SEO)
HTTP://VTMGROUP.COM.VN
Form of advertising on largerst search engine – google.com
Method of bringing website to top ten
The 1st
on google
searching
1. increase the overall strength of the website
1.
2.density of keywords appear in high positions in search
engines
3. control the quality and remove low quality website.
19. IV – PARTNER
Being in 5th
year of operation, VTM Group become partner of over 150.000 companies in field of
internet selling tools providing and support.
Some of partners:
V T M G R O U P
HTTP://VTMGROUP.COM.VN
20. VIET TIEN MANH JOINT STOCK COMPANY
Head office in Ha Noi:
Address 1: No. 35 Chua Lang street, Dong Da district, Ha Noi
Address 2: No. 12/84 Chua Lang street, Dong Da district, Ha Noi
Address: No. 80 Chua Lang street, Dong Da district, Ha Noi
Tel: (04) 3259 5281 - (04) 3529 5374
Email: info@vtmgroup.com.vn
Branch in Ho Chi Minh City
Address: No. 21 Nguyen Cuu Van street, 17 ward, Binh Thanh district, Ho Chi Minh City
Tel: 08 62 805 274
Website: http://vtmgroup.com.vn