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Teeth Whitening
at Home or at the
Dentist’s Office?
Based on results from “To whiten or not to whiten” survey, completed by 220 respondents in the period 25/06 - 11/07/2019.
dentavox.dentacoin.com
Opinions about Overall Safety
Is it safe or risky?
Tendency to Substitute
Do you agree that...
• At-Home Teeth Whitening
Perceived Risks and Consequences
Perspectives on Harmful Effects
Do you agree that teeth whitening ...?
1 in 3 patients considers teeth whitening at home risky.
Professional
Teeth Whitening
At-Home
Teeth Whitening VS
?
• Professional Teeth Whitening
• At-Home Teeth Whitening Professional Teeth Whitening •
... weakens tooth enamel ?
29.5%
51.4%
25.2%
20.2%
29.5%
30%
10%
1%
<1%
3%
Nearly half of respondents believe at-home whitening weakens tooth enamel.
(Strongly) Disagree - Neither - (Strongly) Agree - Neither - (Strongly) Disagree
22% 33% 38% 3%3% 4% 23% 33% 37% 5%
11% 42% 34% 12% 11% 13%33% 39%
52% disagree that professional teeth whitening destroys the teeth.
• At-Home Teeth Whitening
(Strongly) Disagree - Neither - (Strongly) Agree - Neither - (Strongly) Disagree
Professional Teeth Whitening •
... destroys the teeth ?
Gum irritation is perceived as a possible outcome of at-home whitening by 42%.
• At-Home Teeth Whitening
(Strongly) Disagree - Neither - (Strongly) Agree - Neither - (Strongly) Disagree
Professional Teeth Whitening •
• At-Home Teeth Whitening Professional Teeth Whitening •
... irritates the gums ?
8% 25% 39% 22% 4%6%
12% 30% 34% 23%
At-home whitening is more associated with tooth sensitivity than professional.
Cavities are the least expected negative consequence of teeth whitening.
• At-Home Teeth Whitening
(Strongly) Disagree - Neither - (Strongly) Agree - Neither - (Strongly) Disagree
Professional Teeth Whitening •
... increases tooth sensitivity ?
16% 8%16% 31% 36%1
15% 38% 37%
• At-Home Teeth Whitening
(Strongly) Disagree - Neither - (Strongly) Agree - Neither - (Strongly) Disagree
Professional Teeth Whitening •
.... leads to cavities ?
5% 9%32% 40% 19%4% 1
11% 42% 34% 12% 6% 26% 36% 26% 6%1
4%
Very risky Risky
Neither safe,
nor risky
Safe Very safe
• At-Home Teeth Whitening
Can Be Substituted with
Professional Whitening
• Professional Teeth Whitening
Can Be Substituted with
At-Home Whitening
?
28%
7%
32%
Strongly
disagree
Disagree
Neither agree
nor disagree
Agree
Strongly
agree
44.5% of people are ready to substitute at-home teeth whitening for professional.
26%
7%
18%
4%
33.5%
33.5%
11%

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Professional vs. At-home Teeth Whitening: Perceived Risks and Consequences

  • 1. Teeth Whitening at Home or at the Dentist’s Office? Based on results from “To whiten or not to whiten” survey, completed by 220 respondents in the period 25/06 - 11/07/2019. dentavox.dentacoin.com Opinions about Overall Safety Is it safe or risky? Tendency to Substitute Do you agree that... • At-Home Teeth Whitening Perceived Risks and Consequences Perspectives on Harmful Effects Do you agree that teeth whitening ...? 1 in 3 patients considers teeth whitening at home risky. Professional Teeth Whitening At-Home Teeth Whitening VS ? • Professional Teeth Whitening • At-Home Teeth Whitening Professional Teeth Whitening • ... weakens tooth enamel ? 29.5% 51.4% 25.2% 20.2% 29.5% 30% 10% 1% <1% 3% Nearly half of respondents believe at-home whitening weakens tooth enamel. (Strongly) Disagree - Neither - (Strongly) Agree - Neither - (Strongly) Disagree 22% 33% 38% 3%3% 4% 23% 33% 37% 5% 11% 42% 34% 12% 11% 13%33% 39% 52% disagree that professional teeth whitening destroys the teeth. • At-Home Teeth Whitening (Strongly) Disagree - Neither - (Strongly) Agree - Neither - (Strongly) Disagree Professional Teeth Whitening • ... destroys the teeth ? Gum irritation is perceived as a possible outcome of at-home whitening by 42%. • At-Home Teeth Whitening (Strongly) Disagree - Neither - (Strongly) Agree - Neither - (Strongly) Disagree Professional Teeth Whitening • • At-Home Teeth Whitening Professional Teeth Whitening • ... irritates the gums ? 8% 25% 39% 22% 4%6% 12% 30% 34% 23% At-home whitening is more associated with tooth sensitivity than professional. Cavities are the least expected negative consequence of teeth whitening. • At-Home Teeth Whitening (Strongly) Disagree - Neither - (Strongly) Agree - Neither - (Strongly) Disagree Professional Teeth Whitening • ... increases tooth sensitivity ? 16% 8%16% 31% 36%1 15% 38% 37% • At-Home Teeth Whitening (Strongly) Disagree - Neither - (Strongly) Agree - Neither - (Strongly) Disagree Professional Teeth Whitening • .... leads to cavities ? 5% 9%32% 40% 19%4% 1 11% 42% 34% 12% 6% 26% 36% 26% 6%1 4% Very risky Risky Neither safe, nor risky Safe Very safe • At-Home Teeth Whitening Can Be Substituted with Professional Whitening • Professional Teeth Whitening Can Be Substituted with At-Home Whitening ? 28% 7% 32% Strongly disagree Disagree Neither agree nor disagree Agree Strongly agree 44.5% of people are ready to substitute at-home teeth whitening for professional. 26% 7% 18% 4% 33.5% 33.5% 11%