5. An idea is not a mockup
A mockup is not a prototype
A prototype is not a program
A program is not a product
A product is not a business
And a business is not profits
6.
7. •Four Billion-Dollar Startups That Were Told Their Idea Was Stupid
•https://medium.com/life-learning/four-billion-dollar-startups-that-
were-told-their-idea-was-stupid-97a02cfa5e7#.v97rmbdfr
8. The future is extremely hard to see through the
lens of the present. It’s very easy to unconsciously
dismiss the first versions of something as
frivolous or useless. Or as stupid ideas.
https://dcurt.is/what-a-stupid-idea
17. Product/market fit means being in a good market
with a product that can satisfy that market.
The only thing that matters is getting to product/
market fit.
Product/Market Fit
88. Pivot
•Just because something is not working does not mean everything is
not working
•Zoom-in Pivot
•Zoom-out Pivot
•Customer Segment Pivot
•Customer Need Pivot
•Platform Pivot
•Business Architecture Pivot
•Value Capture Pivot
•Engine of Growth Pivot
•Channel Pivot
•Technology Pivot
89. Pivot
•If you’re not growing, you’re dying.
•If your competitors are all dying, and you’re not growing, you’re about to
die.
•If your competitors are all dying, and you’re growing, congratulations — you
won!
•If you’re going to pivot, look at everything you’ve learned and put
everything into the most promising, simple piece of your failed business (in
our case, our email list).
http://calacanis.com/2016/02/14/knowing-when-and-how-to-pivot-or-why-didnt-news-apps-work/