This document discusses the components and process of creating an effective product listing on Amazon to increase sales and visibility. It outlines that a product listing requires a title, bullet points, description, images, and relevant back-end search terms. It provides guidance on optimizing each component, such as using 5 bullet points under 250 characters highlighting benefits and features, a 2000 character description introducing the product and its benefits, and including 7-9 high quality images on a white background. The document also presents a roadmap for product listing creation through keyword research and combining the findings into the final listing.

1. I AM
Anthony So
AMAZON VIRTUAL ASSISTANT
AMAZON MASTER CLASS BATCH 18

2. AMAZON PRODUCT
LISTING

3. WHAT IS PRODUCT
LISTING
For a product to be
available for purchase
electronically online

4. GOAL
PRODUCT
LISTING
INCREASE SALES
RANK HIGHER
OPTIMIZE (FRONT & BACK END)
BETTER VISIBILITY
Item 1 Item 2 Item 3 Item 4 Item 5
50
40
30
20
10
0

5. COMPONENTS
PRODUCT
LISTING
TITLE
BULLET POINTS
PRODUCT DESCRIPTION
IMAGES
BACK END SEARCH TERM

6. COMPONENTS
PRODUCT
LISTING
TITLE

7. COMPONENTS
PRODUCT
LISTING
BULLET POINTS

8. COMPONENTS
PRODUCT
LISTING
PRODUCT DESCRIPTION

9. COMPONENTS
PRODUCT
LISTING
IMAGES

10. COMPONENTS
PRODUCT
LISTING
BACK END SEARCH TERM

11. Roadmap
The
We are utilizing the tools
that are available such as
Helium 10 under Cerebro.
Cerebro runs the keywords
that are used by
competitors.
Utilizing
The Top
Keywords
Product
Listing
Creation
Keyword
Research
Use Cerebro to filter out
the relevant keywords,
then Frankenstein will
further filter out the
keywords. Lastly Scribble in
helium 10 will help us what
relevant keywords to use in
our listing.
This is where we combine
all the research we used
from steps 1 and 2 and add
images for our product
listing.

12. Bullet Points
Why they should
buy your product
Benefits and
features of the
product
5 Bullet points
200 - 250
Characters
Product
Description
Search Terms Product
Images
Product Title
Product Name
Most Relevant
Keyword
Main Feature
Benefit
Quantity / Size
Product Listing Creation
2000 Characters
Introduce your
product
Benefits and
Features
Back End
Relevant Keywords
Synonym and
Misspelled can be
included
No Duplicates (if
already in the
Title)
Enticing Images
White Background
Lifestyle Images
Benefits and
Features Photos
Have at Least 7-9
images

13. WE HAVE CREATED
OUR PRODUCT
LISTING
Congratulations!