This document provides information on product listing optimization. It discusses identifying relevant keywords using tools like Helium 10, researching competitors' listings, and creating an optimized product listing with an effective title, bullet points, description, search terms, and images. The goal is to improve search visibility and increase sales by having a listing that converts buyers and ranks higher in search results.

1. PRODUCT LISTING
Presented by:
Bremen Duran
Amazon FBA Keyword Researcher & SEO Specialist

2. PRODUCT RESEARCH SUPPLIER SOURCING
PRODUCT LISTING

3. Product Listing
WHAT:
- Knowing Your
Competitors
- Improving for Amazon
Search Engine
- Composed of Keywords
- Higher Conversion Rate
- Increase Sales
- Increase Search Visibility
WHY:

4. Competitors
Listing &
Research
PRODUCT LISTING
METHOD
Product Listing
Creation
Keyword
Research

5. KEYWORD RESEARCH
1.
Identified the most relevant
keyword using Helium 10
features like Xray and Cerebro
Get the TOP Competitors
Top 1 in
Reviews &
Sales
Top 2 in
Reviews &
Sales
Get the TOP 10
Competitors

6. KEYWORD RESEARCH
1.
Gather all the data from
Helium 10 and construct
the Keyword Bank

7. 2. COMPETITOR LISTING & RESEARCH
NOT OPTIMIZED LISTING OPTIMIZED LISTING

8. 3. PRODUCT LISTING CREATION
LESS THAN 200 CHARACTERS
USE AT LEAST 3-5 OF YOUR
MAIN KEYWORDS
SHOULD INCLUDE SIZE,
COLOR, PACK, MATERIAL,
ITEM WEIGHT, ITEM
DIMENSION
A. PRODUCT TITLE
200-250 CHARACTERS EACH
LINE
FOCUS ON THE FEATURES &
BENEFITS OF THE PRODUCT
PUT OTHER KEYWORDS HERE
B. BULLET POINTS
LESS THAN OR EQUAL TO
2000 CHARACTERS
ADD TECHNICAL
SPECIFICATIONS
PROVIDE REASONS WHY THEY
SHOULD PURCHASE THE
PRODUCT
C. PRODUCT DESCRIPTION
ENTER AS MANY UNIQUE
KEYWORDS AS YOU CAN
INCLUDE MISSPELLINGS
AND/OR SPANISH WORDS
MAXIMUM OF 250 BYTES
DO NOT INCLUDE BRAND
NAMES
D. BACK END SEARCH TERM
WHITE BACKGROUND
MAXIMIZE IMAGE SLOTS
INCLUDE LIFESTYLE PHOTOS
AND INFOGRAPHICS
MAKE SURE THE IMAGES ARE
CLEAR AND ZOOMABLE
E. PRODUCT IMAGES

9. 3. PRODUCT LISTING CREATION
Title Brent Woodworks - Rotating Earring Organizer, Arranging
Jewels or Gems for Jewelry Display Stores, Auctions,
Showcase, 7.9”W x 7.8”D x 15.9”H, Light Brown Color
Product
Feature
HIGH QUALITY AND VERY STURDY. Made from quality walnut wood and
isn't easy to break storage or rack.
DURABILITY. A reliable & stable earring holder you can depend to be
comfortable with your jewelries.
SPACIOUS. It has a vast space to maximize it as an earring storage or
earring stand.
LOTS OF USAGE. It can fit in with long and large necklace. Can also be
a keychain display rack.
ORGANIZED. Jewelries will look more beautiful if they are well-
organized. Great for earring display.

10. 3. PRODUCT LISTING CREATION
Product
Description
"Would you like to have a more appealing look on your jewelries, gems and precious items? <br>
Do you want to have a dependable and stable earring holder organizer that is affordable and
strong? <br>
Do you feel that there is something you need to change on your jewelry display stand? Do you think
it is affecting your transactions? <br><br>
No need to worry about it! We have our Reliable and Sturdy Rotating Earring Organizer can achieve
all of that! <br>
It can also be a jewelry display stand or a keychain display rack. This is very suitable,
accommodating and helpful for jewelry display store owners specially those who are jewelry and
gem collectors! Can be used as well in convenient stores and trade show booths. <br>
Our product is made of a high quality walnut wood that makes it stronger than its competitors, it is
sturdier and durable than the rest. It has high-engineered hooks and screws that can manage and
support each other so it won't be easy to break. <br>
Also, you don't need to be too concerned on assembling this item because it is an easy-to-assemble
masterpiece with a detailed instruction so it will be convenient for you. <br>
Plus, it will take up minimal space on your counter or showcase while maximizing the quality of our
product. Additionally, it is easy to clean and when you display it, your store will look neat and
attract more customers resulting on gaining more sales on your market. <br>
Dimension is 7.9""W x 7.8""D x 15.9""H <br>
So what are you waiting for? Hurry up and buy now our awesome masterpiece so you can benefit
the neatness that it can give for your store!"

11. 3. PRODUCT LISTING CREATION
Back End
Search Term
Subject Matter
earing case hanger wall ear ringing
jewlerynorganizer spinning best craft box st ring
box large body rotating lanyard clear jewlry
aqua plastic closet small tower watch mounted
braclet mini women joyeros organizador mujer
pared pantallas cejas aretes
organizador aretes para mujer croc jewelry box
professional jewelry display porta argetas dangle
harp earring stand jewelry display for selling
earring display stands for selling necklace rack
necklace storage necklace hanger neckalce
hanger

12. 3. PRODUCT LISTING CREATION
Images

14. Bremen Duran
Amazon FBA Keyword Researcher &
SEO Specialist
bremboduran13@gmail.com
linkedin.com/in/bremduran/
"I'm looking forward to
assist you and value
your business"