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Product Discovery
Flávio Nazário
September/2019
The timeline of
Product Discovery • Timeline
@fnazario | #ProductDiscovery*sorted by year of 1st issue release
2003
The Four Steps to the Epiphany
Steve Blank
2008
Inspired
Marty Cagan
2011
The Lean Startup
Eric Ries
2005
What Customers Want
Anthony W. Ulwick
1 | 3
Product Discovery • Timeline
@fnazario | #ProductDiscovery
2013
Lean UX
Jeff Gothelf
2015
UX Strategy
Jaime Levy
2014
User Story Mapping
Jeff Patton
2015
Value Proposition Design
Alexander Osterwalder
2 | 3
2016
Jobs To Be Done
Stephen Wunker
*sorted by year of 1st issue release
Product Discovery • Timeline
@fnazario | #ProductDiscovery
2016
Design Sprint
Jake Knapp
2018
Measure What Matters
John Doerr
2018
Produto Ágil
Andressa Chiara
2018
UX For Lean Startups
Laura Klein
continue...
3 | 3
*sorted by year of 1st issue release
2016
Radical Focus
Christina Wodtke
Thanks for
watching
🤘😄⏱
@fnazario | flavionazario.com

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Product Discovery • Timeline

  • 2. Product Discovery • Timeline @fnazario | #ProductDiscovery*sorted by year of 1st issue release 2003 The Four Steps to the Epiphany Steve Blank 2008 Inspired Marty Cagan 2011 The Lean Startup Eric Ries 2005 What Customers Want Anthony W. Ulwick 1 | 3
  • 3. Product Discovery • Timeline @fnazario | #ProductDiscovery 2013 Lean UX Jeff Gothelf 2015 UX Strategy Jaime Levy 2014 User Story Mapping Jeff Patton 2015 Value Proposition Design Alexander Osterwalder 2 | 3 2016 Jobs To Be Done Stephen Wunker *sorted by year of 1st issue release
  • 4. Product Discovery • Timeline @fnazario | #ProductDiscovery 2016 Design Sprint Jake Knapp 2018 Measure What Matters John Doerr 2018 Produto Ágil Andressa Chiara 2018 UX For Lean Startups Laura Klein continue... 3 | 3 *sorted by year of 1st issue release 2016 Radical Focus Christina Wodtke