The document outlines the key components of the communication process: 1) An idea is generated by the sender and encoded into a message. 2) The message is transmitted through a channel/medium which can introduce noise. 3) The receiver decodes the message but there may be differences between the intended and received meaning without a shared frame of reference. 4) Feedback from the receiver allows the sender to evaluate and modify their communication strategy.

6. 1.Idea 2.Sender 3.Encoding
4.Message 5.Noise 6.Channel/Medium
7.Receiver 8.Decoding 9.Feedback

7. 1.
• Process of communication begins
when the source generates idea.
• Idea is the first component part
of communication.
2.
• There is an idea in the mind
of the sender this idea is in
abstract form.
• It has no physical presence.
3.
• The sender then attempts to
present this idea in the
commonly accepted codes.

8. 2.Sender :-
1.
• The generator of the idea or
the communicator is
considered as the sender.
2.
• The sender tries to evaluate
these abstract thoughts or
the idea to decide its
communicability.
3.
• The sender then attempts to
give these abstract thoughts
a physical and concrete
shape in the form of
commonly accepted codes.

9. 1.
• The process of coding the
abstract ideas in to
commonly accepted
human language is known
as encoding.
2.
• The process of encoding
is shaped by the sender
socio-cultural out-look.
3.
• It is also modified by the
sender’s attitude ,ability,
psyche, personality and
philosophy.

10. 1.
• The encoded idea is termed
as message.
2.
• An idea is abstract entity
where as message is the
physical output derived from
that ‘abstract entity’.
3.
• A message can be some
information,ideas,feelings and
appropriate way to transmit
this message to the proposed
receiver.

11. 1.
• In process of transmission of
message various distortions block
the smooth flow of message
transmission process.
• These distortions are called as
“Noise”.
2.
• Channel noise is understood as an
factor which interferes with the
physic transmission of the
message.
3.
• SHANNOL and WEAVER
introduced this concept for the first
time in study of communication
process.

12. 1.
• The sender selects an appropriate
medium and channel for successful
transmission of the message.
• Medium can be understood as
method or mode of communication.
2.
• It can be verbal or non-verbal.
• A channel can be understood as
conductor of communication
process.
3.
• This medium and channel are
obstructed by several factors which
are considered as noise.

13. 1.
• The recipient of the message is
called as receiver.
• According to aristotelian model,
receiver is destination.
2.
• The process of interpretation is
conditioned by receiver’s
attitude,socio-cultural
identity,psyche,personality and
philosophy.
3.
• The sender has to choose
words,symbols,gestures,signs,m
edium and channel which can
acceptable in receiver’s socio-
cultural,socio-political and
psychological context.

14. 1.
• The process of interpretation of
codes is called as decoding.
• Receiver decodes the message
and gives meaning to it however
the process of decoding upon
‘communicative competence’ of
receiver.
2.
• There can be difference between
‘actual meaning ‘ of those codes.
• Therefore encoding and decoding
are interdependent components.
They have to share ‘common
frame of reference’ for successful
transmission of the message.
3.
• In case of the absence of the
common frame of reference
,there will be barriers to effective
communication; which may
result in to in-communicado or
miscommunication.

15. 1.
• The response given by the receiver
to the sender is considered as
feedback.
• The sender needs response of the
receiver in order to decide
effectiveness of communication.
2.
• Feedback plays a very vital role in
the process of communication.
• If the appropriate feedback is given
by the receiver to the sender then
the sender can modify his strategy
of communication.
3.
• The sender also get clues about
which medium will facilitate the
process of communication.
• The receiver transmits the feedback
choosing appropriate medium and
channel to the receiver.