This document outlines Tesla's projected average vehicle prices for its Model S, Model X, and Model 3 vehicles as well as other vehicles from 2014 to 2027 under different cases. The selected case assumes annual price increases of 1% each year for each vehicle class. The best case assumes annual price increases of 2% each year. The base case also assumes 1% annual increases across all vehicle classes. The worse case also uses 1% annual increases.

1. pricing Selected case 2
2014 2015 2016 2017Q3 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027
In thousands Actual Actual Actual Actual Forecast Forecast Forecast Forecast Forecast Forecast Forecast Forecast Forecast Forecast
Average price(Model S & Model X ) 78 78.78 79.6 80.4 81.2 82.0 82.8 83.6 84.5 85.3
Average Price (Model 3 38 38.38 38.8 39.2 39.5 39.9 40.3 40.7 41.1 41.6
Average Price (Other vehicles) 65 65.65 66.3 67.0 67.6 68.3 69.0 69.7 70.4 71.1
Total 0 0 0 0 181 182.8 184.6 186.5 188.3 190.2 192.1 194.1 196.0 198.0
Selected Case
Average PriceModel S & Model X yoy% 0% 1% 1% 1% 1% 1% 1% 1% 1% 1%
Average Price Model 3 yoy% 0% 1% 1% 1% 1% 1% 1% 1% 1% 1%
Average Price Other vehicles yoy% 0% 1% 1% 1% 1% 1% 1% 1% 1% 1%
Best Case
Average Price Model S & Model X yoy% 0% 2% 2% 2% 2% 2% 2% 2% 2% 2%
Average Price Model 3 yoy% 0% 2% 2% 2% 2% 2% 2% 2% 2% 2%
Average Price Other vehicles yoy% 0% 2% 2% 2% 2% 2% 2% 2% 2% 2%
Base Case 0% 1% 1% 1% 1% 1% 1% 1% 1% 1%
Average Price Model S & Model X yoy% 0% 1% 1% 1% 1% 1% 1% 1% 1% 1%
Average Price Model 3 yoy% 0% 1% 1% 1% 1% 1% 1% 1% 1% 1%
Average Price Other vehicles yoy%
Worse Case
Average Price Model S & Model X yoy% 0% 1% 1% 1% 1% 1% 1% 1% 1% 1%
Average Price Model 3 yoy% 0% 1% 1% 1% 1% 1% 1% 1% 1% 1%
Average Price Other vehicles yoy% 0% 1% 1% 1% 1% 1% 1% 1% 1% 1%