Prezma - Stories for the Masses
- 2. Welcome to Prezma Prezmaoffers a new vision for digital content distribution – creating a better and more personalized web experience based on social circles actions. On the Prezma platform, it all begins with the content package – a new dynamic data structure that automatically draws content from 3rd parties content platforms, and promote it over social ads networks. Story Name Account Name Content ProvidersTotal Rating Story Cover Content Package Prezma supports: available on: mobile tablets desktop
- 3. OPEN ECO-SYSTEM Prezma offers anew type of advertising platform eco-system. On Prezma, content packages can be viewed, discovered and packed (followed) by anyone.
- 4. This is thecontent packages gallery at prezma.com/explore. It is also available on any type of mobile device.
- 5. STORY PAGE Story pageis the content canvas at the Prezma platform. Once a content package was defined, the story page is always updated with new personalized interesting content – on every interface.
- 6. Content is generatedon real time, enriched with real social data. Custom action rules are added by the account manager to the content.
- 7. MULTI PLATFORM Prezma is everywhere… Contentpackages can be implemented on brand’s digital interfaces including Facebook pages, apps, mobile devices, widgets, websites and more.
- 8. Full compatibility todesktop, mobile and tablet devices. Great and continuous user experience on every interface. HTML CSS
- 9. On any typeof interface, Prezma always focus on performance. Facebook Page Tab Facebook Mobile App
- 10. Custom Actions Custom ActionOpenGraph Action Your Feeds Solution Dynamic content from: Enriched content with new actions Customized Action Define new action rules CUSTOM ACTIONS As a performance focused platform, Prezma enable brands to enrich their content with new actions layer that creates a real value to them.
- 11. Custom Actions Customized Action Definenew action rules Your Feeds Dynamic content from: Solution Enriched content with new actions Custom ActionOpen Graph Action
- 12. The Actions Flow OpenGraph actions distribute the content Facebook News Feed Custom Actions create new kind of values to advertiser Custom Action’s Destination Same story, personalized narrative. (More Paris – less New York) Prezma Story: Personal Narrative
- 13. Action Spec Custom Audiences Lookalike Audiences Sponsored Action Stories Broad Categories Precise Interests Device Targeting SOCIAL IMPACT ORGANIC SPONSORED SOCIAL IMPACT ORGANIC PREZMA Crowdvertising Crowdvertising PerformanceMarketing People make actions on Prezma Actions published on Newsfeed Boost it on Facebook CROWDVERTISING Digital advertising powered by the crowd. People real actions are generating in real-time new ads to new, dynamic targeting groups.
- 14. Crowdvertising SPONSORED SOCIAL IMPACT ORGANIC Boost it onFacebook SOCIAL IMPACT ORGANIC Performance Marketing Actions published on NewsfeedPeople make actions on Prezma Action Spec Custom Audiences Lookalike Audiences Sponsored Action Stories Broad Categories Precise Interests Device Targeting PREZMA Crowdvertising
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