Press Kit for a fictional event held by the Bradley Beal Family Foundation

1. PRESS

2. KIT
The

3. Rookies

4. in

5. DC
BB
FF

6. BB
FF The

7. Bradley

8. Beal

9. Family

10. Foundation

11. /

12. CORPORATE

13. BACKGROUNDER
OVERVIEW

14. —

15. The

16. Bradley

17. Beal

18. Family

19. foundation

20. is

21. a

22. charitable

23. organization

24. based

25. in

26. Washington

27. DC,

28.
and

29. whose

30. goal

31. is

32. to

33. impact

34. on

35. the

36. entire

37. DC

38. area.

39. The

40. foundation’s

41. main

42. purpose

43. is

44. to

45. foster

46. children

47.
and

48. their

49. families

50. to

51. play

52. sports

53. together

54. and

55. to

56. support

57. them

58. practicing

59. healthy

60. activities

61. as

62. a

63. family.

64. To

65.
do

66. so,

67. Beal’s

68. foundation

69. funds

70. the

71. renovation

72. of

73. disadvantaged

74. areas

75. sports

76. facilities,

77. helps

78. finance

79.
sports

80. equipment,

81. and

82. funds

83. the

84. creation

85. of

86. family

87. tournaments

88. on

89. the

90. week-­end.
TheThe

91. foundation

92. is

93. the

94. result

95. of

96. basketball

97. player

98. Bradley

99. Beal’s

100. commitment.

101. The

102. Wizards

103. guard’s

104. goal

105.
was

106. to

107. give

108. back

109. to

110. the

111. DC

112. community

113. through

114. a

115. charitable

116. organization.

117. He

118. also

119. wanted

120. to

121. get

122. involved

123.
in

124. cause

125. that

126. mattered

127. to

128. him,

129. and

130. take

131. advantage

132. of

133. his

134. growing

135. reputation

136. to

137. highlight

138. an

139. issue

140. close

141.
to

142. his

143. heart.

144.
FOUNDATION’S

145. PURPOSE

146. —

147. Beal

148. always

149. had

150. strong

151. family

152. values

153. growing

154. up.

155. Sport

156. has

157. always

158.
been

159. a

160. strong

161. link

162. between

163. him

164. and

165. the

166. rest

167. of

168. his

169. family.

170. The

171. Beal

172. family

173. is

174. composed

175. of

176. athletes,

177.
mainly

178. football

179. players,

180. former

181. basketball

182. and

183. volleyball

184. player.

185. Bradley’s

186. mother

187. was

188. his

189. personal

190. coach

191.
for

192. more

193. than

194. 10

195. years.

196. This

197. background

198. history

199. has

200. played

201. a

202. major

203. part

204. of

205. Beal’s

206. commitment

207. to

208. help

209.
families

210. practicing

211. sports

212. together.

213.
FOUNDATION’S

214. MISSIONS

216.
Finance

217. sports

218. equipment

219. for

220. DC

221. public

222. schools

223. –sports

224. shoes,

225. jerseys,

226. basket

227. balls,

228. bat,

229. foot-­
ball

230. equipment…

231.
FOUNDED

232. —

233. January

234. 2013
HEADQUARTERS

235. —

236. Washington,

237. D.C.,

238. USA
Renovate

239. sports

240. facilities—basketball

241. courts,

242. baseball

243. and

244. football

245. fields,

246. gymnasiums

247. and

248.
tracks

249. —from

250. the

251. south

252. east

253. neighborhood

254. of

255. DC.
#1
#2
#3
Organize

256. numerous

257. family

258. tournaments

259. on

260. the

261. weekend

262. on

263. public

264. playgrounds,

265. supervised

266. by

267.
professionals.

270. /

271. BRADLEY

272. BEAL

273. BIOGRAPHY
The

274. Rookies

275. In

276. DC
Bradley

277. Beal

278. is

279. the

280. son

281. of

282. Bobby

283. and

284. Besta

285. Beal.

286. His

287. father

288.
played

289. football

290. for

291. Kentucky

292. State

293. University

294. and

295. her

296. mother

297.
basketball.

298. He

299. has

300. 4

301. brothers:

302. his

303. two

304. older

305. brothers

306. played

307.
football:

308. Brandon

309. was

310. tight

311. end

312. at

313. Northern

314. Illinois

315. and

316.
Bruce

317. offensive

318. lineman

319. at

320. Alabama

321. State

322. University

323. —

324. who

325.
moved

326. in

327. D.C.

328. to

329. help

330. him

331. to

332. get

333. acclimated

334. to

335. the

336. life

337. of

338. an

339.
NBA

340. player.

341. His

342. two

343. younger

344. brothers

345. play

346. also

347. football

348. at

349.
hishis

350. former

351. high

352. school.

353. He

354. concentrated

355. on

356. basketball

357. be-­
cause

358. of

359. his

360. height.

361.
His

362. mother

363. quickly

364. became

365. his

366. personal

367. shooting

368. coach

369. —

370.
she

371. did

372. a

373. pretty

374. good

375. job,

376. since

377. his

378. shoot

379. was

380. often

381. compa-­
red

382. to

383. Ray

384. Allen's.

385. His

386. mother

387. used

388. to

389. watch

390. her

391. son's

392.
games

393. in

394. slow

395. motion

396. to

397. find

398. flaws

399. in

400. his

401. footwork

402. or

403. shoo-­
ting

404. mechanics.

405. She

406. used

407. to

408. drive

409. him

410. to

411. the

412. local

413. YMCA

414.
basketball

415. and

416. he

417. had

418. to

419. try

420. scoring

421. against

422. his

423. two

424. older

425.
brothers.
.

426.
After

427. his

428. collegiate

429. career,

430. Bradley

431. ente-­
red

432. the

433. draft

434. frenzy.

435.
When

436. he

437. was

438. 12,

439. he

440. impersonated

441.
David

442. Stern

443. —

444. He

445. was

446. selected

447. by

448. the

449.
Washington

450. Wizards

451. since

452. Wizards

453. Pre-­
sident

454. Ernie

455. Grunfeld

456. thought

457. that

458. Beal

459.
would

460. be

461. the

462. “perfect

463. sharp-­shooting

464.
complement

465. to

466. Wall”.

467.
Beal

468. was

469. truly

470. willing

471. to

472. join

473. the

474. Wi-­
zards

475. since

476. he

477. asked

478. Randy

479. Wittman

480. —

481.
the

482. Wizards

483. Coach

484. —

485. to

486. guarantee

487. they

488.
would

489. select

490. him
HIGHLIGHTS
PROFESSIONAL
COLLEGIATE
20

491. points

492. (4/7

493. 3FG)

494. in

495. loss

496. to

497. semifinals

498. in

499. SEC

500.
tournament

501. against

502. Kentucky)
6-­time

503. Freshman

504. of

505. the

506. Week

507.
Became

508. the

509. first

510. Gator

511. to

512. be

513. named

514. first-­team

515.
All-­SEC

516. and

517. SEC

518. All-­Freshman

519. in

520. the

521. same

522.
season

523. /

524. CORPORATE

525. BIOGRAPHIES
The

526. Rookies

527. In

528. DC
After

529. studying

530. communication

531. in

532. Paris

533. La

534. Sorbonne,

535. Pierre

536. Lon-­
geray

537. moved

538. to

539. the

540. US

541. to

542. focus

543. on

544. sports

545. communication

546. at

547.
only

548. 24.

549.
After

550. a

551. brief

552. career

553. in

554. Public

555. Relations,

556. where

557. he

558. worked

559. for

560. a

561.
PR

562. communication

563. office

564. specialized

565. in

566. athletes

567. PR,

568. he

569. decided

570.
to

571. commit

572. himself

573. to

574. charitable

575. actions.

576.
He

577. is

578. now

579. at

580. the

581. head

582. of

583. communication

584. of

585. the

586. Bradley

587. Beal

588.
Family

589. Foundation.
PIERRE
LONGERAY
Bradley

590.
Beal
Family

591.
Foundation
ARIANE
GATEAU
Ariane

592. Gateau

593. has

594. always

595. been

596. involved

597. in

598.
the

599. charity

600. world.

601. After

602. studies

603. specialized

604.
in

605. communication

606. and

607. media

608. in

609. University

610.
of

611. North

612. Carolina,

613. Ariane

614. joined

615. the

616. Mi-­
chael

617. Jordan

618. Foundation

619. in

620. the

621. press

622. rela-­
tion

623. department.

624.
5

625. years

626. later,

627. she

628. joined

629. the

630. Bradley

631. Beal

632.
Family

633. Foundation

634. as

635. the

636. Chief

637. executive

638.
Officer.

639. /

640. DC

641. ROOKIES

642. BIOGRAPHIES
The

643. Rookies

644. In

645. DC
Bryce

646.
HARPER
Robert

647. GRIFFIN

648. III
Nick

649.
DELEON
Bryce

650. Harper

651. is

652. an

653. outfilder

654. for

655. the

656.
Washington

657. Nationals.

658. Number

659. 1

660. overall

661.
pick,

662. Harper

663. was

664. named

665. NL

666. Rookie

667. of

668. the

669.
Year

670. in

671. 2012

672. and

673. MLB

674. National

675. League

676. All

677.
Star

678. after

679. the

680. best

681. regular

682. season

683. made

684. by

685.
a

686. teenager

687. in

688. 45

689. years.

690.
HarperHarper

691. is

692. a

693. true

694. basketball

695. lover:

696. he

697. played

698.
last

699. year

700. with

701. retired

702. Suns’

703. player

704. Dan

705. Ma-­
jerle

706. for

707. a

708. charity

709. and

710. has

711. a

712. pretty

713. good

714.
looking

715. shoot.

716.
On

717. the

718. path

719. of

720. a

721. lengendary

722. season

723. along

724.
his

725. successful

726. teammates

727. such

728. as

729. Stephen

730.
Strasburg

731. and

732. Gio

733. Gonzalez,

734. Harper’s

735. Na-­
tionals

736. are

737. on

738. their

739. way

740. to

741. make

742. DC

743. proud.
FOLLOW

744. Bryce

745. @Bharper3407
FOLLOW

746. Nick

747. @NickDeLeon7
FOLLOW

748. Robert

749. @RGIII
Left

750. winger

751. fo

752. the

753. DC

754. United,

755. Nick

756. was

757.
born

758. and

759. raised

760. in

761. Phoenix,

762. AZ

763. where

764.
he

765. learned

766. how

767. to

768. play

769. the

770. game

771. and

772.
developed

773. tremendous

774. one-­on-­one

775. skills.
He

776. played

777. for

778. UNLV

779. and

780. Louisville

781. while

782. in

783.
college

784. and

785. was

786. finally

787. draft

788. by

789. United

790. in

791.
2012

792. (7th

793. overall

794. pick).
NickNick

795. has

796. long

797. story

798. with

799. DC,

800. since

801. his

802. dad-­
Leroy-­played

803. for

804. the

805. Washington

806. Diplomats

807.
in

808. the

809. 1970s.
Last

810. year,

811. he

812. scored

813. 6

814. goals

815. in

816. 32

817. appearan-­
ces.

819. /

820. FACT

821. SHEET
WHAT
WHEN
WHERE
WHO
GOAL
PARKING
To

822. raise

823. money

824. for

825. the

826. foundation

827. and

828. bring

829. awareness

830. to

831. disadvantaged

832. areas'

833. families
PRESS
MEETING
TICKET

834.
PRICE
SPONSORS
COVERAGE
ORGANIZERS
April

835. 18,

836. 2013

837. from

838. 2pm

839. to

840. 5pm
Verizon

841. Center

842. 601

843. F

844. Street

845. NW

846. 20004

847. /

848. (202)

849. 628

850. 3200
The

851. Rookies

852. In

853. DC

854. 4839

855. Yuma

856. Street

857. NW
20016

858. Washington,

859. D.C.