The document proposes a new mobile application called Whisper Phone that allows users to select from hundreds of news sources and have articles whispered to them through headphones. The app aims to address issues with information overload and short attention spans by allowing users to listen to personalized news on the go or save articles for later. Market research suggests the target demographics are people aged 20-40 who have some college education and make over $20,000 annually. The business plan outlines the app's vision, economic assessment, marketing strategy, and expansion goals.

1. Presenting: The Whisper Phone Application Revolutionizing the way we get our information

2. Pitch and Proposal Interactive application Allows you to pick and choose from hundreds of credited sources Plug in earphones, listen and go Busy? Store 'whispers' and listen when you get the chance whisper

3. Journalistic Values, Crisis...Solutions??? VALUES: Covers all nine principles Acts as a self-created news wire "Interlocking Public" "Portable, Personalized, Particapatory"-Nieman Lab CRISIS: THE INTERNET The decline of newspapers Massive changes Too many sources/voices, not enough time Attention span SOLUTION: Journalism Revolution- New Ideas

4. Social Media Similar template Ability to interact and get information Social Networks and news sources are included Fee for App

5. Market Research Demographics: 20-34 yr olds and 35-40 yr olds Occupation- pending on primary data Above $20,000 Some College and above Religion, race, gender and nationality neutral Primary Sources: Focus groups, Surveys, Trial run Secondary Sources: comScore Networks ACNielsen Corporation U.S Patent and Trademark Office Forrester Research

6. Business Plan Vision Statement The People Your Business Profile Economic Assessment Cash flow assessment Marketing plan and expansion plans

7. The Whisper Hear the news you want and be creative! Pick and choose from hundreds of news feeds, sources and websites. Choose the voice you want to hear and when you want to hear it. The news that's whispered in your ear and you can whisper back. $4.99/mo. for app One time cost of $0.99/per subscribtion